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CULTURAL STUDIES

Name Nitin Anand

nitinanand8055@gm
Email
ail.com

Date Enrolled 2022-09-01

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A
INTRODUCTION

The theories which focus on


how individuals and social
groups use media to create
and foster new forms of
culture that structure
everyday life. These theories
are referred to as cultural

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studies theories. 3
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Introduction
1.These studies focus on the use of media to create various forms of
culture which structure everyday life.
2.It was inaugurated by the University of Birmingham Center for
contemporary cultural studies, which develop a variety of critical
methods for the analysis, interpretation and criticism of cultural artefacts.

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NEED FOR CULTURAL STUDIES

(1) It provides tools which enable one to read and interpret one’s culture critically.
(2) It subverts the distinction between the high and low culture.
(3) It allows critical scrutiny of culture without prior prejudices towards one or another sort of cultural
text.
(4) It establishes culture within a theory of social production and reproduction, specifying ways that
cultural forms serve to further social domination or to enable people to resist and struggle against
domination.
(5) It asserts value of popular culture, empowers minority and values their culture, stressing on
cultural pluralism and egalitarianism.
(6) It specifies what ideology is operative in a given cultural artefact.
(7) It lends itself to a multiculturist programme.
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COMPONENTS OF CULTURAL STUDIES

Cultural studies contains three-fold project of analyzing:


(a) Production and political economy of culture.
(b) Cultural text analysis.
(c) Audience reception of texts and their efforts.

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NAME: Nitin Anand

ID: 22441119

SEC: B
Thank you
COURSE: BSC(ANIMATION
AND GAMING)

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