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Trade Promos Jars

HVP 1200 Pcs Jar


650Pcs Jar 650 Pcs Jar
Jelly Shapes

2N CloseUp Milton Orchid


Toothpaste Casserole
MRP RS.20 worth Rs445 12N CC Mix-up
60 Pcs Jelly SB
MRP RS.60
Pouch Worth Rs. 60

175 Pcs Jar


Alpenleibe Popfills 650Pcs Jar 450 Pcs Jar 650 Pcs Jar

Get 1 Gluman Square


container worth ₹85 60 pc Alp Juicyfills 1N Scotch Brite Worth ₹15
free 2 N Cinthol Talcum Free woth ₹60 free
Powder
MRP: Rs. 50
6 N Dabur Red Paste
Total MRP: Rs. 60
Introducing TL of
Classification: Internal
Rs.16/case on Big Jar
Retail DBSR Bubble Fresh Drive & Incentive
Lollipop Retail • Buy 1 jar of BFG + 1 jar of Bubble Fresh
• Drive
All Lollipops (All RE except SAS) (Both Mandatory) and get ₹50 off on the
invoice
• Per invoice max discount - ₹100
• Buy 3 displays of Lollipops and Get 1 Jhola Free • Invoice Count capped at 3 in a month
• Per Invoice Cap of 1 Jhola only
• Max 2 Invoices in a Month are eligible for Jhola Pocket Bottle Drive
• DMS based Scheme of Rs.1 to aid tracking of Perceived • Current MRP Rs. 400/display, PTR Rs. 350,
Jhola execution value : Rs. 150
• Buy 1 Display & get Rs. 10 Off, Net PTR 340
• Top 10% DBSR in branch with highest scheme & Margin 17.6%
utilization to get Gift Vouchers worth Rs. 1000 • Per Invoice Max discount of Rs. 40
(Min Banker 15 OL) • Invoice Count Capped 3 in a month

MT Pouches Drive Large Jar Drive


• All MT Pouches (₹50, ₹105 and ₹125 MRP) Juicyfills 650, Mentos 650, Creamfills 650 and Alp Gold 650
• Buy any ₹50 pouch get a discount of ₹9 per pouch Construct Amount
• Buy any ₹105 pouch get a discount of ₹14 per pouch Achieve 20 outlets on large jars ₹ 400
• Buy Eclairs pouch of ₹125 get a discount of ₹21 per pouch On every additional outlet get Maximum Capping -
• No capping on discount per invoice ₹30/Ol ₹1200
• Invoice Count capped at 4 in a month
Classification: Internal
SSR Bubble Fresh Drive & Incentive
Lollipop Retail • Buy 1 jar of BFG + 1 jar of Bubble Fresh
• Drive
All Lollipops (All RE except SAS) (Both Mandatory) and get ₹50 off on the
invoice
• Per invoice max discount - ₹100
• Invoice Count capped at 3 in a month
• Buy 3 displays of Lollipops and Get 1 Jhola Free
• Per Invoice Cap of 1 Jhola only
Pocket Bottle Drive
• Max 2 Invoices in a Month are eligible for Jhola Perceived • Current MRP Rs. 400/display, PTR Rs. 350,
value : Rs. 150 • Buy 1 Display & get Rs. 10 Off, Net PTR 340
• DMS based Scheme of Rs.1 to aid tracking of
& Margin 17.6%
Jhola execution • Per Invoice Max discount of Rs. 40
• Invoice Count Capped 3 in a month

MT Pouches Drive Large Jar Drive


• All MT Pouches (₹50, ₹105 and ₹125 MRP) Juicyfills 650, Mentos 650, Creamfills 650 and Alp Gold 650
• Buy any ₹50 pouch get a discount of ₹9 per pouch Construct Amount
• Buy any ₹105 pouch get a discount of ₹14 per pouch Achieve 30 outlets on large jars ₹ 400
• Buy Eclairs pouch of ₹125 get a discount of ₹21 per pouch On every additional outlet get Maximum Capping -
• No capping on discount per invoice ₹30/Ol ₹1200
• Invoice Count capped at 4 in a month
Classification: Internal
WS DBSR
Top Up Incentive
Construct Amount
40% of WS to achieve Monthly
Lollipop Dhamaka Target ₹ 1000
60% of WS to achieve Monthly
Lollipop Dhamaka Target ₹ 1500

Lollipop Drive May’23 – July’23 (Payout on ach. Of slab target

SKU’s : Slab Target Payout SKU’s :


• Alp Pop, CC Mix Up & Alp PopFills
Less than 2 3 225
Cases Trade Load 2 to 5 5 400 All Lollipops
< = 1 Cs 1X 5 to 10 10 850
>1 Cs 1.5 X 10 to 20 20 1800
• Instant Benefit to Sub DBs 20 to 40 40 3700
• Payout Mode: On Invoice Discount on individual SKUs 40 to 80 80 7500
• Additional Benefit of approx. 1%, Over & Above Exist- 80 to 150 150 15000
ing TL 150-250 250 25000
250 Above 500 51000
Classification: Internal
PSR (Maharshtra)
Top Up Incentive
24 flowpacks |
110 pcs Jar |
Sub-DB Mahurat Scheme PTR: 193 |
PTR: 210 |
MRP: 240
Scheme Rs. 50/Case MRP: 220
SKU’s : All Lollipops Applicable for 2 invoices
Construct Amount On BFG Mono Repeat Billing ₹60/Sub-db
60% of Sub-DB’s to achieve BFG Mono On BFG Mono Billing of New Sub-DB (Not billed
Monthly Lollipop Dhamaka Target ₹ 1000
in May’23) ₹40/Sub-DB
75% of Sub-DB’s to achieve
Monthly Lollipop Dhamaka Target ₹ 1500 BFG Stick On BFG stick Billing ₹50/Sub-DB

Lollipop Drive May’23 – July’23 (Payout on ach. Of slab target


Slab Target Payout
SKU’s : SKU’s :
• Alp Pop, CC Mix Up & Alp PopFills Less than 2 3 180
2 to 5 5 325
Cases Trade Load 5 to 10 10 700 All Lollipops
< = 1 Cs 1X 10 to 15 15 1125
>1 Cs 1.5 X 15 to 30 30 2250
30 to 50 50 4000
• Instant Benefit to Sub DBs 50 to 80 80 6400
• Payout Mode: On Invoice Discount on individual SKUs 80 to 125 125 10000
• Additional Benefit of approx. 0.75%, Over & Above Ex- 125 to 175 175 14000
175 to 250 250 20000
isting TL 250 to 350 350 28000
Classification: Internal 350 Above 1000 101000
PSR (Guj, MP & CG) Sub-DB Mahurat Scheme
Top Up Incentive 110 pcs Jar | 24 flowpacks |
Scheme Rs. 50/Case PTR: 193 | PTR: 210 |
MRP: 220 MRP: 240
Applicable for 2 invoices
SKU’s : All Lollipops
Construct Amount Bill 30% of Eligible Sub-DB’s or minimum 5 Sub-DB
(whichever is higher) in BFG Mono Get ₹400
60% of Sub-DB’s to achieve
Monthly Lollipop Dhamaka Target ₹ 1000
Off Roll Bill 20% of Eligible - Sub-DB’s or minimum 4 Sub-
DB(whichever is higher) in BFG Stick Get ₹400
75% of Sub-DB’s to achieve Incentive for
Monthly Lollipop Dhamaka Target ₹ 1500 PSR
Do both BFG Mono and Stick Sub BE Get ₹1000

Lollipop Drive May’23 – July’23 (Payout on ach. Of slab target


Slab Target Payout
SKU’s : SKU’s :
• Alp Pop, CC Mix Up & Alp PopFills Less than 2 3 180
2 to 5 5 325
Cases Trade Load 5 to 10 10 700 All Lollipops
< = 1 Cs 1X 10 to 15 15 1125
>1 Cs 1.5 X 15 to 30 30 2250
30 to 50 50 4000
• Instant Benefit to Sub DBs 50 to 80 80 6400
• Payout Mode: On Invoice Discount on individual SKUs 80 to 125 125 10000
• Additional Benefit of approx. 0.75%, Over & Above Ex- 125 to 175 175 14000
175 to 250 250 20000
isting TL 250 to 350 350 28000
Classification: Internal 350 Above 1000 101000

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