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  • Report SEO Berocca 9 - 2021

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    seobangtam
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    This document provides a September 2021 SEO report. Key highlights include: - On-page performance metrics like Core Web Vitals, mobile accessibility, and pagespeed are improving over time according to targets. The website SEO score reached a target of 97%. - Off-page link building focuses on relevant sites and building brand channels. - Top keywords show improving rankings in the top 20-100 positions while some keywords in lower positions are waiting for approved articles. - Published content includes 5 articles in August-September with pageviews below expectations due to recent publishing dates. Future optimizations are outlined to improve performance. - A content direction for the next few months focuses on topics related to energy,

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    Report SEO Berocca 9_2021

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    This document provides a September 2021 SEO report. Key highlights include: - On-page performance metrics like Core Web Vitals, mobile accessibility, and pagespeed are improving over time according to targets. The website SEO score reached a target of 97%. - Off-page link building focuses on relevant sites and building brand channels. - Top keywords show improving rankings in the top 20-100 positions while some keywords in lower positions are waiting for approved articles. - Published content includes 5 articles in August-September with pageviews below expectations due to recent publishing dates. Future optimizations are outlined to improve performance. - A content direction for the next few months focuses on topics related to energy,

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    1 views10 pages

    Report SEO Berocca 9 - 2021

    Uploaded by

    seobangtam
    This document provides a September 2021 SEO report. Key highlights include: - On-page performance metrics like Core Web Vitals, mobile accessibility, and pagespeed are improving over time according to targets. The website SEO score reached a target of 97%. - Off-page link building focuses on relevant sites and building brand channels. - Top keywords show improving rankings in the top 20-100 positions while some keywords in lower positions are waiting for approved articles. - Published content includes 5 articles in August-September with pageviews below expectations due to recent publishing dates. Future optimizations are outlined to improve performance. - A content direction for the next few months focuses on topics related to energy,

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 10

    SEO

    REPORT
    SEPTEMBER, 2021
    Optimizing onpage
    Website Performance (SEO) • Core Web Vital: FCP, FID, LCP, CLS,... are improving over
    Source: Google Analytics
    time time (Global IT control).
    • Mobile Accessibility Score: reached target 82% (>70%).
    • Pagespeed : reached target < 1s on 4G, < 3s on 3G.
    • Website SEO Score reached target 97% (>80%).

    Website scores
    Source: Google Lighthouse, updated 29/09/2021
    Optimizing offpage
    • Building backlinks strategy is based on the channels linking to Berocca VietNam.
    • Focusing on sites which are relevant to our products, categories on site.
    • Building brand channels including Fanpage and PR to attract users as much as possible.
    Link Building Strategies
    • Focusing on sites which are relevant to our products, categories on site.
    • Building brand channels including Social channels and PR to attract more users.
    KPI Ranking Keywords
    *NOTE: Below Target On Target

    Top 20-100:
    • Ranking of these keywords
    has been well improving.

    Not in top 100:


    • Waiting for getting
    approved articles covering
    these keywords.

    Top 10 Top 20 - 100

    Top 10 - 20 Not in top 100

    Report Ranking Keyword


    Updated 29/09/2021
    Branded
    Keyword
    Landscape
    Published Contents
    • Lack of concentration • 5 ways to replenish energy
    and tips to improve effectively
    concentration • Do you know 5 steps to get • ways to supply vitamins
    • Berocca Performance healthy diet for adults
    Mango: The energy for
    vitality

    Sep Jul - Aug


    Aug
    (1 article) (getting approved 2
    (2 articles)
    articles)

    MAY - SEPTEMBER
    Published Articles Performance

    *NOTE: Reasons why the number of pageviews is not high as our To optimize the performance of articles in the future:
    expectation: • Increasing anchor text and backlinks when uploading
    • These articles have been lately published at the end of new articles.
    August. • Optimizing content based on users's search.
    • Attaching them in the featured articles to attract more
    pageviews.

    Source: Google Analytics


    Quarter 2 (July - August - September)
    Content direction

    :
    • 5 types of drinks to • Tips to support energy • 6 effective ways to work • 4 tips to increase
    eliminate fatigue metabolism every day that you should know productivity when
    • 4 ways to stay awake • Causes of body fatigue • 5 effective teamwork working from home
    while studying you skills you should apply • 5 ways to exercise for a
    may not know healthy body

    SEPTEMBER OCTOBER NOVEMBER DECEMBER

    SEPTEMBER - DECEMBER
    09/2021

    Thank you
    SEO CARNIVAL TEAM

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