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Advocacy encompasses working for change

 Who makes the decisions:


participation of civil society, representation of community

 What is decided:
legislation, policies,budgets, programmes, practices

 How is it decided:
accountability and transparency; participation of local
communities to be affected

 How is it implemented:
accountability, awareness raising.
Analysis Obj
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Advocacy planning cycle

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Some of the most common tools used
in advocacy are as follows
Lobbying Reports Letter writing
Meetings Sheets Slides
Negotiation Video Posters
Project visits TV Email/internet
Demonstrations Radio Audio cassettes
Drama/theatre Press Leaflets and news
Linking
Local

National International

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