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Socios Clave Actividades Clave Propuesta de Valor Relación con Clientes Segmento de Clientes

Recursos Clave Canales

Estructura de Costes Fuentes de Ingresos


Key Partners Key Activities Value Proposition Customer Relationships Customer Segments

Key Resources Channels

Cost Structure Revenue Stream


Premast Business Model Canvas Designed for: Designed by:

Key Partners Key Activities Value Proposition Customer Relationships Customer Segments

What Key Activities do our Value ⎪ What type of relationship does each of our
⎪ Who are our Key Partners? ⎪ ⎪ What value do we deliver to the ⎪ For whom are we creating value?
Customer Segments expect us to establish and
Propositions require?
customer? maintain with them?
⎪ Who are our key suppliers? ⎪ Who are our most important

⎪ Our Distribution Channels? Which ones have we established?


⎪ customers?
⎪ Which Key Resources are we acquiring ⎪ Which one of our customer’s problems
⎪ Customer Relationships? ⎪ How are they integrated with the rest of our

from partners?
are we helping to solve? business model? ⁃ Mass Market
⎪ Revenue streams?
⎪ How costly are they? ⁃ Niche Market
⎪ Which Key Activities do partners ⎪ What bundles of products and services
⁃ Segmented
perform?
Key Resources are we offering to each Customer Channels
⁃ Diversified
Segment?
⎪ motivations for partnerships: Through which Channels do our Customer
⁃ Multi-sided Platform

⎪ What Key Resources do our Value

⁃ Optimization and economy ⎪ Which customer needs are we Segments want to be reached?
Propositions require?
⎪ How are we reaching them now?
⁃ Reduction of risk and uncertainty satisfying?

⁃ Acquisition of particular resources and ⎪ Our Distribution Channels? Customer ⎪ How are our Channels integrated?

⎪ Which ones work best?


activities Relationships? Revenue Streams?

⎪ Which ones are most cost-efficient?

Cost Structure Revenue Stream

⎪ What are the most important costs inherent in our ⎪ For what value are our customers really willing to ⎪ How would they prefer to pay?

business model? pay?

⎪ Which Key Resources are most expensive? ⎪ For what do they currently pay?

⎪ Which Key Activities are most expensive? ⎪ How are they currently paying?
EJEMPLO 1
EJEMPLO 2
ICONOS

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