Tithi Biswas

ID: 19030101
What is Benchmarking?

Benchmarking is the process of improving performance by continuously

identifying, understanding, and adapting outstanding practices found inside and
outside the organization.

Improving Ourselves By Learning From Others

Process of Benchmarking

Identify What to Benchmark

Identify Benchmarking Partners

Data Collection and Analysis

Performance Comparison

Implement Changes and Best Practices

Monitor and Continuous Improvement

Benchmarking partner selection criteria

Relevance

Similar Industry or Sector

Performance Excellence

Willingness to Share Information

Long-Term Viability

Cost and Resource Considerations

Confidentiality and Data Security

 Internal
Benchmark
ing
Competitiv
Functional
e
Benchmark
Benchmark
ing
ing
Types of
Benchmarking
Internation
Strategic
al
Benchmark
Benchmark
ing
ing
Generic
Benchmark
ing
 Drawbac
Benefits ks
Performance Misaligned
Improvement Objectives

Using outdated
Competitive
or inaccurate
Advantage
data

Enhanced
Copying
Quality and
without
Customer
understanding
Satisfaction

Selecting the
Innovation and wrong
Creativity benchmarking
partners

Resistance to
Risk Mitigation
Change