BUSSINESS

MODEL
BUSSINESS
MODEL
BY: TEAM PHAB
CUSTOMERS SEGMENTS
VALUE PROPOSITIONS
CUSTOMERS SEGMENTS
*RIDERS
-Convenience
-Affordable price
-Easy transaction
-Rating system
-Location Accuracy
-Fast pick-up
-Choice
*DRIVERS
-Income generation
-Flexible work hours
-Resolutions to the regulators
-More passengers
*24/7 transaction
*Various payment method
CUSTOMER RELATIONSHIP
CUSTOMERS SEGMENTS
-Safe and secure transaction between riders and
drivers in the mobile app.
-Activate customer report
-Complaint portal
-Opportunity and fairness to drivers.
-Compliance and transparency of the regulator.
-Responsive rider, passenger, and regulator.
CHANNELS
-Mobile apps
-Referrals or recommendations
-Online and offline advertising on social media.
-Webpages
KEY PARTNERS
-Cab drivers
-Technology partners
-City commercial partnership
-Investors
-Community
-Banking system
-Map tracking system
KEY ACTIVITIES
-Reduce the search cost
-Improve accuracy of location and pick-up points
-Eliminate negative experience of riders
-Increase security or insurance system.
-Improve the app based on user feedback.
-Encourage public participation to scale both
riders and customers.
-Increase customers satisfaction through
maintenance.
KEY RESOURCES
-Brand image
-Network effects between riders and drivers
-Customer support team
-Skilled drivers, employees, and staffs
COST STRUCTURE
-Marketing
-Insurance
-Research and development
-Payroll or salary of staffs
-Staffs and drivers training
THANK YOU!