October 2022

The Pioneer issue

emirateswoman.com
Digital
With a topical combination of style, substance, fashion, beauty, culture, entertainment and current affairs,
emirateswoman.com is essential reading for the modern woman in the Middle East.

W EBSITE SOCIAL EDM

450,00 Faceboo 15-20%

Unique visitors per month 200,00
k Average open rates on

0
newsletters
followers

29-49 0 O THER
Average Age Twitter C AP ABILITIES

30,90 Ability to run targeted, personalized

25,000Dhs
campaigns for specific target
followers audience segments using our data
Average salary per month 0Instagram management platform.

165,000followers @emirateswoman
 The strategy
Emirates Woman thinks globally and supports locally. As the region’s leading women’s fashion and lifestyle brand and with
over 40 years at the forefront of publishing in the Middle East, we remain dedicated to providing editorial e cellence.
Emirates Woman delivers high-end fashion, beauty, lue lifestyle and travel as well as in-depth features with both a global
and local focus. It pushes boundaries and leads the field with its international and local editorial content, bringing its
readers innovative, inspiring and intelligent coverage. Committed to representing the many faces and nationalities of
women in the Emirates, it continually seeks to celebrate, support and inspire.

CIRCULATION
• Print-run 25,000 copies
• Digital edition available for free download
• Frequency Monthly

DISTRIBUTION
• UAE / Bahrain / KSA / Kuwait / Oman / Qatar
• Retail Outlets / Hotels / Sponsored Copies / Subscriptions / Airlines
 Advertising
benefits
• Your message will be visible in the best quality women’s title in the region
• Enhanced message delivery, as a result of appearing alongside cutting-
edge editorial and premium design
• Being associated with a highly-respected brand that has been
established over 40 years

THE ADVERTISING THE ADVERTISING THE ADVERTISING

PROVIDES HELPS INFORM FITS WITH THE
INFORMATION ON MY PURCHASING CONTENT OF THE
BRANDS DECISIONS MAGAZINE

No No No
4 26 3
% % %

Yes Yes Yes

96 74 97
% % %
 Readership profile
Emirates Woman is read by the mi ture of nationalities that reside in the Gulf.
A typical reader is 26-40, affluent and well-educated. She purchases the magazine
frequently and is heavily involved in each issue, returning to it multiple times.
There is also a high rate of readership reflected by the significant pass-on rate –
58 percent of readers will pass the magazine on to at least three others.

REGION OF BIRTH

Europe 40% Middle East 20%

Subcontinent 15% Africa 7%
Asia Pacific 10% America 5%

GENDER

Male 7% Female 93%

AGE

15- 26- 31- 36-40 41- 46-50

25 30 35 45 50+

8 18 13 19 11 11 11
% % % % % % %
 Inside shoot partnership
Emirates Woman to produce a dedicated cover shoot together with partnership brand.

• Still life shoot – Concept to be selected by EW Editor/Associate Publisher – in line with both EW and partnership
brand
• EW team will make all creative bookings – stylist, photographer, videographer, cover star/model, HMU
• EW to share mood board and UAE location. All shoots will take place a min of 1-2 weeks prior to shoot release

DELIVERABLES

• 4 layout of the photoshoot inside designated issue of EW

• Promotion of the shoot across all EW brand platforms including emirateswoman.com and EW social channels (Facebook,
Instagram, Twitter)

TOTAL: USD 10,000

INSIDE P HO T O S H O O T – R O L L S-RO Y CE
JE W ELLERY
& W
A T CHES

LIFES T Y LE
C O V ER S H O O T – F E N D I
C O V ER S H O O T – SAINT L A URENT
C O V ER S H O O T – B O T TEGA V ENET
A
C O V ER S H O O T – SA N A AL MAK T OUM FINE JE W E L L E R
Y
C O V ER S H O O T – H E N R Y J A C Q U E S
Thank you