ToonBots

Vivek Shukla
XLRI, Jamshedpur
Who we are?

Name: Vivek Shukla

Course: 2nd Year PGDHRM, XLRI Jamshedpur
Experience: 4 Years of experience in Telecom IT services in
Amdocs India limited.
Projects:
1. Successfully prototyped and presented a new age product for
Customer care representatives in the telecom industry.
2. Developed and launched an inhouse process automation tool
which made everything accessible in 1 click
3. As part of marketing project created a go-to plan for a Tiffin
service under the uber model.
4. Prototyped and developed many chatbots

*Accessed from https://www.comparably.com

What problem are we trying to solve?

Need: In current social media platforms a lot of individual creators like animators/digital
artists/video makers are launching and selling their own products, art and merchandize. As
these products have more of an emotional association with the buyers there is a need for
channel which lets the buyers interact with the characters they follow and buy these services
from.

Solution: A chatbot which is plays to be one of the characters which the creator/social media
star uses/owns, where users/followers can go interact with the character, consume the content
like posts/stickers/memes/merchandize/products and other services.

Chatbot on FB/whatsapp User talks and interacts

Creator
Of one of their characters/pet with the semi intelligent bot
How will it work?
Business Model: We provide creators chatbot platform where their pets/characters can come
to life. This chatbot platform will be provided as a service as a platform with mainly two types
of monetization models:-
1. Monthly subscription model
2. Pay per click model, where the creator will be using the bot to only promote their
products

Customer: Creators and illustrators on all social media channels, currently india has 1000+
digital illustrators on Instagram who have more than 30K followers. Similar accounts who
want to avail our services to increase their reach will be our core customers.

Expenses: One of the main expenses will be server side hardware expense and development
costs of specific changes which the content owners demands.
Other and Us?

Others: There are other chatbot creators/implementors present in the market, but they are
highly specialized in creating Customer Care chatbots/ FAQ chatbots.

US: We plan to introduce semi-intelligent chatbots which are conversational and the user
relates to the chatbot character, which are fit for individual creators/social media starts to use
as an extra channel to interact with their audience. There is no other company present in the
market which is targeting this market segment.
Current status:
Proof of Concept /Prototype Ready
“Batuk the dog” is a pet dog which
exists on facebook messenger where
people can talk to him.

1
When a user for the first
time interacts with the
chatbot.
He/she is greeted and an
initial conversation is
initiated.

Play the video 

Current status:
Proof of Concept /Prototype Ready

User engages with an

conversation, where the
chatbot can further share
it’s content and products by
interacting with the chatbot

Play the video 

Next Steps?

Step 1: Testing the prototype of few prospective customers, evaluating how the chatbot is
able to help the customers.
Step 2: Creating standardized conversations which are easy to deploy for customers and
creating customizable modules
Step3: Testing the monetization models

Short Term Goal: Reaching a successful customer based of 10 clients and 20 thousand users
on the system by May end of 2020.

Long term Goal: One stop service for conversational bots for individual creators.
Thank you