Numbers or Words:

Exploring the Power of

Data Presented in
Studies
 What is Research?
In the Code of Federal Regulations, it is “A systematic investigation
(i.e., the gathering and analysis of information) designed to
to develop
develop or
or
contributetoto generalizable knowledge.”
contribute

The National Academy of Sciences states that the object of research is

to “extend human knowledge of the physical, biological, or social world
beyond what is already known.”
known
 What is the importance of
Research?
- to help
- to explore
- to learn more
- to be aware
What is the purpose of
Research?

- to find solution to
an existing problem
 Independent
Variable

Availability Course/
Career

Research RESEARCH Dependent

Goal Variable
TITLE
Research
Research Gap
Design

Locale
Quantitative Title
IV
RG
Influencers or Destroyers: The Effect of
Social Media on Academic Performance
of Junior High School Students at
CSSM.
DV Respondents
Locale
Qualitative Title
CV
RG

Influencers or Destroyers: Examining

the Behavior of Tech-Savvy Junior High
School Students at CSSM.
DV

Locale
 Crafting Research Title

Chapter 1 – The Problem and it’s Background

Introduction, SOP, SOS, Scope and Limitation

Chapter 2 – Review of Related Literature

Chapter 3 – Research Methodology

Chapter 4 – Findings and Interpretation

Chapter 5 – Conclusions and Suggestions
Quantitave Qualitative
*more respondents *less participants
*opinions *experiences
*short contact time *longer contact time
*survey questionnaire *interview, observations
*more numbers *more words
*hypothesis *assumptions
Quantitave Qualitative
*close-ended *open-ended
*testing *exploring
*distance *rapport with participants
*tables, graphs *narrative, paragraphs
*scale, ranking *themes, concepts
*less writing *more writing
Quantitave Qualitative
*what’s the highest *how the experience
*what’s the extent *problems encountered
*how many *inspiration/motivation
*how often *realization
*how much *roles of being played
*culture
Quantitave Qualitative
*habits, practices, *lived experiences,
skills, performance, behavior, attitudes,
preferences dispositions, etc.

*regression, *content, narrative,

correlational discourse
Quiz No. 3
Differentiate Quantitative and Qualitative Research.