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THE BUSINESS

PLAN IS
OVERATED
“No business plan survives first contact with a
customer.”
What is a Business Plan?
A business plan is a formal written document
containing the goals of a business, the methods
for attaining those goals, and the time-frame for
the achievement of the goals.
The three crucial steps writing
a business plan.
■ First, examine the competitive landscape to see what
companies are already there. What do they do poorly? What
can you do differently to create a competitive advantage?.
■ Second, discus the idea with potential customers asking basic
questions that determine how much they would value your
product or service.
■ Third, develop a sketch or basic prototype of the product.
“A BUSINESS PLAN IS SHOULD BE A
COLLABORATION, NOT A SOLO
ENDEAVOR.”
REQUIRE CRITICISM AND
DISAGREEMENT IN YOUR
COMPANY
“Honest disagreement is often a good sign of
progress.”
3 Reasons Why Constructive Criticism Is
Important
1. Increases insight and perspective:
Criticism helps to give us a new perspective and opens our eyes to things.
Whether it's a peer review of your work or a performance review, constructive
criticism and feedback can help you grow by shedding light and giving you the
opportunity for improvement.
2. Creates bonds:
Criticism is especially beneficial at work because it shows that your
managers and peers care about you and want to see you succeed.
Whether it’s positive or negative, is a good thing because it just goes to
show that your peers are invested in your future and they want to help
you learn.
3. Cultivates a trustworthy workplace:
In an environment where people are able to share feedback and constructive
criticism, everyone is a winner. Creating a transparent, collaborative
atmosphere at work gives us all the opportunities to become better workers
and people. Most importantly, an open environment like this allows us to be
proactive and share our input without putting people's personal feelings in
jeopardy.
“Surround yourself with honest people
who tell you the good, the bad, and the
ugly. If you don’t,
you may become the laughingstock of
your industry.”

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