Questionnaire

Agenda: To find out the preferences of each brand including packaging of each product Store name-___________________ Name of Person-_________________ Area-_________________________

1) Which aerated drink is more being sold in your store? Coke__________ Fanta__________ Others_________ 2) Are your consumers brand specific every time? Yes_______ No____________ Pepsi________________ 7up________________

3) How often do they consume these aerated drinks? Everyday________ Once a week_______ 4) While purchasing aerated drinks which factor influence their purchase decision ? Trendy/ Fashion Brand Name Availability Health Consciousness Satisfaction From Previous Purchase Taste Trustworthiness Thrice a week_________

5) Tick your choice Price is an important factor while buying a drink very important important sometimes very less doesnt matter

6) Which type of containers of the drink is being most sold? Glass Bottles (250 ml) Pet Bottles (600 ml) Cans (330 ml) Family pack (1 ltr, 2 ltr, 2.5 ltr)

7) Packaging is Important yes no

Does sealed cover according to them represent purity? yes no

8)) Does package attracts them? Yes_________ No_________________

9) What are the essentials of a good package? Colour Theme________ Durability___________ Others______________ 10) Does Advertising provoke your consumers? Yes_____________ No______________________ Symbols/Logos__________ After use_______________

11) Which brands Ads appeal you more to buy the brand? Coke________ Pepsi_____________________

12) Has the sales for Pepsi declined after 'PEPSI-WAR' in the current market scenario? Yes____________ No______________________

13) Given a situation with money in your hand equivalent to the price of prevailing your brands. Which brand will you purchase? Coke Pepsi

14) Overall which company products are more preferable by consumers and which company offers best promotions on their products? Pepsi Coke