Sample Marketing Questionnaire for Customers:

Name: __________________

Sex: ________________

Date of Birth: ______________________

Address: ____________________

Telephone no.: ___________________

E-mail id: ___________________________

1. How did you get to know about our products and services?

a) Newspapers advertisements

b) Magazines advertisements

c) Television commercials

d) Internet

e) From a friend or relative

2. What is your monthly budget for this particular product?

a) $100 to $200

b) $200 to $300

c) $300 to $400

d) $400 to $500

e) $500 and above

3. How often do you feel the need to use this product?

a) Everyday

b) Once in a week

c) Once in a month
d) Once in three months

e) Once in six months

f) Once in a year

4. How would you rate your experience of using our product?

a) Excellent

b) Good

c) Average

d) Bad

e) Terrible

5. Where do you usually shop for our products?

a) On the internet

b) Exclusive showroom

c) Factory outlets

d) Any particular shop

e) Shopping mall

6. What is the best thing that you like about our products?

a) Price

b) Packaging

c) Quality

d) Easy Availability

e) All of the Above

f) If anything else please specify?

Marketing questionnaire format shows how marketing questionnaire is framed. This is one of the
best tools used for collecting data from different people regarding marketing.

The marketing questionnaire format represents every question related to marketing.

Answers collected from this kind of questionnaire helps to take proper and informed decisions
regarding marketing of an organization. Therefore, marketing questionnaire format is an
effective tool for dealing with issues related to marketing sector.

Sample Marketing Questionnaire Format

The Initial Few questions should be framed in a manner so as to know the awareness of your
product among the users.

1. Which product of our company you have used and how long?

___________________________________________________

2. Did you find the product up to the standard? If ‘not’ then mention in detail what are the things
you want us to improve in our products?

______________________________________________________________________________
__________________________________________________________________

Once you have known the awareness, next set of questions should be framed to know the opinion
regarding the products related to its satisfaction and other such factors.

3. If you are satisfied then how much you will rate the product you have used out of 10?

_______________________________________

4. Do you think the advertisements of our services and products capture the best quality in the
market? If ‘no’ why?

___________________________________________________________

The next set of questions should be based on the marketing of the product.

5. Do you think our advertisement is quite convincing for those who are new to our products? If
‘no’ mention why?

__________________________________________________________

6. How will you define our advertisement?

a. Funny
b. Interesting & Informative

c. Convincing

d. Too long

e. Very short

f. Not up to the mark

7. How much will you rate our customer care service out of 10?

________________________________________

8. From where you got to know about our product?

a. Television

b. Radio

c. Newspaper

d. From friends & family

e. posters & banners

Finally get to know that whether user is so much satisfied that he will recommend your product
to others or not

9. Will you recommend others about our product? If ‘No’ please mention why?