Social Entrepreneurship

Vocational Training Program

PRAGATI
Education I Employability I Employment

PRAGATI A Bridge towards Social Development

Underprivileged & Deprived Youth

PRAGATI

Education

Employability

Employment

Social Development

Background/Opportunities
 Literacy Rate India 79.9% (In Slums 68%) www.india.gov.in  Around 6 crores educated youth are unemployed in India www.theindian.com  Growing rate of slums- 26% of Indian population www.unhabitat.org  Total Job availability 1.1 billion job in 2010 www.india.gov.in

Statistics: Slum Community of Mumbai

 Percentage of people in slums: 55% (7 millions 70 lakhs)  Percentage of Youths in slums (18-30 yrs): 44.05% of people in slums (30.84 lakhs)  Percentage unemployed in slums: 68% (47.6 lakhs)  Percentage of youth unemployed in slums: 72% of youth in slums (22.2 lakhs)  Average salary of an employed person in a slum: Rs. 48/day  Literate youths: 72.48% (18 lakhs)  Percentage of youth cleared 10th std. in slums: 42% (13 lakhs) Source: www.indiastat.com, www.mospi.nic.in.

Problem / Unmet Need

Basic Problems:
 Underprivileged Youth deprived of Quality Education must for Industry Employability  No Proper Support, Lack of Social Motivation & Awareness  Acquiring & Retaining Right Talent with efficient & effective skill set

Need For Bridge - Vocational Training Program

Overview:
 Vocational Training Program prepares learners for jobs that are based on manual or practical activities, traditionally non-academic and totally related to a specific trade or occupation  72.48% of Youth from Slum Communities being Literate, lack Efficient & Effective Skill set  Only 5% of the Indian youth labour force has obtained vocational skills whereas it is 60%-96% in industrialized countries Only about 2.5 million undergo vocational training programs whereas about 12.8 million persons enter the labour market every year Source: World Bank Report (www.worldbank.org), 2009

Current Scenario Vocational Training Program

Efforts


Private Social Welfare Institutes & NGOs Dr Reddys Foundation Kotak Unnati Education Foundation Kherwadi Social Welfare Association

 Government Agencies Directorate General of Employment & Training (DGET) Ministry of Labour & Employment Government of India. Government of India Ministry of Statistics & Programme Implementation (MOSPI) United Progressive Alliance (UPA), National Rural Employment Guarantee Programme (NREGP).

Problems with the current VTPs

 Very Few Vocational Training Program cater to early school dropouts (About 63% of the school students drop out at different stages before reaching Class-X)  Minimum Educational Entry Requirements and Long Duration of Courses  Unaffordable Courses & Uneasy Access  Monotonous Curriculum Design & Lack of Quality Education leads to early Drop out  Lack of On-Field & Hands-On Training  Tough to Reason out, to consider joining the program (Lack of Additional Benefits)

PRAGATI
Introduction & Objective
 PRAGATI aims to develop, facilitate & propagate practices that will help the underprivileged deprived youth to join the economic main stream through a wide array of Vocational Training Program designed towards empowering them.  Providing right skill set & talent, through a vast network of (NGO) Community Channel & Industry Partnership  Providing employable training, cultivate & nurture a technical & industrial attitude in the minds of younger generation  PRAGATI encourages adopting right values, transparency & code of conduct in business

Model / Methodology
1) Community Channel
Target people: Deprived Underprivileged Youth (18-30 years) Steps & Process:  Mobilizing the aspirants through (NGO) communities & creating Interest Inventory  Class-room training at NGO Premises  Faculties: Industry Consultants & Professionals from Academic & Corporate Fraternity  Curriculum: Theoretical & Practical Applications (Role-plays , Work Readiness Module, etc) - Computerization (Computer Education Institute) - On-the-Job Training - Placement Assistance In association with Industry Partnership.

2) Direct channel
Target people: Youth (18-30 years) Steps & Process:     Marketing & Promotion Registration at School / Colleges Class-room Training at School / Colleges Faculties: Industry Consultants & Professionals from Academic & Corporate Fraternity Curriculum: - Theoretical & Practical Applications (Role-plays , Work Readiness Module, etc) - Computerization (Computer Education Institute) - On-the-Job Training - Placement Assistance Assistance in setting up Micro-Enterprises

3) Franchisee Channel
Target Group:  Small medium entrepreneurs & companies in need of training for planning, expansion, diversification & modernization
 To Understand management & business techniques to apply in Live Environment  For different levels- Floor, Executive & Managerial

Steps & Process:  Marketing at Corporate / Industry Communities

 Class-room training at School / Colleges, Office Premises  Customized Training Solution & skill enhancement program with comprehensive learning material  Faculties: Industry consultants & professionals from Corporate Fraternity

4) Self Help Group Channel

Target Group: Self Help Groups (SHGs) Steps & Process:
  Identifying & Mobilizing Self Help Groups Requisite Skills Training in: Entrepreneurship, Retailing, Packaging, Branding, Customer Management, Life Skills, Computer Basics and Communicative English Assistance in Marketing their products effectively Assistance in obtaining necessary Market Linkages & Technical Knowhow Facilitating & Organizing Handicrafts Fairs & Exhibitions showcasing various items produced / manufactured by them

  

Vocational Training Programs:

        

Retail Hospitality Beautician Tailoring Fashion Designing Computer Software & Hardware Introductory course for BPO industry. Supply-Chain & Logistics management. Export-Import Management

COURSE-DESIGN-BREAK-UP
"RETAIL IN DETAIL" - RETAIL MANAGEMENT PROGRAM
2.5 Months (3.5 Hrs/Day) (75 Days262.5 Hrs) Computer Training Typing Tutor 1) Business Etiquettes 2) Business Ethics 3) PDP's Business Communication Basic Computer Know-How Microsoft Excel Microsoft Word 10 Days - 30 Hrs

Behavioural Training

Meditation/Yoga

Consumer Relationships

Understanding Consumer Behaviour

55 Hrs

Communication Skills Industrial Visits

Consumer Interactions & Understanding.

50 Hrs (1/2-1 Hr Daily) 5 Visits (17.5 Hrs) ComputerSpecificSoftwareTraining 1) Case-Studies 2) Role-Plays 3) Mgmt Games

1) Cahier-Ship Retail Management 2) Inventory 1) Intro to Retail (IndustryManagement 2) Work-culture Requirement 3) Industry Specific Specific) training Internship

1 Month: 90-100 Hrs 15 Days

Financial Feasibility
START-UP EXPENSES
Duration Start-up cash Required 6 months Amount Rs. 4,10,896

Cash required on starting date

1st month

Rs. 99,000

Cash Balance on starting date

1st month

Rs. 2,00,000

Cash Arrangements:
Bank Loan Personal Cash Rs. 2,25,000 Rs. 2,00,000 Rs. 4,25,000

REVENUE MODEL
Revenue Source
Community Channel From employed participants Salary Rs. 4,500/ month/participant 25% - 1st month salary 15% - 2nd month salary 5% - 3rd month salary

Considerations

Revenue Model

Direct Channel From participants From employed participants Registration feesRs. 2,000/Participant Salary Rs. 5,500/ month/participant Fees*(No. of registered participants) 25% - 1st month salary 15% - 2nd month salary 5% - 3rd month salary

Franchisee Channel From industry/companies Rs. 10,000/batch from Industry Rs. 10,000*(No. of or Company batches)

PROJECTED SURPLUS & DEFICIT 1st Year On Monthly Basis

350000 300000

313,365 251,722

250000 200000 NET SURPLUS & DEFICIT (Rs) 150000 100000 50000 0 1 -50000 2 3 4 5

135,805 68,389 -90875

6

24,125 28,995

-3755 -79000

10

11

12

-63875
-100000

-99000

-75000

M O N T HS

BREAK-EVEN ANALYSIS
400000 313,365 300000

BreakEven Point 251,722

200000 135,805 SURPLUS & Deficit (Rs.) 100000 68,389 28,995 -3755 24,125

-63875 -75000 -79000 -90875 -99000

-100000

-200000 R E V E N U E (Rs.)

LIFE INSURANCE
Projected Insurance Cover Expenditure 2nd Year & 3rd Year of Incorporation
Year 2 3
900,000 800,000 700,000 600,000 500,000 400,000 300,000 200,000 100,000 0

No. of participants getting employment 520 720

No. of People Life Insurance 1040 1440

777,600 561,600

EXPENDITURE (RS)

Yr 2

Yr 3

PROJECTED SURPLUS & DEFICIT Yearly Basis

1,103,670 1,200,000
SURPLUS & DEFICIT (RS.)

1,000,000 800,000 600,000 400,000 200,000 0 1 410,896

710,520

2
Y E A R

NOTE: All Financial Projections & Estimations excludes Donations, Grants & Contributions.

Effective Utilization of Surplus for the Benefit & Expansion of Community-Channel

Surplus Generated from:

1st Year

Utilization of Surplus
Life-Insurance Cover

2nd Year

Micro-Enterprises Other Vocational Training Programs & SHG s

3rd

Year

Sustainability Analysis
Key Features, Challenges & Solutions:
   

Mobilizing Aspirants from communities Free Education Training at NGOs Premises On-the-Job Stipend

 Retaining & Sustaining  Rs. 300 from each participant at the time of registration & returning them back after successful completion of the course.  Regular Interactions & Meetings with Participants Family Members  Engaging in Community Welfare & Development Programs  Life Insurance cover for any two Family Members

 Trained Professionals & Socially Inclined Staff  Networking amid the Corporate & Academic Fraternity  Industry Professionals from Social Entrepreneurship Cells  Convincing Skeptical Employers  Designing Customized Modules & Delivering Quality in Training Programs  Theoretical & Practical Orientation as per Industry Requirements  Focus towards Value Creation, Adaptation, Continuous Learning & Innovation

nfulfilled Expectations of the Industry:

As per PANTALOONS & SHOPPERS-STOP

 General Behaviour/Attitude (Course Design Focus on general life skills)  Basic knowledge of the stream & common-sense (Course-curriculum & Innovative-design)  Adaptability (Exposure before job)  Sustainability (Providing benefits)

Value Proposition: Social Impact

 PRAGATI, through its mission would impart vocational training to 4320 deprived youth & empower them with employment opportunities within a time span of 3 years  PRAGATI would in the duration of 3 years, insure life of 3600 family members of the participants  The skills gained would not only make them employable but would also help curb the issues of domestic violence, juvenile crimes & other facets of vulnerable prevailing in the society  Setting up micro-enterprises, making entrepreneurs self sustainable & independent to lead productive & socially useful lives  Establish growth to Self Help Group by promoting & providing a platform to showcase their business dynamics

Thank You for your valuable time

Prepared & Presented By: Manoj Makhija Gaurav Tyagi