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QUESTIONNAIRE

Strategy Workshop 2012


Name: ________________ Position: ________________ Country: ________________ Email: ________________ To be returned before: Part A 1. What are our services? / / 2012

2. What are our distinctive competencies or skills?

3. What are our strategic objectives?

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4. What is the level of awareness about our Company in the market?

5. Who are our customers and what market segment do we target?

6. What are our customers telling us: what feedback do we get on our products and services?

7. Who are our competitors?

8. What are our competitors strategies?

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9. What are our competitors distinctive competencies or skills?

10. Where are we compared to the market and how did we get to our market position?

11. What necessary expertise / manpower / equipment do we currently lack?

12. Do we have to rely on critical third parties in order to deliver our services?

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Part B

13. What makes us better than our competitors?

14. Are there any new services we can offer to better meet our customers range of needs?

15. What are the areas we need to improve on internally?

16. How can we best capitalize on human and technology resources?

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17. What is the expected market growth for 2013?

18. How profitable is the industry and what are the latest industry trends?

19. How attractive is the industry to new players?

20. What are the opportunities that are worth exploring to expand the business?

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21. What are the opportunities that are being explored by our competitors?

22. Do we have the opportunity or interest to partner with any third party in order to increase our growth, lower our costs our facilitate our operations?

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