INTERNATIONAL MARKETING

S.NO 1 2 3 TOPIC INTRODUCTION IM NATURE, SCOPE & BENEFITS REASON AND MOTIVATION UNDERLYING INTERNATIONAL TRADE & BUSINESS BASIC MODES OF ENTRY PROCESS OF IM DOMESTIC MARKETING V/S INT. MARKETING INTERNATIONAL MARKETIG ENVIRONMENT WTO FRAMEWORK AND INTERNATIONAL MARKETING CROSS CULTURE LEADRSHIP & DECISION MAKING FACTORS INFLUENCING INTERNATIONAL MARKET SELECTION AND SEGMENTATION SELECTION STRATEGIES INTERNATIONAL MARKET PLANNING AND CONTROL INTERNATIONAL MARKET MIX INT. PRODUCT POLICY & PLAN INT. PRODUCT MIX STUDENTS NAME 11201 ABDUL RUAF 11202 ABHISHEK 11203 AKSHAY 11204 AKSHIMA 11205 AMIT NANDAL 11208 CHARU DATE OF PRESENTATION 4 FEB. 2013 5 FEB. 2013 6 FEB. 2013

4 5 6 7 8

11209 ERA KATHURIA 11210 GAURAV 11211 HARSH 11215 JYOTSANA 11217 KRISHAN 11218 KULDEEP 11220 MANMEET 11221 MAYANK 11223 NEHA GUGLANI 11225 NITIN JAIN 11227 PREETI MITTAL 11231 PUNIT CHAHAL 11232 RAHUL JAIN 11234 MEHAK

7 FEB. 2013 11 FEB. 2013 12 FEB. 2013 13 FEB. 2013 14 FEB. 2013

9 10

18 FEB. 2013 19 FEB. 2013

11 12 13 14

11235 RICHA ARORA 11236 RIDHIMA 11237 RINKEY 11238 ROHIT JINDAL 11239 SACHIN JAIN 11240 SAHIL GUPTA 11241 SAHIL WADHWA 11243 SHIPRA

20 FEB. 2013 25 FEB. 2013 26 FEB. 2013 27 FEB. 2013

INTERNATIONAL MARKETING
15 BRANDING, LABELING, PACKAGING & ORG. OF PRODUCT WARRANTIES & SERVICES PROCESS OF PRICE SETTING, PRICING DECISION INFORMATION FOR PRICING DECISION INT. ADVERTISING AND ADV. STRATEGY ELEMENTS OF ADV. STRATEGY & MEDIA STRATEGY INT. DISTRIBUTION & MANAGEMENT; SELECTING DISTRIBUTION CHANNEL 11243 11244 KANIKA RICHA WADHWA 28 FEB. 2013

16 17 18 19

11246 11247 11248 11250 11255 11256 11258 11261 11230 11207

SUNNY SINGLA SURBHI SWATI CHANDNI KAPIL ANUJ PARUL NIKHIL PRIYANKA DHIRAJ

4 MARCH. 2013 5 MARCH. 2013 6 MARCH. 2013 7 MARCH. 2013

20

11MARCH.2013