Professional Documents
Culture Documents
Source
: Google. Brand : TATA Sky. Product : Direct To Home Service. Communication Used : AV , Print ,OOH , Online Media , Mobile . Possible Markets : Consuming class and rich class.
Message : Always go with your needs . Why pay something for which you dont want to use.
YES !!!!!!!
Funny and easy to remember. It gives a real life time experience which all may have faced it. Clearly delivers the message Why pay something for which you dont want to use So ISKO LAGA DALA TO LIFE JHINGALALA
advertisement Very funny Ad after the release of movie 3 Idiots created a great impact in consumers mind.
Sun Direct DTH Service Very Low cost but low performance and quality Low network Services as well. Very less celebrity power compared to TATA Sky and others.