LITTIS CAFE

OVERALL BUSINESS PLAN

BUSINESS PLAN
Business plan is a set of formal statement in which we describe about the vision, mission, objectives and internal as well as external analysis(SWOT) of a business.

OBJECTIVES OF BUSINESS
To earn profit by the way of trust, taste & attraction of customer by means of simple hygienic food. It means the main motive of our business is to deliver value of the product among the customer in reasonable price. Apart from this we use product positioning technique in order to get image in mind of customer.

VISSIONS
Expansion of business in jalandhar and other local places Diversification of product in terms of no. of variants according to demand of customer.

MISSIONS
Provide hygenic food to the customer.

Earning daily profit

Long term trust and satisfaction among customer.

Provide product to the customer at reasonable prices.

STRENGTH
Moderate investment and huge profit. Healthy environment. New product.

WEAKNESS
New to the market. Less availability of variety.

OPPORTUNITY
Monopoly market in outside LPU campus. No competitor. Large no of target customer.

THREATS
Increase in operating cost. New competitor will come. Rent may increase.

MARKETING PLAN
The Marketing Plan section explains how we're going to get the customers to buy the products and/or services by using various marketing techniques.

STP + 4Ps of marketing

Segmentation Attributes :- for every age group peoples Income :- All classes Demographics :- North Indian people Target group is Student of LPU Staff of LPU Labor who are working at sites of LPU Highway Travelers Student residing in PG and flats. Positioning We want to build an impression of our products in mind of customer through BETTER QUALITY AND BETTER SERVICES.

PRODUCT:PRICE Roasted Litti Rs 15/2 piece Fried Litti Rs 20/2 piece Litti with desi Ghee Rs 25/2 piece Special Litti Thali Rs 40/plate PLACE:Located outside LPU. PROMOTION: Through face to face interaction Social networking sites Banners and posters Free sample distribution

UNIQUE SELLING POINT

Hand made product. Special litti thali. Other products like cold-drinks Hand made tea and coffee.

HR PLAN
The process that links the human resource needs of an organisation to its strategic plan to ensure that staffing is sufficient , qualified and competent enough to achieve the organizations objectives.

TEAM MEMBERS
SL NO 1 2 NAME Shashi Shekhar Anish Kumar MANAGEMENT AREA Finance Manager Human Resource Manager

3
4 5 6

Pratik Praveen
Jatin Arora Shekhar Deshwal Sajad Ahmad

Operation Manager
Customer Relationship Manager Maintenance Manager Delivery Manager

ROLES AND RESPONSIBILITIES OF MANAGER FROM DIFFERENT FIELD

Finance manager:- The finance manager is the person who manages all the finances activities of the business. The roles and responsibilities of the finance manager are as follows: Manages inflow and outflows of the cash. Prepare the revenue and expenditure budget monthly. Prepare list of items with their current market price on weekly basis. Prepare breakeven analysis chart.

Contd...
HR manager:- The HR manager is a person who looks the man force as well as labor force in the business. The roles and responsibilities of the HR manager are as follows: HR manager handle the staff (cook and the cleaners) and motivate them to give their best performance. Operation manager:- The operation manager is a person who takes care of various operations of raw materials on time. The roles and responsibilities of the operation manager are as follows: Operational Manager can handle the product on two aspects Qualitative and quantitative. It also takes care of availability of raw material of the product on time.

Contd...
Customer relationship manager:- The Customer relationship manager is a person who handle the customer by providing suitable hospitality service. The roles and responsibilities of the customer relationship manager are as follows: Handle the customer with providing upgrade hospitality services. Provide the product on time and on demand to the customer.

Delivery and Maintenance Manager They will take care of availability, supply and maintenance of storage or raw material.

OPERATION PLAN
An operational plan is an annual work plan. It describes short-term business strategies; it explains how a strategic plan will be put into operation (or what portion of a strategic plan will be addressed) during a given operational period.

PURACHASING ELEMENTS
gas cylinder Chulha Utensils RAW MATERIAL Wheat flour Other ingredient DESI GHEE METHI MUSTARD OIL GINGER POWDER GARLIC ZEERA CURD VEGETABLES Salt

INGREDIENTS

Process of making LITTI

FINANCIAL PLAN
Financial planning is the task of determining how a business will afford to achieve its strategic goals and objectives. The main objective of financial planning is to determine expenditure and revenue of the business and also efficient uses of energy.

Investment Contribution
Total investment- Rs 1,20,000 Contribution per head- Rs 20,000*6 Total start-up cost:a ) Construction - Rs 50,000 b ) Equipment - Rs 4,000 C ) Food ingredients Rs 1100

Capital reserve- Rs 64,900

STARTUP BUDGET
START -UP Revenue & Expenses
Expenditure AMOUNT RENT(FC) EQUIPMENT(FC) WAGES(FC) LIGHTNING INGRIDENTS TRANSPORTATION COST GAS CATERING CONSTRUCTION(FC) Other Misc. Total 7500 4000 8500 1000 8225.4 1500 2800 4000 50000 1000 32100 Selling of product Revenue AMOUNT2 31350

MONTHLY BUDGET
FOR AN YEARMonths JAN FEB MAR APR MAY JUN JUL AUG SEPT OCT NOV DEC

REVENUE
31350 33900 40700 44000 50000 32000 36100 80000 95000 110000 130000 155000

EXPENDITURE
32100 33900 36700 37500 40000 30,000 32100 52900 56700 62000 68000 76000

Rev/Exp
0.98 1.00 1.11 1.17 1.25 1.07 1.12 1.51 1.68 1.77 1.91 2.04

BREAK EVEN POINT