Year 12 BOM Market Research Survey

Year 12 BOM class is starting a business venture selling schoolies memorabilia to

seniors in 2009. We’d appreciate your anonymous feedback as to whether or not you
would support such a venture.

1. Which school do you go to?

_____________________________________________________________________

2. Are you attending Gold Coast Schoolies 2009?

Yes No

If no, will you be attending a Schoolies alternative?

______________________________________________________________

If yes, where will you be and what will you be doing?

______________________________________________________________

3. Will you be interested in purchasing 2009 Schoolies memorabilia?

Yes No

4. What kind of Schoolies memorabilia would you be interested in purchasing?

Schoolies Towel Schoolies Shirt Schoolies Hat

Other _____________________

5. What colour would you prefer to the item chosen in Question 3 to be?
__________________________________________________________________

6. How much will you be willing to pay for what you have indicated in Question 3?

<$10 $10 - $15 $15-$20 $20>

7. What influences you the most to make purchases?

Friends Family Advertising Vouchers Sales

Other ___________________

8. Where do you prefer to purchase/receive items?

Shopping centres City Markets Deliveries

School Other __________________

Thank you for taking the time to complete this survey. Your feedback is much
appreciated.