Scribd Logo
Upload

Welcome to Scribd!

  • Key Success Factors: Membership Renewal Rate Determines Profitability

    Uploaded by

    Hannah Reinecke
    6 views1 page
    Membership renewal rates are key to profitability as new members require an upfront cash outflow while renewing members provide net cash inflow. Maintaining high sign-up and renewal rates through marketing outlays is important for the organization's success. Each renewing member provides a net cash inflow of $27.36 to offset the $2 cash outflow for acquiring new members.

    Original Description:

    wedwd

    Original Title

    Business Description of CUC

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    Membership renewal rates are key to profitability as new members require an upfront cash outflow while renewing members provide net cash inflow. Maintaining high sign-up and renewal rates through marketing outlays is important for the organization's success. Each renewing member provides a net cash inflow of $27.36 to offset the $2 cash outflow for acquiring new members.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    6 views1 page

    Key Success Factors: Membership Renewal Rate Determines Profitability

    Uploaded by

    Hannah Reinecke
    Membership renewal rates are key to profitability as new members require an upfront cash outflow while renewing members provide net cash inflow. Maintaining high sign-up and renewal rates through marketing outlays is important for the organization's success. Each renewing member provides a net cash inflow of $27.36 to offset the $2 cash outflow for acquiring new members.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Key Success Factors

    Membership renewal rate determines profitability


    new

    member incurred cash outflow of $2 in first

    year net cash inflow of $27.36 for each renewing member Marketing outlays to maintain high sign-up and renewal rates

    You might also like