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A ndrew E vans

15 Cornwall Ave Example City Phone: 0400 000 000 aevans@somedomain.net

Marketing Communications Manager

Nationally award-winnin mar!om pro"essional with 1# years o" experien!e leadin !orporate mar$etin and internal !omm%ni!ations "or m%ltimillion-dollar !ompanies a!ross diverse ind%stries. &espe!ted leader o" !reative teams' m%ltimedia divisions and !orporate !omm%ni!ations departments. Con!ept%alise and or!hestrate mar$etin !ampai ns that e""e!tively rein"or!e and (%ild (rand ima es. Expert in the te!hni!al' !on!ept%al and !ontent development o" sales-drivin !ollateral. Proven a(ility to drive re!ord-hi h mar$etin !ampai n response rates and exe!%te s%!!ess"%l prod%!t la%n!hes.

Skills

)ar$etin *trate ies + Campai ns Corporate Comm%ni!ations Creative ,eam -eadership Prod%!t Positionin + .randin /e( + Print Content 0evelopment

1o!%s 2ro%p + )ar$et &esear!h 0evelopment o" ,rainin )aterials *ales Collateral + *%pport P%(li! + )edia &elations New Prod%!t -a%n!h

Recent Awards
Award of Excellence for Outstanding Advertising (ABC Co Road Warrior campaign), 3004 Gold Award for Outstanding Advertising (ABC Co Open Road direct mail campaign), 3004 Award of Excellence for Outstanding Advertising (ABC Co Automotive Drive campaign), 3005 Action Award for Outstanding Advertising (ABC Co Hit the High Road campaign), 3005

Professional Experience
ABC COMPA !" Sometown" ! 6 Multimillion dollar compan! "elling automotive "upplie" and part" Marketing Communications Manager" 57300# to Present )ana e !orporate mar$etin and !omm%ni!ations "%n!tions' overseein a 83.#) (%d et and 4-mem(er team. 0ire!t (rand mana ement' P&' media relations' !orporate positionin ' prod%!t la%n!hes' advertisin ' sales !ollateral and tradeshow mar$etin . Selected Accomplishments:

0eveloped and la%n!hed inte rated' m%lti-!hannel print' !atalo ' we( and dire!t mar$etin !ampai ns that propelled sales "rom 8#.3) 9300#: to a pro;e!ted 8<.5) (y 3004 year-end. -ed mar$et la%n!h o" 31 new prod%!ts. =denti"ied opport%nities' resear!hed new prod%!t possi(ilities' !olla(orated with en ineerin team and !reated !ampai ns eneratin 83.5) in ann%al sales. Created we( portal to trans"orm previo%sly ar!hai! intranet into a dynami! we(site improvin !omm%ni!ation "low and addin an e""e!tive sales tool "or "ield reps. /rote !atalo s' !o%rse %ides and trainin (ro!h%res that enhan!ed the sales reps> %nderstandin o" !omplex prod%!t "eat%res and helped them sell more e""e!tively. Per"ormed on oin !%stomer7mar$et resear!h and demo raphi! pro"ilin to identi"y and !apitalise on %nmet mar$et needs ahead o" the !%rve. Prod%!ed media $it that demonstrated $ey mar$etin analyti!s and demo raphi!s "or %se in sales presentations. E""orts were !redited as instr%mental in !losin n%mero%s hi h-level deals. -evera ed stren ths in !ost-e""e!tive mar$etin mana ement and vendor ne otiations to end ea!h year an avera e o" 15? %nder-(%d et 9witho%t !ompromisin (%siness rowth oals:.

A ndrew E vans
Marketing Supervisor" 373000 to 57300#

Pa e 3 Phone: 555-555-5555

#E$ COMPA !" Example Cit% 6 #ull "ervice adverti"ing, mar$eting and %R agenc! 0eveloped mar$etin pro rams "or a variety o" (%siness-to-(%siness !lients. @sed an inte rated approa!h to !reate (alan!ed pro rams "or !lients to (%ild their respe!tive (rands and (%sinesses. Selected Accomplishments:

Expanded !lient (ase (y A4? in three years (y !onsistently deliverin res%lts and ens%rin !omplete !lient satis"a!tion.

oal-s%rpassin mar$etin

Closed new a!!o%nts as a mem(er o" (%siness-development team' in!l%din a 81.5) win with A!tion Company and a 81.3) win with B1C Corp. Earned !ommendations "rom !lient exe!%tives "or !omm%ni!ation delivera(les that tar eted desired a%dien!es and arti!%lated the val%e o" prod%!ts and servi!es.

G&' COMPA !" Example Cit% 6 &eading adverti"ing, direct mar$eting and communication" agenc! Creative #irector" 171<<4 to 373000 Manager" Creative Services" 471<<5 to 171<<4 Cop%writer" 571<<5 to 471<<5 Advan!ed thro% h a series o" promotions' !%lminatin in oversi ht o" ro%p !opy division and 5-mem(er !reative team. Created !on!ept and !opy "or ;o%rnal ads' dire!t mail !ampai ns and sales !ollateral "or diverse !lients and pro;e!ts. Selected Accomplishments:

*erved as primary !opywriter on advertisin !ampai ns "or m%ltimillion-dollar a!!o%nts and s%!!ess"%l prod%!t la%n!hes. Ass%med a lead role in pit!h team meetin s d%e to stren ths in presentation and ne otiation s$ills' and helped !lose ma;or a!!o%nts 98500C to 81)D initial !ontra!ts:. 2enerated !ampai n response-rates o" (etween 5? and 4? 9%p to 4 times the ind%stry avera e:.

(ec)nolog%
Software* +e,-Multimedia* E%ar$FPress' Photoshop' =ma e&eady' )* Pro;e!t' Crystal &eports' )* G""i!e 9/ord' A!!ess' Ex!el' PowerPoint: Cold1%sion' 1lash' 0reamweaver' 1irewor$s' E)C 0o!%ment%m' His%al *o%r!e*a"e' *ear!h Gptimisation' /e( *erver Administration' Content )ana ement *ystems

Education
ABC . '/ERS'(!" Example Cit% Bac)elor of Science" 0-1220

)a;or: Comm%ni!ations )inor: En lish 2rad%ated with hi h honors

Portfolio on Re3uest Availa,le for Relocation

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