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  • Partners Key Activities: ETSY Business Model

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    cizar
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    Etsy's business model focuses on connecting artisans and small merchants from around the world with a global customer base seeking unique, handmade goods. Key activities include building the Etsy online community, providing seller education and tools, and developing the Etsy platform. Etsy partners with local organizations, developers, and retailers to help promote handmade goods and services. Revenue comes from commissions on sales made through Etsy and listing fees paid by sellers.

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    e Tsy Business Model

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    e Tsy Business Model

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    Etsy's business model focuses on connecting artisans and small merchants from around the world with a global customer base seeking unique, handmade goods. Key activities include building the Etsy online community, providing seller education and tools, and developing the Etsy platform. Etsy partners with local organizations, developers, and retailers to help promote handmade goods and services. Revenue comes from commissions on sales made through Etsy and listing fees paid by sellers.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
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    5 views1 page

    Partners Key Activities: ETSY Business Model

    Uploaded by

    cizar
    Etsy's business model focuses on connecting artisans and small merchants from around the world with a global customer base seeking unique, handmade goods. Key activities include building the Etsy online community, providing seller education and tools, and developing the Etsy platform. Etsy partners with local organizations, developers, and retailers to help promote handmade goods and services. Revenue comes from commissions on sales made through Etsy and listing fees paid by sellers.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
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    ETSY Business Model

    Partners
    Community and Business Alliances Third-Party Developers Local organizations and businesses E-commerce Apps ex. StoreYa Retail Design Stores ex. West Elm

    Key Activities
    Building the Etsy community Seller education Platform development and creation of tools to streamline the sales process

    Value Proposition
    High-quality handmade products made by artisans & small merchants from almost 200 countries No sign-up fee, simple-to-setup e-commerce page for small businesses Largest online community of handmade goods in the world

    Customer Relationships
    Online community building and support Seller education and support Host events to share knowledge and increase local commerce

    Customers
    Sellers Small merchants and local artisans who want to sell their goods online Fashion, jewelery and art are among the most popular segments Young demographic that is 67% female Buyers a global consumer base that wants a unique, handmade product from a small / local producer

    Key Resources
    Etsy community Pipeline of rare, highquality handmade products Etsy platform

    Channels
    Social media and online community dev. Etsy Events ie. Hello Etsy Word of Mouth Local Community Events Partner programs

    Cost Drivers
    Platform development Seller Education Initatives Staff salaries

    Revenue Streams
    Sales commissions 3.5 % of total sales revenues $0.20 for every item listed

    template borrowed from BusinessModelGeneration.com

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