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  • Assignment-International Marketing-2012 Batch Dear Students, Submit The Following Assignment, On Line As Per Instructions Given at The End

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    Rakeshor Ningthoujam
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    IM Assaignment

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    19 views1 page

    Assignment-International Marketing-2012 Batch Dear Students, Submit The Following Assignment, On Line As Per Instructions Given at The End

    Uploaded by

    Rakeshor Ningthoujam

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Assignment-International marketing-2012 batch Dear students , submit the following assignment , on line as per instructions given at the end.

    Ms/Global Enterprises is a leading manufacturer of Cosmetics and fashion accessories. Its operations are right now concentrated in Europe and North America. Their annual turn over is US $ 20 Billion. As a part of their growth plan they are planning a foray into BRICS Countries. What should be their marketing strategy, including Entry, Market segmentation, Advertisement and competitor analysis. You can choose any one of the BRICS countries.

    Last date of submission-14-1-2014 Thanks. Subramanian 7/1/14

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