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  • Sales Effectiveness & Sales Productivity?: How Do You Define It?

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    Freddie Didi
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    Sales effectiveness refers to how well actual sales match targeted sales goals, measuring performance against the top line. Sales productivity measures the value or profit contributed to the company compared to overall company health, focusing on the bottom line. Both are important metrics for evaluating sales performance, with effectiveness focusing on sales targets and productivity on profit contribution.

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    Sales Training (4)

    Original Title

    TRAININGSALES(4)

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    Sales effectiveness refers to how well actual sales match targeted sales goals, measuring performance against the top line. Sales productivity measures the value or profit contributed to the company compared to overall company health, focusing on the bottom line. Both are important metrics for evaluating sales performance, with effectiveness focusing on sales targets and productivity on profit contribution.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    4 views2 pages

    Sales Effectiveness & Sales Productivity?: How Do You Define It?

    Uploaded by

    Freddie Didi
    Sales effectiveness refers to how well actual sales match targeted sales goals, measuring performance against the top line. Sales productivity measures the value or profit contributed to the company compared to overall company health, focusing on the bottom line. Both are important metrics for evaluating sales performance, with effectiveness focusing on sales targets and productivity on profit contribution.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    sales effectiveness & sales productivity?

    How do you dene it?

    Sales Effectiveness
    - a parameter that refers to realized sales - rate to the target (the top line)

    Sales Productivity
    - the values or amount of contribution to the company - rate to the company healthiness (the bottom line)

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