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3rd Sem Syllabus
3rd Sem Syllabus
Course Syllabus
Group I: #oncepts o$ %roject &anagement' &eaning and (e$inition o$ %roject, #haracteristics o$ a project, %roject )i$e #ycle %hases, *ole o$ a %roject &anager, The %lanning %rocess' +ork ,reakdown -tructure, #ost %lanning . tools / techniques, cost estimation, Time %lanning . tools / techniques. Group II: %roject 0ppraisal' Technical 1easibility, 2conomic 1easibility, 1inancial 2valuation, 0ppraisal 3nder *isk and 3ncertainty, -ensitivity 0nalysis, -ocial #ost ,ene$it 0nalysis' *ationale, 1undamentals o$ -hadow %ricing, ,asic approaches to -ocial #ost ,ene$it 0nalysis. Group III: -cheduling' 4raphic representation o$ project activities, 5etwork 0nalysis, 5etwork Techniques' %2*T and #%&. *esource 0llocation, 6verview o$ &-7 %roject 2888. #ontrol o$ %rojects' control systems, control o$ constraints . cost and time.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group. The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks
Course Syllabus
Group I: :ntroduction to 27#ommerce, 27commerce business models, 2lectronic payment systems. +eb -ervers' 9TT% *equest Types, :ntroduction to &icroso$t ::-, #reating >irtual (irectory, +++ service, 1T% -ervice. ,uilding and e;ecuting 9T&) using &icroso$t 1ront%age' 1ormatting, and aligning te;t, tags, attributes and values, 0dding units, linking, pales, working with images, 1onts, creating tables, working with 1rames and building 1orms. Group II: <ava-cript' (ata Types and )iteral, Type #asting, #reating >ariables, :ncorporating variables in a -cript, The <ava-cript 0rray, The 2lements o$ an 0rray, The <ava-cript 0rray and its length %roperty!? 6perators and 2;pressions in <ava-cript 0rithmetic 6perators, )ogical 6perators, #omparison 6perators, -tring 6perators, 0ssignment 6perators, The #onditional 2;pression Ternary 6perator, -pecial 6perators!? <ava-cript #ontrol -tatements? #onditional #hecking :$ 7 then 7 else!, 2ndless )oops 1or )oop!? 1unctions in <ava-cript ,uilt7in 1unctions, 3ser (e$ined $unctions, (eclaring $unctions, %lace o$ (eclaration, %assing %arameters, >ariable -cope, *eturn >alues, *ecursive 1unctions!? %lacing te;t in a ,rowser? ðods and 2vents, (ialog ,o;es The 0lert dialog bo;, The %rompt dialog bo;, The #on$irm dialog bo;!. The <ava-cript (ocument 6bject &odel. Group III: 0ttaching >,-cript to a page, >, -cript 2vent %rocedures, 6bject 9ierarchy, >, -cript7interaction with 1orm. Active Server Pa(es' +orking with 0-% %ages, 0-% 6bjects, 1ile -ystem 6bjects, -ession, 0-% and data access, making queries with 0-%.
I structio s
3 MBA Part-II (Semester-III) 1. 2valuation :nternal' =8 marks is )ab based. 2. 2valuation o$ practical will be joint by the 2;ternal and :nternal e;perts and will be $rom =8 marks.
Course Syllabus
Group I: 5ature and -cope o$ -ales &anagement, 6rganising, *ecruitment and -election o$ -ales %ersonnel, their Training and (evelopment, -upervision / 0ppraisal, &otivating -ales %ersonnel, #arving Territories, *outing, Duota -ales #all %lanning, -ales 1orecasting, -ales 6rganisation . -tructure and #ontrol. Group II: 5ature / -cope o$ 0dvertising *esearch, #onsumer ,ehaviour and 0dvertising, &edia %lanning , &erits and (emerits o$ various media types, 2merging media, %rocess o$ advertising . #opy testing, 0dvertising ,udget Group III: &easuring 0dvertising 2$$ectiveness, (eceptive advertising, 0dvertising 2thics and 3nethical %ractices, *ole o$ 0dvertising 0gencies, )egal $ramework o$ 0dvertising.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks
Course Syllabus
Group I: 5ature, -cope and #oncept o$ &arketing *esearch, &arketing *esearch %rocess, &arketing *esearch and &:-, &arketing (ecision -upport -ystems, %roblem 0nalysis and :denti$ication o$ &* 6bjectives, -ources o$ :n$ormation' %rimary and -econdary (ata, *esearch (esigns and their applications' 2;ploratory, (escriptive and #ausal *esearch. -ampling (ecisions' ,asics, ðodsATechniques and (etermination o$ -ample -ize. Group II: &easurement %rocess' &easurement in &arketing, (i$$iculties in &easurement, #oncepts o$ >alidity and *eliability, 0ttitude &easurement' :mportance o$ 0ttitude in &arketing, 5ature o$ 0ttitudes and their &easurement, 0ttitude -caling %rocedures, Thurston -cale, )ikert -cale, %aired #omparison -cale, -emantic (i$$erential -cale and &ulti7(imensional -cale &(-! and Their 0pplications, &ultivariate 0nalysis' 1actor 0nalysis, (iscriminant 0nalysis, #luster 0nalysis and #onjoint 0nalysis. Group III: *eport +riting and %resentations, 3se o$ -tatistical %ackage $or -ocial -ciences -%--! in &arketing *esearch, 0pplications o$ &arketing *esearch' (emand &easurement and 1orecasting, %roduct *esearch, 0dvertising *esearch, (istribution *esearch, -ales #ontrol *esearch, %ricing *esearch, &otivation *esearch.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks 0ssignment A %roject +ork carrying 2= marks #lass %articipation and 0ttendance to be o$ = marks
Course Syllabus
Group I: 2conomy and labour $orce in :ndia. :ndustrial relations, :mportance, present status, concepts and models. The role o$ government in :ndustrial *elations. :ndustrial *elations and Technological #hange, #hanges in :* %ost7 liberalization. Trade 3nion . objectives, $unctions, 5ew *ole o$ Trade 3nion in the conte;t o$ globalization. Group II: :ndustrial (ispute . nature / causes o$ industrial disputes. &achinery $or solving industrial disputes under :ndustrial (isputes 0ct, 1ECH at national and state level. #omparative study o$ industrial relations in developed and developing economies .*ole o$ :)6. Group III: #ollective bargaining . meaning, characteristics, need, importance, process, causes $or $ailure o$ collective bargaining. #oncept, $orms and models o$ workersI participation in management, schemes o$ workersI participation in management in :ndia and their evaluation.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks
i ( a ! 4evelopme t
This module is designed to consider the theory and role o$ human resource planning and development in organizations, and link it to policies and practices required in organizations $or e$$ective people management. The module aims to develop knowledge and skill in a range o$ 9*( activities in organizations and to relate these to the pro$essional standards. :t covers the practical application o$ personnel theory.
Course Syllabus
Group I: &acro level manpower planning and micro level manpower planning, human resource planning and the government. 6rganizational 9uman *esource %lanning' $actors a$$ecting, process, and barriers. -tock taking, +ork 1orce 1low &apping. &odels and Techniques o$ &anpower (emand and -upply 1orecasting, ,ehavioural $actors in 9uman *esource %lanning? +astage 0nalysis, *etention, *edeployment and 2;it -trategies. Group II: #areer &anagement and #areer %lanning, #areer (evelopment, &anaging #hange. %er$ormance %lanning, #oaching, %otential 0ppraisals, &ulti7skilling, Training *etraining, studying these trends in :ndian and international conte;t! .9*( evolution, concepts, goals and challenges, 9*( climate and processes. 6rganizing $or 9*(, 9*( strategies and e;periences in :ndia. 9*( in culturally diverse environment, 9uman *esource >aluation and 0ccounting. Group III: *ole o$ an 9*( %ro$essional, Task 0nalysis, &otivational aspects o$ 9*(. (evelopmental -upervision and )eadership identi$ying corporate leaders and analyzing their role in building up their organizations!. #ounseling and &entoring,
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks
Course Syllabus
Group I: 1inancial :nstitutions in :ndia' 0n overview, types and their role in economic development, ,anking system in :ndia' 0n overview, structure o$ :ndian banks' public, private and $oreign banks, their role and per$ormance, *eserve ,ank o$ :ndia' :ts $unctions and role as a central bank. Group II: (evelopment ,anking in :ndia' concept evolution, structure and promotional role. &icro71inancing' concept, models, and its role in poverty alleviation, ,anking sector re$orms in :ndia. Group III: 5on7,anking 1inance #ompanies 5,1#s!' :ntroduction, evolution, progress and growth, regulatory $ramework, problems and prospects, :nsurance :ndustry in :ndia' evolution, growth, insurance sector re$orms. 0n overview o$ risks $aced by 1:s, types o$ risks' credit risk, liquidity risk, interest rate risk, market risk, $oreign e;change risk, technology and operational risk.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks
Course Syllabus
Group I: 1inancial system in :ndia' 0n overview structure and growth, major problems and de$iciencies, 1inancial markets in :ndia' -tructure and signi$icance? 1inancial &arket 2nvironment? &oney &arket in :ndia' #onstituents, *egulations and *ecent (evelopment, #apital &arket in :ndia' #onstituents, *egulations and *ecent (evelopment, 5ew :ssue &arket, &ode o$ *aising #apital $rom %rimary &arket, -2,: 4uidelines relating to primary market. Group II: 1inancial -ervices in :ndia' 5ature types, *egulatory 1ramework, &ajor problems $aced by :ndian 1inancial -ervices -ector. )easing? &eaning, types, $inancial legal and ta; aspects, hire purchase. 1actoring' types, legal and $inancial 0spects, 1or$eiting' meaning and mechanics, &utual 1unds' &eaning, types, structure and signi$icance, -2,: guidelines relating to &1s. Group III: &erchant ,anking in :ndia' *ole and $unctions, -2,: guidelines relating to merchant banking, venture capital' meaning, characteristics, and -2,: guidelines relating to venture capital $unds. #redit rating' &eaning, types and $unctions o$ credit rating agency, process and methodology o$ credit rating.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks
i ( a ! Co trol
Course Overview
0s the subject has derived greater attention in ,usiness &anagement thus the students would be made conversant with the tools o$ %%# which would be use$ul in coordinating the activities o$ production system by proper planning and control systems.
Course Syllabus
Group I:
%roduction %lanning and #ontrol $unctions, Types o$ production systems, -ales 1orecasting' 1orecasting techniques, 1orecast errors. 0ggregate %lanning' concept, relevant costs, methods &aterial *equirement %lanning, #apacity %lanning. Group II: )inear %rogramming' ,asic concepts, 0pplications. 6perations -cheduling' 1orms o$ schedules, <ob shop scheduling, ,atch shop scheduling, scheduling $or continuous production systems. :nventory models, :nventory control systems. Group III: -tatistical Duality #ontrol ðods' %rocess control charts, %rocess #apability. 0cceptance -ampling' 6perating #haracteristic curve, -ampling %lans. (ispatching and 2;pediting, *ecording progress and $eedback.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks
Course Syllabus
Group I: 1undamental concepts o$ :nventory' :ntroduction, 1unctions o$ inventories, :mportance o$ :nventories in a manu$acturing organisation? Types o$ :nventories, 1actors 0$$ecting :nventory #ontrol, #lassi$ication o$ inventories? #odi$ication o$ inventories? -impli$ication / -tandardization o$ :nventories? -elective :nventory #ontrol Techniques' 0,#, 9&), 1-5, >2( analysis etc., &aterial *equirement %lanning. Group II: :nventory &anagement and #ontrol' :nventory costs concepts, :nventory #ontrol #oncepts' )ead Time, *e7order point, *equirement o$ &aterials? -a$ety -tock, -tandard 6rder Duantity, -ervice )evels? :nventory #ontrol &odels' -tatic / (ynamic :nventory #ontrol &odels? 2conomic 6rder Duantity with / without shortages, 26D under 1luctuating (emand, 26D with Duantity / %rice discounts, 2conomic %roduction Duantity, 16D / 16# -ystems, %robabilistic :nventory #ontrol &odels. Group III: :nventory #hecking / 0ccounting, 2valuation o$ :nventory %er$ormance? &aterials 9andling / +arehouse &anagement? <:T and :nventory &anagement, 2*% and :nventory &anagement? -upply #hain &anagement / :nventory &anagement? 6perations *esearch in :nventory #ontrol' 0pplication o$ )inear %rogramming, Dueuing Theory in :nventory #ontrol? :nventory :n$ormation -ystems, 0pplications o$ #omputers to :nventory &anagement / #ontrol.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks.
Course Syllabus
Group I: (atabase %reliminaries' 1ile concept, (atabase concept, 1ile vs. (atabases. (,&- objectives and 37-chemes 0rchitecture. 9istory o$ evolution o$ databases. 9ierarchical, 5etwork, relational and -emantic model. *elational (atabase theory' Tables and *elations? *elational &odel 6perators? *elational model integrity rules? 5ormal $orms? -D) as language o$ (,&-. Group II: -o$tware organisation o$ typical (,&-' (,&- -o$tware structure, #atalogues, (ata dictionary, Duery Translator, Duery 6ptimizer and 0ccess planner. Transaction %rocessing -ystem' concurrency control manager, *ecovery manager, ,u$$er manager, #lient7server databases. Group III: :ntroduction to oracle Fi, triggers, $unctions, procedures and packages, %)-D) %rogramming environment.
I structio s
1. Theory' 4roup7: and 4roup7:: carry 38 marks each 2;ternal and :nternal!. 2. %ractical' 4roup7::: carries C8 marks which will be jointly evaluated by :nternal and 2;ternal e;perts. 3. -i; questions to be set, three to be attempted, not more than two to be attempted $rom each group. C. (uration $or the paper will be two hours. +ritten paper will be $rom 4roup7: and 4roup7:: only.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks.
Course Syllabus
Group I: :nternational 1inance' &ajor dimensions and recent trends in the globalised $inancial markets. 1oreign 2;change &arket' 6rganization, -pot market and 1orward market, #urrency Duotes, -pread, -pot rates, 1orward rates, #ross rates. 1orward #ontracts and their signi$icant $eatures, %remium and (iscounts. :nternational %arity *elationships and 1orecasting 1oreign 2;change *ates' 2;change *ate Theories %%%, :*%, :12!. #urrency 1utures, #urrency 6ptions and -waps. Group II: 1oreign 2;change 2;posure and &anagement, Types o$ 2;posure' Transaction 2;posure, Translation 2;posure and 2conomic 2;posure. &easurement o$ 2;posure, -trategies $or 2;posure &anagement. 2;posure &anagement Techniques. %arameters and #onstraints on 2;posure &anagement. Group III: #ost o$ #apital $or 1oreign :nvestments. #apital ,udgeting $or &5#s. 1inancing 1oreign Trade. &ultinational #ash &anagement. :nternational Ta;ation 2nvironment.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks.
Course Syllabus
Group I: 5ature / -cope o$ :nternational &arketing, its di$$erentiation $rom domestic marketing. 2conomic environment in :nternational &arketing. 2mergence o$ trading blocks like 2. 3. and stepsAstages involved in their $ormation #ustoms union to common currency!. #onstraints in :nternational marketing, i.e. Tari$$ and 5on7Tari$$ ,arriers, 1iscal and 5on71iscal ,arriers. *ole o$ :nternational :nstitutions like :&1, +T6, :,*(. ,ilateral agreements. Group II: :ndia and +orld trade, 2;port / :mport policy. (irection and Duantum o$ :ndiaIs 2;ports. :nstitutional in$rastructural $ramework $or e;port promotion in :ndia, i.e. 2%#s, 2#4#, #ommodity ,oards etc. *egistration, %roduction and clearance o$ goods $or e;ports. Group III: -hipping and Transportation. (ocumentation $or 2;ports. :nternational &arketing mi;7 identi$ication o$ markets, :nternational %roduct li$e7#ycle, %romotion and %ricing in :nternational marketing. >arious $orms o$ :nternational business7 <oint7 ventures, Turnkey projects.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks.
Course Syllabus
Group I: *etailing7(e$inition and -cope. *etailerJs *ole in (istribution #hannels 7 ,ene$its o$ *etailing, ,ene$its to #ustomers, ,ene$its to manu$acturers and wholesalers, ,ene$its to the economy. 2volution o$ *etailing71actors behind the change o$ :ndian retailing industry. Group II: Theories o$ :nstitutional #hange 7 +heels o$ *etailing, (ialectic %rocess, *etail 0ccordion, 5atural -election. #lassi$ication o$ *etailers . -tore7based retailers, 5on7store *etailer. *etailing 2nvironment 7 2conomic environment, )egal environment, Technological environment, #ompetitive environment. Group III: (esigning a *etail 6rganization -tructure 7 (e$ining 6rganisational objectives, :denti$ying 6rganisational tasks. 1orms o$ *etail organization . levels o$ organization. *etail 6rganization -tructures 7 :ndependent store organizational structure, (epartment store organizational structure, #hain store organisational structure.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks.
Course Overview
The objective o$ this course is to understand the role o$ retail customer in the success o$ a retail store? and understand the service quality in retail stores.
Course Syllabus
Group I: (emographic 0nalysis 7 0ge distribution population, :ncome 3rbanization, shrinking household, working women, diversi$ied minorities. #onsumer ,uying ,ehavior 7 ,uying considerations, ,uying situations, ,uying centers, ,uying in$luences, #onsumer ,uying %rocess, Types o$ consumer decision 7 making, buying scenes. Group II: 4eographic 0nalysis . regional market, metro geography, non7metro geography. 4aining -trategic advantage through customer service . nature o$ customer service, customer service strategies. Group III: #ustomer 2valuation o$ -ervice Duality 7 4aps &odel $or improving the Duality o$ -ervice 7 knowledge gap, standards gap, delivery gap, communications gap. -ervice *ecovery7listening to the customer, providing a $air solution, resolving problems quickly.
I structio s
The e;ternal paper will carry =8 marks and would be o$ three hours duration. The question paper will be divided into three groups, i.e., :, ::, :::. The question paper will consist o$ nine questions, three $rom each group. #andidates will be required to attempt $ive questions in all, selecting not more than two questions $rom each group The internal paper will carry =8 marks and it will be distributed as $ollows' Two &id7-emester Tests each carrying 18 marks Two 0ssignments each carrying 18 marks #lass %articipation and 0ttendance to be o$ 18 marks.