Michael Krouse

mkrouse@ycp.edu / (856) 979-7252

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York C ollege of Pennsylvania [2015] B.S. in Marketing

EXPERIENCE
York, PA

3Delivered Inc.Marketing Intern

[Fall 2013-Present]
. . . . . Brand manager for 3Delivered, Click2detail, and 3DRailfan Developing and implementing marketing strategies and tactics Oversee and develop brand activation for niche market brands Continually refining the 3Delivered business plan Designing data analysis tools to measure marketing effectiveness and drive strategic decision !making Fostering development of all social media platforms used by 3Delivered brands Activated policies and standards for the marketing department . .

AtlantiCare HealthcareE-Marketing Intern

[Summer 2013]
Coordinated relations with ad agency and media buying agency Collaborated with ad agency to support development for new website for a marketing campaign. Observed and engaged in client and agency status calls . . .

Egg Harbor, NJ

102.9 WMGKPromotions Intern

[Summer 2013]
Compiled and maintained data for excel spreadsheets Updated and facilitated social media activity Fostered customer and client relations

Bala Cnywyd, PA

Mistress CreativeVenice Beach, CA [Winter Break 2013]

. . Conducted research about the spirits industry for a new brand House of Blues: Created a site map for a web-restructuring project Jagermister: Assisted in creating lines for outdoor boards!

Donna ConsignmentBusiness Development Intern

[Summer 2012]
. . . Established the business plan Developed marketing and advertising strategies Collaborated with a local social media agency and created a price friendly coupons

Strategy Intern

Boca Raton, FL

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LEADERSHIP

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York College Club Baseball

Secretary (E-Board)
[Spring 2013-Present]

Phi Sigma Pi Honors Fraternity

(Alpha Zeta) PR Chair
[Fall 2012 & Fall 2013]

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Founding member of the organization Initiated relations with other universities Coordinated schedules with 12 different universities as a brand new organization

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Recruitment and Public Speaking (Improved Fall Rush by 70%) Coordinated service events with local and national philanthropies