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INFOSYS.110 BUSINESS SYSTEMS:

DELIVERABLE 2: BUSINESS SECTION
2014

Name Luisa Helene Bongartz
NetID lbon498
Group Number: 002
Website Link: http://infosys110group002.blogspot.co.nz/
Tutorial Details
Tutor: Day: Time:
Claris Monday 9am
Time Spent on
Assignment:
25 hours Word Count: 1648

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HY5GIENE
INTRODUCTION
A problem that affects New Zealand and the rest of the world is poor hand hygiene. The
symptoms of this are spreading of bacteria and infectious diseases, leading to reduced
productivity and increased spending on the health sector. The main causes are that people
are uninformed about correct hygiene procedures and that it is unenjoyable. The width is
represented by people all over the world getting sick. The depth of this problem is
represented by the severity of some of the diseases that can be speaded by not wahing yur
hands correctly.
To solve this problem Hy5giene addresses the causes by creating implementing systems in
schools bathrooms that create a fun and educational experience and reward children with
stars after correctly washing their hands.

3. BUSINESS SECTION
3.1 Vision
To create a generation that is more aware of personal hygiene by using a rewarding system
which will produce a positive association with cleanliness.
3.2 Industry Analysis: Health care Industry
Industry: Health Care industry. Or specifically the sector of primary preventive healthcare in
the healthcare industry.
Force: High/Low: Justification:
Buyer power: Low The buyer power in the healthcare sector is low
because people cannot choose whether to get
sick or not. Therefore preventive healthare could

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be considered a necessity. (Hidden Treasures,
2014)
Supplier power: Low The supplyer power is low in the preventive
healthcare sector. This is because Preventive
healthcare focuses on providing information to
the customer how to take care of themselves so
suppliers are businesses that print posters or in
this case provide the raw materials to build the
system in the bathrooms. There are many
companies to choose from so supplier power is
low. (Yellow Pages 2014)
Threat of new entrants: Low The threat of new entrants in the preventive
healthcare industry is low. This is because of the
initial cost for long term research to determine
whether the preventive treatment is effective.
(Hidden Treasures, 2014)
Threat of substitutes: Low The threat of substitutes is low. Determining how
to prevent diseases involves experiments that
lead to evidence for what works and what does
not. With this much certainty there are no
alternatives to modern healthcare. (Frost &
Sullivan, 2013)
Rivalry among existing
competitors:
High The rivarly among existing competitors is high.
Many firms start their research for preventive
treatments at the same time and compete to be
the first one to patent a treatment. Customers

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also usually just choose one type of preventive
treatment and stick with it. This creates intense
competition. (Hidden Treasures, 2014)
Overall attractiveness of the industry: Buyer power is low, supplyer power is low, threat of
new entrants is low and threat substiutes is low. These are indicators for an attractive
industry. Only rivalry among existing competitors is high. However this is only one of the 5
forces so overall the industry is very attractive.
3.3 Customers and Thei r Needs
The customers of Hy5giene are school with the need to implement a system to create an
incentive among their students to use proper hygiene procedures. 80% of infectious
diseases are transmitted by touch (WebMD,2009), including diarrehal disease, so teaching
children these procedures will dramatically decrease how much they and the stafff gets sick.
This lies in the schools interest as it will result in less money spent on substitute teachers ,
less time spent on re-teaching children and more revenue received from food services.
3.4 The Product and Service
The product gives students the incentive to wash their hands for the right length of time and
with using soap. This will improve students hygiene and result in less infectious diseases
being spread. As the system remembers and displays each students score after washing
their hands and displays the highest scores when the sink is not in use, this will cause
students to compare scores and create healthy competion among them. This will result in
more students using the service and satisfy the needs described above.
3.5 Suppliers and Partners
A supplier of Hy5giene is the business that supplies us with the raw materials needed for the
construction in the bathrooms. After taking measurements of the site, it is determined what
material ans how much of these are needed and then bought from suppliers.
Another supplier of Hy5giene are companies that do the constructions in the bathroom. For
this plumbers and electrictritions are needed.

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A partner of Hy5giene are architects that plan and design how the system will be put into
the bathrooms and what changes might need to be made to them.
Another partner for Hy5giene is a software development firm that can design and create
software specific to each individual customer. Hy5giene will provide them with the
customers needs and wishes and they will develop a system.
3.6 Strategy: Focused High Cost
Hy5giene focuses on a narrow market, only schools and not the general population. As it
works by encouraging to wash your hands by rewarding you with a star, it would not be
effective if implemented in an organisation with predominantly adult workers.
As the implementation of our product involves constructions specific to the schools
bathrooms and configuration with each individual schools ID cards. We would therefore
have to charge a relatively high price compared to traditional methods of preventive
healthcare like posters or seminars.
The overall strategy is therefore Focused High Cost
3.7 Value Chain Activity: Making the product or Service
The most important value chain activity for this business is Making the product or service
It is the most important value chain activity as Hy5giene customises the system to each
individual school to ensure it works with their infrastructure and ID card system. Most
schools would not consider building new bathrooms just to acquire a system that
encourages students to wash their hands. They most likely wouldnt want to issue a new set
of ID cards to every student either. Therefore making an individual product for each
customer to meet their specific requirements is what adds the most value to Hy5giene.

3.8 Business Processes
3.8.1. CUSTOMER COMPLAINT PROCESS First a customer complaint is received. If the staff
can provide the customer with a solution immediately they will explain the solution to the

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customer. If the customer can solve the problem the process ends. If the customer cannot
solve the problem or there is no immediate solution, the custumer service department will
forward the complaint to a specialised department where again staff decides whether there
is an immediate solution or not. If there is a solution staff will provide it to the customer. If
the customer can now solve the problem the process ends. If the customer cannot solve the
problem staff will be and if the problem can be solved immediately the process ends.
Otherwise materials required will be acquired or systems will be developed to fix the
problem. If the problem is not fixed after the construction or development, the problem will
be forwarded to the department in charge and the steps from there on are repeated until it
is fixed.

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start
Customer service
centre Receives
complaint
Can provide
solution over
phone/by email?
Explain olution to
customer
Customer Able
to solve?
end
Yes
yes
Forward to
department
responsible
no
Can provide
solution by
email/phone?
yes
Assign and send
staff to site
no
Can be solved
on site?
Fix/implement yes Problem solved? yes
no
Get resources to
site/ develop
system
no

3.8.2. . SUPPLYING PROCESS First an order is received. Then measurements and pictures of
the site are taken. After that a plan will be developed. The plan will then be shown to the
customer and if they are satisfied with it necessary material will be acquired and systems
will be developed. The construction of the system begins and after completion it will be
tested. If it functions correctly and the customers needs are satisfied, the system will be
implemented and the process ends. If any one of the requirements are not met, a new plan
will be developed and the steps from then on repeated until they are met.

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start
Receive customer
order
Assign and send
staff to site
Take
measurements/
pictures of site
Develop plan to
meet specific
requirements
Customer
satisfied with
plan?
no
Acquire materials
and develop
systems
Construct and install
Functions
correctly and
satisfies
customer?
implement
yes
end
test


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3.9 Functionalities
3.9.1. CUSTOMER COMPLAINT PROCESS
Providing solutions to common problems immediately
Fixing faults of the product on site
3.9.2. PRODUCT SUPPLY PROCESS
Customising the product to the customers specific needs
Changing the products functions when the customer is not satisfied
3.10 Systems

3.10. 1. CUSTOMER COMPLAINT SOLUTI ON SYSTEM This system incorporates the
functionallity of being able to provide immediate solutions to commonn problems. To do
this we collect a data base of all common problems, complaints or bugs and the specific
solution(s) to them. If a customer then calls or emails the company they can see if the
problem already exists in the data base and provide them with a solution immediately so
the system can continue to create a positive association with cleanliness.
3.10. 2. CUSTOMISATION SYSTEM When a cutomer orders the product they meet up with
Hy5giene and discuss their specific needs and wants. These will be recorded on a template
asking about the type of reward (star, other shape or message) and other details. After
completing the form all relevant data will automatically be sent to the architects or software
developers.
3.10. 3. CUTI OMER SASTISFACTION SYSTEM - In the process of supplying the product to the
customer the initial plan for the product is reviewed by the customer. If they are not
satisfied then they can add comments to the plan, which is a shared document that can be
viewed by the partners, the companiy and the customers in real time.

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3.11. Summary Table: Value Chain to Systems

Value Chain
Activity
Processes Functionalities Specific Information
System(s)
Broad Information
System(s)

Making the
Product or
Service
1. Customer
Complaint
Process
1. Providing solutions to common problems
immediately.

2. Fixing faults on site.
Customer Complaint Solution
System

Rapair System
Customer Relationship
Management System
Sytem

Enterprise Resource
Planning system
2. Supply
Process
1. Customising the product to the customers
specific needs.

2. Changing the products functions when the
customer is not satisfied.
Customisation System


Customer Satisfaction
System
Collaboration Systems

Collaboration Systems

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CONCLUSION
In conclusion, Hy5giene is a business that solves the problem of poor hand hygiene in
schools by creating a reward system. The system uses information systems to store hand-
washing data about the students to determine whether hand hygiene procedures are
satidfactuory and to give the students an incentive to follow them correctly.
REFERENCES

1. Minnesota Department of Health (2012). Absenteeism is Expensive. Retrieved from
http://www.health.state.mn.us/handhygiene/schools/expensive.html

2. WebMD. (2009). Prevent Colds with Hand Washing, Retrieved from:
http://www.webmd.com/cold-and-flu/cold-guide/cold-prevention-hand-washing

3. Yellow Pages (2014). Print companies in Auckland. Retrieved from
http://yellow.co.nz/new-zealand/printing?what=printing&where=new-zealand
4. Hidden Treasures (2013). Healthcare industry Industry Overview, Retrieved from
http://hidden-treasures.wikispaces.com/Healthcare+Industry-Industry+Overview

5. Frost & Sullivan (2013).The Shist from Treatment to Prevention:A Drive towars
cutting Healthcare Costs, Retrieved From http://www.frost.com/prod/servlet/press-
release.pag?docid=272751750