PUBLIC

RELATION
ON AN
ACTOR

1001 Siddhesh Mistry

1002 Karan Modia

1037 Dhairya Kakkad

1043 Dhaval Kothari

1052 Akash Chamaria

1053 Amrit Kaur Dhanal

Acknowledgement

!e "ould like to thank #ro$% &iram

Shaikh $or 'ivin' us this interestin'
to(i) and enli'hten us "ith it% *hanks
to all the 'rou( mem+ers $or their
su((ort and )o,ordination%
Siddharth Roy Khan
Khan at the audio laun)h o$Chennai Express.2013/
0orn 2 1ovem+er
1235.a'e44/
1e" Delhi5 6ndia
7esiden)e Mum+ai5Maharashtra5
6ndia
8))u(ation A)tor5 (rodu)er5
television (resenter
9earsa)tive 1244(resent
7eli'ion 6slam
S(ouse.s/ :ouri Khan.1221
(resent/
Children 3
Si'nature
Identity
Brand Endorsements
*a' ;euer
;yundai
<ideo)on
Dish *<
!est 0en'al
D=D>)or
1erola)
7oyal Sta'
Com(a?
#e(sodent
Sun$east
1avratna
0elmonte
<i,@ohn
#e(si
S(rite
PR STRATEG
A!S""
CONTRO#ERSIES
SRK banned from entering Wankhede Stadium
*he Mum+ai Cri)ket Asso)iation .MCA/ oA)ials have lod'ed a (oli)e
)om(laint a'ainst Siddharth 7oy Khan $or his alle'ed mis+ehaviour at the
!ankhede Stadium% *hey have even de)ided to +an him $or li$e $rom
enterin' the (remises%
Shiv Sena threatened to stall release of My Name is Khan
S7K $a)ed the ire o$ Shiv Sena a$ter he stated that he "ould like #akistani
)ri)keters to (arti)i(ate in the third season o$ 6ndian #remiere Bea'ue% *he
(oliti)al (arty even threatened to stall the release o$ his Clm My 1ame 6s
Khan%
SRK-Salman Jaan
*here "as an time "hen Salman @aan and Siddharth 7oy Khan )alled ea)h
other +rothers% 0ut no" the rivalry +et"een the t"o is out in the o(en%
!hile Salman says DS7K and 6 )an never +e $riends5D 6t is +elieved that S7K
made ina((ro(riate )omments a+out SalmanEs eF,Game Aish"arya #ai
Ka(oor "hi)h annoyed him%
Smoking SRK
S7K has +een s(otted smokin' in (u+li) several times% !hen he "as
)au'ht smokin' in Sa"ai Maan Sin'h Stadium in @ai(ur5 a )om(laint "as
Cled a'ainst him%
C$ARIT

;e Donated 2%5 million 6ndian ru(ees to #M5 Manmohan

Sin'h $or *sunami 7elie$ )am(%

6n 1D*<=s :reenathon event o$ 20025 he ado(ted 5 villa'es

and Ado(ted $urther 12 villa'es in 2012 event% ;e did many
Con)erts to raise money $or &arth?uake aHe)ted areas%

!hen ;is Movie "as +een (remiered in Du+ai5 a ;i'h

#roCle dinner "as arran'ed and the money raised "as 'iven
to or(han villa'e%;e "as ;onored +y I1&SC85 $or his )harity
"orks and thus +e)ame the Crst 6ndian to 'et it%
;e has +een 6nvolved in many Anti A6DS )am(ai'ns sin)e
2004%;e "ants to remain Bo" (roCle and Se)retive as $ar as
his Charity is )on)erned%
%O#IES
2013, Chennai &F(ress
2012 ,@a+ *ak ;ai @aan
2011 ,Don 2
2011 ,7a%one
2010 ,My 1ame 6s Khan
2002 ,0illu
2002 ,Bu)k 0y Chan)e
2004 ,7a+ 1e 0ana Di @odi
2004 ,0hoothnath
2007 ,8m Shanti 8m
2007 ,;eyy 0a+yy
2007 ,Chak De 6ndia
2003 ,Don
2003 ,Ka+hi Alvida 1aa Kehna
2003 ,Ala'
2004 , S"ades
2004 , <eer Jaara
2004 , Main ;oon 1a
2003 Kal ;o 1a ;o
2002, Devdas
2001, Ka+hi Khushi Ka+hi :ham
USE O& %E!IA
8ur )am(ai'ns are )ustom desi'ned5 im(lemented then
mana'ed +y eF(erien)ed (u+li)ists and (romoters%
8nline #u+li)ity .So)ial 1et"orks5 0lo's5 Dire)tories5
Korums5 et)%%%/
*raditional #u+li)ity .#rint5 7adio5 *elevisionL 7evie"s5
6ntervie"s5 #roCles5 Airtime/
Su+missionM#la)ement .7evie"sL Musi)5 #rodu)t5
Servi)e or #u+li)ation/

6ma'e Develo(ment and &nhan)ement .Artist5 0rand

or #rodu)t/

Co(y !ritin' Servi)esL 0io5 "e+ )o(y and #ress

7eleases
PRO%OTION

#osters in diHerent lan'ua'esN *he Clm is 'oin' to +e

released in many lan'ua'es and thus the (romoters
develo(ed (osters $or the res(e)tive lan'ua'e%

:ameN *he (romoters o$ Chennai &F(ress and 7a%8ne

have laun)hed a 'ame +ased on the Clm% *he 'ame a(( is
availa+le on +oth android as "ell as ava +ased (hones%
*ie,u( "ith (rodu)tsN S7K is one o$ the leadin' a)tors
"hen it )omes to +rand (romotion% ;e has +een
asso)iated "ith a lon' list o$ (rodu)ts and many o$ them
are 'oin' to +e $eatured in the Clm as "ell% S7K (romoted
the 18K6A BIM6A in his Clm C;&11A6 &O#7&SS%
#romotion on *<N *hese days5 S7K is visi+le on the small
s)reen in serials and sho"s "ith hi'h *7#%
PUBLIC I%AGE
Khan has various homes in 6ndia and a+road% ;is house
inMum+ai)alledMannatis a "ell,kno"n tourist s(ot and is )onsidered
a herita'e +uildin'
6n addition5 he also has a house in 1e" Delhi% Khan also o"ns aP20
million a(artment in Bondon and a4 +illionQ villa on the#alm
@umeirahin Du+ai% ;e said in a television intervie" that D6 +ou'ht the
house5 +e)ause one )an see the island $rom the moon%R
6n 20025 KhanEsnet "orth"as estimated at over7s 25 +illion .ISQ540
million/6n 8)to+er 20135 S7K "as ranked S114 "ith (ersonal assets
o$ISQ400 million5 a))ordin' to the se)ond edition o$;urun 6ndia 7i)h
Bist%
;e "as voted as the seFiest Asian man in the "orld +yEastern Eyein
20075 and "as ranked third in 2004 and 2011%
Khan is )onsidered to +e one o$ the +i''est movie stars5 "ith a $an
$ollo"in' )laimed to num+er in the +illions% ;e is also o$ one the most
"at)hed movie stars in the "orld5 and one o$ the most re)o'niTa+le
$a)es o$ 6ndian )inema%
Khan (led'ed that the names o$ his $emale )o,stars "ill a((ear +e$ore
his name in $uture Clm )redits5 startin' "ithChennai Express.