Bat-key chain Design Brief

Client:
End User:
Designer(s):
Problem
Statement:

Design
Statement:

Who is the customer or client that is paying for the design service? (i.e. a
company that makes toothpaste or key chains)
A company that sells key chains would most likely buy this design. DC would
also buy this key chain to sell with other Batman merchandise.
Who is going to use the new product? (give age range)
A comic book fan or maybe a teen would use this key chain.
Who is responsible for the design of the product?
I, Gabby, am the designer of this key chain.
What is the problem that is being solved? Write your answer in complete
sentences
Most key chains are dull and dont serve a purpose. My design is unique and
its purpose is to organize keys.

To what degree is the solution to be realized? Is your intention to merely sketch

an idea and be done? Is the intention to come up with an idea, build it, and
stop there? Or, is it your intention to design, build, and test an idea? In other
words, what did the solution have to do? (i.e. making a .ipt, .idw, printing and
testing a prototype)
The solution had to easily allow the user to find the key they need, rather than
looking through many keys on one ring. The design uses multiple rings to
organize keys thus, serving its purpose.

Overall dimensions must not exceed 4" wide by 2.5" high by 0.25" deep

Criteria &
Constraints: