Knee Socks

Summarised Plot

The lead vocalist falls for a girl and

believes that they are in a serious
relationship until he discovers that she
has been seeing other people. Later in the
video he realises that they were not as
close as he thought.

Target Audience
Our target audience are between
the age of 15-30 the video is aimed
towards an active audience as the
story line is not commonly seen in
videos.

The Concept of the Video

We decided to present the male as
being the emotional character in the
video, this goes against the norm of the
female wanting to be in a relationship.
We gradually show that the male was
the reason behind the female not
wanting to be with him.

Other Factors of the Video

Homage to 500 Days
of Summer

Shots of the band performing

Homage to
Wedding Crashers

Homage to
Scrubs

Representation
Class and status is not shown in the video
however Mise en Scene may give the
implication that the characters are working
class.
In regards to sexuality we are not challenging
the norm as we are presenting a straight
couple. There is no specific representation of
ethnicity however we hope to include a range
of ethnic backgrounds. We are challenging the
representation of gender by showing the
female being in an open relationship and the
male being emotional.

THEME IDEAS