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Retail Org. Structure: Independent Store Org. Structure Department Store Org. Structure Chain Store Org. Structure
Retail Org. Structure: Independent Store Org. Structure Department Store Org. Structure Chain Store Org. Structure
structure
Independent store org. structure
Department store org. structure
Chain store org. structure
Independent store org.
structure
Establishment of store with very few people.
All the activities managed by owner himself.
The merchandise manager is responsible for
developing ,procuring ,controlling ,pricing
promoting and selling the merchandise.
The operations manager is responsible for
recruiting and supervising the store personal,
planning information systems, designing and
maintaining store facilities and ensuring the
store security.
Department store org.
structure
Mostly it was family owned business.
Accommodated designed for family member.
Because of technological changed they are
inspired by the functional org. structure
known as the Mazur plan proposed by Paul
Mazur in 1927.
Mazur plan
modification modification
Changed the no.of Establishment of retail
function. store according to
The new functional different geographic
division could be – location to cater the
Personal division
local need.
Distribution
For controlingand
operation activities this
Real estate
plan modified on the
Construction basis of follwing
Catalog operation approaches
Main store approach
Buying and selling
Separate store approach
function were
seperated. Equal store approach
Chain store of
org.structure
Centralization-that refer the authority for
taking retailing decision.
Specialization-task are grouped into no. of
specialized function along with the four basic
functional division of mazur plan.
Standardization-consistency of the
merchandising and operating procedures
practiced by geographically dispersed retail
store.
Legal form of retail org.
Sole proprietorship
Partnership
corporation