TOURISM, THE DRIVING

FORCE IN THE SPANISH

ECONOMY

I. TOURISM
HISTORY IN SPAIN

END OF THE 19TH CENTURY

FIRST QUARTER OF THE

20TH CENTURY

FROM THE FIFTIES TO NOW

II. HOW TOURISM

AFFECTS THE ECONOMY
IN SPAIN

GDP CONTRIBUTION

11% Spains GDP in 2012

47% of that GDP was national
tourism
International positioning

Last years

Year 2000: three different increases in

GDP contribution
Years 2000- 2005: from 11.6% to
10.8%

Year 2006: faint increase

Year 2009: 10.1% GDP

CURRENT ECONOMIC
SITUATION

Complicated international, national and

local economic environment

Unemployment rate still increasing

Positive view

Conference and business tourism

One of the most booming sectors in Spain

DOMESTIC TOURISM

RURAL TOURISM

III. PRESENT SITUATION

CRISIS OF THE
TOURISM
u It

began during 2004

u The

situation Became worse with the

arrival of the economic crisis in 2007

u The

hotel occupancy fell down

OIL'S PRICE INCREMENT

http://www.ine.es

CHANGES IN THE SUN

AND BEACH MODEL

III. EXPECTATIVES AND

FUTURE TRENDS OF
SPANISH TOURISM

CURRENT AND FUTURE

TENDENCIES

NEW TOURISTIC
MODALITIES

SOCIAL TOURISM

ECO-TOURISM

ENOTOURISM

IDIOMATIC TOURISM

MEDICAL TOURISM

INTERNALIZATION AND
SUSTAINABILITY

New Hotels
2014:
2015:
2016:
2016:

La Habana,Cuba.
Trento, Italy.
Sao Paulo; Brasil
Lima, Peru.