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We do not have a choice on

whether we DO social media,


the question is how well we DO
it

SOCIALNETWORKS

SOCIALNETWORKDEFINITION

Thenotionofsocialnetworkin
g,isthereforelinkedtothestr
ucturewhereagroupof
peoplemaintainsomekindof
link.Theserelationshipscanb
efriendly,sexual,
commercialorotherwise.

TODAY
Theconcept,however,hasbeenup
datedinrecentyearstodesignate
atypeof
websitethatfacilitatesthecreation
ofvirtualcommunities,inwhichit
ispossibleto gain
accesstoservicesthatallowarmin
ggroupsaccording
totheinterestsofusers,
sharingphotos,videosandinform
ationingeneral.

THEMOSTUSEDAND
ITSCHARACTERISTICS
FACEBOOK
it'sasocialnetworkthatseekstoconnectpeoplefromall
partsofthe
planet,andthatmanyusetobereunitedwitholdfriends
fromchildhood,withpeople
youhaven'tseenforalongtime.
Theoptionsweofferincludecreategroups
withdifferentcriteria,sharingpicturesandallkindsofm
ultimediafiles,participatein
surveysandsendmessagestofamouspeoplewhoperhap
swe couldnotcontact otherwise

manypeopledon'tknowthatYoutubeis,indee
d,asocialnetwork,since it
beganasaserviceoffreepublicationofvideos.
However,today,thanks tothe
apparentsimplicityofitsinterface,thefacttob
e able tocommentonmuchofthe
contentandtheabilitytostreamvideolive,this
powerfultoolallowsyou to
communicatetopeoplefromallovertheworld

TWITTER
Twitterallowsyou
toshareouractivitieswitha
groupofpeopleallthetime,witht
hepossibilityofincludingmultime
diacontent.Its
alreadyfamoushashtaghasbecom
epartofpopularlanguageandisv
eryusedby
largecompaniestopromotetheirp
roducts

ADVANTAGESANDDIS
ADVANTAGES

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