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Q Magazine Case study

By Saskia Long

Background of Q
First issue was released in October 1986
Owned by Bauer Media Group as of, January 2008.
Formerly owned by EMAP.
Currently costs 3.99 an issue
Published monthly in the United Kingdom.
Founded by Mark Ellen and David Hepworth
The UKs number one actively-purchased music magazine
Magazines like Mojo and Kerrang and 56 other magazines
are also owned by Bauer Media Group.

Facts and figures

Extensions on the
brand
Q Ipad video content and picture exclusives
launched in August 2012.
Q Radio includes live sessions with stars
such as Noel Gallagher and Emeli Sande and
reaches 162,000 people a week.
Q Social Media Q has over 61,000 followers
on Twitter, over 30,000 Facebook likes and
uses social media to drive users to different
parts of the Q brand, sparking debate and
content.

Q Online

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