Behavioral Study of Customers TowardsVishal Mega Mart

Questionnaire
Dear Sir/Madam,
Personal Profile:
a) Age :

Below 20

b) Occupation:

21 to 40

Business

c) Gender:

Male

e) Income:

Nil

Employee
Female

41 to 50

Above 50

Student

Any other

Below 10,000

25,001 to 50,000

1 0,001 to 25,000

50,001 and above

1) How did you come to know about Vishal Mega Mart?

A] Friends and Relatives

C] Newspapers and Magazines

E] Radio ads

B] TV advertisement

D] Pamphlets

2) Which retail store do you prefer?

A] Spencers

B] Vishal Mega Mart

C] Reliance Trends

D] Others

3) Which factor influenced you to purchase products from Vishal Mega Mart?
A] Quality

B] Service

C] Packaging

D] Reasonable Price

4) What do you feel about the prices of products at Vishal Mega Mart?
A] Expensive

B] Costly

C] Reasonable

D] Cheap

E] Very cheap

5) Are you satisfied with price of products available at Vishal Mega Mart?
A] Highly satisfied

C] Neither satisfied nor dissatisfied

E]

Highly dissatisfied

B] satisfied

D] Dissatisfied

6) To what extent are you satisfied with the quality of products at Vishal Mega Mart ?

A] Highly satisfied

Highly dissatisfied

D] Dissatisfied

C] Neither satisfied nor dissatisfied

E]

B] Satisfied

7) What do you feel about the services offered by Vishal Mega Mart?
A] Best

B] Good

C] Average

D] Bad

E] Worst

8) How do you feel about the whole performance of the Vishal Mega Mart?

A] Highly satisfied

B] satisfied

C] Neither satisfied nor dissatisfied

E]

Highly dissatisfied

D] Dissatisfied

9) Do you agree that promotional activities carried out by Vishal Mega Mart are effective
A] Strongly agree

C] Neither agree nor disagree

E] Strongly Disagree

B] Agree

D] Disagree

10) Comparing to other marts, Vishal Mega Mart services are

A] Best

B] Good

C] Average

D] Bad

E] Worst

11) Have you found out any problem while buying products from Vishal Mega Mart?
A] Yes

B] No

12) According to you which promotional activity carried out by Vishal Mega Mart is good?
A] Banners

C] Newspapers and magazines

E] Radio

B] Pamphlets
D] TV Ads