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GRAPHICAL

COMMUNICATION

A picture is worth a thousand words.


- so goes the popular saying...

Neha. Gelada.
Roll No.-12
T.Y.B.Arch (ID)

GRAPHICAL COMMUNICATION
Graphical communicationiscommunication
throughgraphicsand graphical aids. It is the process of creating,
producing, and distributing material incorporating
wordsandimagesto conveydata,concepts, andemotions.
It explores the idea that a visual message with text has a
greater power to inform, educate orpersuadea person.
Graphical presentation should be Concise, Clear, Attractive.
It includes Tables, Charts, Graphs, Drawings, Icons,
Photographs, Diagrams, Symbols,Geometricdesigns,maps
etc.

Graphics Graphics are visual presentations on some


surface, such as a wall,canvas, computer screen, paper, or
stone tobrand, inform, illustrate, or entertain.
All the Graphics form an integral part of communication so
adequate thought must be given to graphics you decide to
prepare.
Be clear about your purpose, understand who the receiver
is, and what is he suppose to understand by visuals you
provide.
The visuals become more effective when followed by
guidelines or footnotes.

There are essentially five elements that are manipulated in


developing graphics : line, form, color, texture and tone.

These elements can be used to emphasize (or deemphasize) an issue in relationship to another. The five

Graphical communication in history


Cave paintings, Carved or scratched signs and simple
figures called Petroglyphs on cliff walls, hieroglyphic
writing, Daguerreotype photography, a system of
developing images on metal plates coated with silver
oxide.

ARCHITECTURAL DRAWINGS

Elevations provide a good opportunity to express the choice


of materials as well as articulate the composition of solid
and void through the heavy shadows. It is generally not
necessary to show all elevations.

A fully rendered presentation board often done by


a professional artist.

Architectural Symbols

Plantation

Human beings

Architectural Symbols

2- Wheeler

4- Wheeler
Furniture

Escalators

Architectural Symbols

Doors & Windows


Materials

Architectural Symbols

Sanitary

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