As a

Gender Dem ographic

free
Female
Male
college
magazi
ne
aimed
30%
at
student
s,
From
this I
Fresher
see
s can
needs
70%
that
most
to be
of the
inviting,
audience
easy
my
and
magazine
quick
to
will
be age range of this magazine, I will make the magazine look
Toread,
suit the
both
fun and bright, but also intellectual seeing as the magazine is
targeting
and
designed
for a college.
predomina
cater
ntly
for what
women
the
age
readers.
group
This
findtells
me that
attracti
the
sort
ve in
a of
offers,
publicat
The typical reader of
advertisem
Freshers would be,
ion.
presumably,
ents
and a female
between the age 16
discounts
and 21. As my
survey showed,
included
although readers
should
be
want fun and useful
features involving
mainly
hobbies such as
angled
at a
music and retail
discounts, they
female
would also find
audience.
educational elements

Audienc

e Profile

useful. I want to
be able to read
about what
activities are
happening in the
college that might
benefit me. Said
someone I surveyed.

Key Statistics
Male
Female
70%
Age Groups
Sample Population
2,000+

30%

16-21