Breakfast is the most skipped meal of the day, with 27% of people skipping it versus only 5% skipping dinner. Teenagers have a high tendency to skip breakfast compared to kids and adults. The main reasons for skipping breakfast are lack of time and not feeling hungry. Women tend to miss breakfast more often than men. The study aims to understand breakfast trends in young adults through a survey that asks about demographics, breakfast habits, reasons for skipping or having breakfast, typical breakfast foods, priorities in choosing foods, time and money spent on breakfast, and desired breakfast ingredients.
Breakfast is the most skipped meal of the day, with 27% of people skipping it versus only 5% skipping dinner. Teenagers have a high tendency to skip breakfast compared to kids and adults. The main reasons for skipping breakfast are lack of time and not feeling hungry. Women tend to miss breakfast more often than men. The study aims to understand breakfast trends in young adults through a survey that asks about demographics, breakfast habits, reasons for skipping or having breakfast, typical breakfast foods, priorities in choosing foods, time and money spent on breakfast, and desired breakfast ingredients.
Breakfast is the most skipped meal of the day, with 27% of people skipping it versus only 5% skipping dinner. Teenagers have a high tendency to skip breakfast compared to kids and adults. The main reasons for skipping breakfast are lack of time and not feeling hungry. Women tend to miss breakfast more often than men. The study aims to understand breakfast trends in young adults through a survey that asks about demographics, breakfast habits, reasons for skipping or having breakfast, typical breakfast foods, priorities in choosing foods, time and money spent on breakfast, and desired breakfast ingredients.
Source: Study on Breakfast Habits of Indians Supported by Kellogg India
Private Limited pdf
Most Skipped Meal of
Day.. the Breakfast is the most highly skipped meal of the day (breakfast 27% vs. Dinner 5%) Teenagers have a high tendency to skip breakfast vs kids and adults Breakfast is missed because of lack of time and not feeling hungry Women tend to miss breakfast more often than men
Approach to the uick issue and Nutritious Breakfast for Youth =
Understanding breakfast trends
in young adults -Survey What is your gender? How old are you?
What is your status married/unmarried, working/not working?
How often do you have or skip breakfast a week? What is/are the reason(s) behind for not having breakfast? Why do you have breakfast? How long do you spend on having breakfast? What do you eat for breakfast in general? What is your priority of choosing food? How much do you spend on having breakfast? What ingredients do you expect In your breakfast such as nutrients, fibre, low calorie, easy to cook & eat, availability etc.