Lazy Cats Guide

to the Stock Market

Sr.
Project
Project Log
Chanelle Campbell
Summary: In 2014, I couldnt decide whether to create and

illustrate a childrens book or work on a simplified book for the stock

market for my senior project. I decided to attempt both and
purchased my first stock in July of 2014. By the summer of 2015,
after reading The Motley Fools Teen Guide to the Stock Market, I
decided to do a simplified book on the stock market.
After taking Mr. Abbes graphic design course in 2015-2016, I
decided to base my senior project around graphic design, which will
be my major in college. The idea is to show the power of graphic
design by taking a complex subject, such as the stock market, and
making it readable and memorable for kids, teens and adults. The
information contained in the Lazy Cats Guide to the Stock Market is
nothing new, but the graphic design and the marketing of the
information should make it simple and memorable for everyone.

Project Log:
July 14, 2014:
Had an appointment with Scottrade in Thousand
Oaks. Set up my Scottrade account with $107.00.
Time: 1-1/2 hrs
July 17, 2014: Scottrade called and said my account was ready to
use. I created a password and logged on. I looked around their
website and my account. I purchased m y first stock.
Time: 2 hrs

This is the screen shot of my first time logging into Scottrade, dated
July 17, 2014. Since I was under 18, the account had to be set up in
my Moms name as a custodian. The $107 was added to my
account.

I wanted to purchase stock in Blizzard because I knew they were

releasing a game in December that sounded like it was going to be
a good one. It took some time to find the stock symbol for Blizzard,
because they are owned by Activision. This screen shot shows me
purchasing 4 shares of Activision stock.

This screen shot shows that I purchased 4 stocks of Activision and

by the end of the day, it had already gone down, but thats okay
because it eventually went way up.
June 12, 2015: I purchased my second stock, 1 share of Adobe,
from Scottrade.
Time: 30
minutes

July 2015: I purchased the book The Motley Fool Investment Guide
for Teens. I read the book and used some of their questions and
activities within the book.
Time: 4
hours
July 2015: I read bits and pieces of the book Smart Women Finish
Rich by Suze Orman.
Time: 1
hour
September 18, 2015: I checked on my portfolio and printed out 3
months of activity. I found that it fluctuated quite a bit.
Time: 15
minutes
November 10, 2015: I checked on my portfolio and was very
pleased with the results.
Time: 15
minutes

February 2016: I created the logo for the Lazy Cats Guide in Adobe

Illustrator.
hours

Time: 2

February 2016 March 11, 2016: I wrote the rough draft to the
Lazy Cats Guide to the Stock Market in MS Word without the
graphics.
Time: 8 hours+
March 12, 2016: I uploaded the text from MS Word to Adobe
InDesign and created the graphics and almost completed the Lazy
Cats Guide to the Stock Market.
Time: 15+ hours
March 12, 2016: I created graphics and hand-made
drawings/visuals for the "Lazy Cat's Guide."
Time: 4+ hours
hours

TOTAL AMOUNT OF TIME: 38