MEDIA MAGAZINE

RESEARCH
Theatrical Mags

THEATRE MAGAZINE
RESEARCH
Newcomer,
Lead in
order to
attract
Surveillance
fans.
. All the info
on where to
go in order
to boost
your acting
career.

Surveilla
nce,
Escapism
- Look
into an
actors
life, what
plays
theyre in
etc.

Pastel blue colours,

easy to look at.
Aesthetically
minimalistic and
pleasing.

Surveillanc
e.
White bold font,
soft,
highlights
/compliments
the base colour
(blue)

Overall
design is
very
simple,
colourful
and

THEATRE MAGAZINE
RESEARCH 2

Red, white red

and gold- regal,
quite a high up
status, wealth

Escapism- Main
focus is Harry
Potter franchise,
a fantasy world
in which the
audience can
escape from
reality.

Escapism,
Surveillan
ce,
Voyeurism

Title
connotes
as
representi
ng the
film
industry
as an
empire,
ruled by a
king or
leader
Escapis
usually. m

Surveillance
and
Voyeurism

AUDIENCE RESEARCH

For the Backstage Magazine, I think the target audience is teens (!3+)
upwards as it mostly outlines theatre and broadway for upcoming actors and
actresses. It features articles on the best places to boost your acting career
and where to work, implying it is targeted toward young adults in the acting
industry. Also targeted at fans of broadway, as it feautures information on new
plays, musicals and actors.

For Empire I think that the target audience is for teens and upward, and any
film-enthusiast.

GENDER: MALE AND FEMALE

AGE: 17+

LIKES: THEATRE, FILMS, ACTING, PERFORMING ARTS, GEOGRAPHY,

THE ARTS

FAVOURITE SHOW: GLEE

FAVOURITE FILM: THE GRAND BUDAPEST HOTEL

HOBBIES: THEATRE SHOWS, MUSICALS, THE PERFORMING ARTS,

POETRY, SHOPPING, SINGING

AUDIENCE PROFILE

EMPIRE
GENDER: MALE AND FEMALE
AGE:

14+

LIKES: FILM, CINEMA, BLOGGING, NETFLIX

FAVOURITE TV SHOW: GAME OF THRONES
FAVOURITE FILM: HARRY POTTER (SERIES)
HOBBIES:GOING TO THE CINEMA, TALKING WITH FRIENDS,
CLUBS, EVENINGS IN, WATCHING NETFLIX,

EMPIRE WEBSITE ANALYSIS

5 elements that appeal to the audience

Film Promos And Exclusives- This appeals greatly to the

audience as fans of films will want to view any trailers or
promos for upcoming films that have been exclusively
released on Empires website.

Giveaways- Offers a possible reward for visiting the website,

people will visit the website wanting to enter the giveaway to win
prizes.

Podcasts- Contains interviews with actors/actresses in

upcoming films fans can listen in and be updated on this.

Film Reviews- If people want to see reviews of a new film

coming out they can visit Empires website and read up on it,
again increasing website views.

PUBLISHER RESEARCH

Bauer Consumer Media

Bauer Media Group is a large European-based media company, headquartered in
Hamburg, Germany that manages a portfolio of more than 600 magazines, over
400 digital products and 50 radio and TV stations around the world. The portfolio
extends to include print shops, postal, distribution and marketing services. Bauer
Media Group has a workforce of approximately 11,000 employees in 17 countries.

4Music
The Box
Heat
Kerrang!
Kiss
Magic
Smash Hits

COVER-EMPIRE

Ant-Man is in the centre of the cover,

looking directly to the reader. His
posture connotes power and
dominance as he is standing
confidently with his fists clenched.
This can also be seen as quite an
intimidating pose. The positioning is
clever as it grabs the readers
attention, Ant-Man is the feature
article.
Behind him is Ant-Man in a bold red
font, again drawing the readers
attention and advertising the featurearticle.
To each side of Ant-Man are
upcoming superhero movies in grey
and black, correlating with the Bold
yet simple colour scheme. These

CONTENTS- EMPIRE

The contents page is carefully laid out

into 3 columns of articles: Features in
one column and Regulars in two
significantly smaller articles. The
feature articles are in the first column
so that they will be the first to grab the
readers attention.
The colour scheme is the same as the
front page. Each title is in a bold red
font so it attracts the readers eye
first. The colours also are the same as
Antman's official costume, thus
relating to the fact it is a Superhero
edition.
In the top right-hand corner, theres a

EDITORS LETTER

On page 4, there is an editors letter.

The overall theme is minimalistic
and simple, reflecting the rest of the
magazines layout. It includes the
editors signature at the end of the
text, and also gives the audience a
good introduction to the magazine
and expectations of what to come.
The colours match the rest of the
magazine, with simple red black and
white. The language used is formal,
but is well-structured and easy to
read. This makes the audience feel

FEATURE ARTICLE ANALYSIS

The layout of the text is structured into columns and

fairly basic. However, the images overlap each other and
intentionally cut off space for extra text. This could be to
reflect the jumbled insane mind-set of not just the
Joker, but other villains featured in the film therefore
their photos are un-structured, slightly free-willed and all
The language is fairly informal and fun, the opening
round tilted.
line being Holy share-price surge! This appeals to
younger readers as it makes the text more fun to read,
and keeps engagement. The language also uses
rhetorical questions, challenging the reader to think of
their own opinions on the upcoming film, and makes
the article un-biased. Jargon associated with
Superhero films, such as Rivals and Protagonist
this keeps the article linked with the topic, and also

The feature article is on the world of DC

Universe, but mainly focuses on the
upcoming feature film Suicide Squad
Including what to expect from the film and
an image of the main characters, labelled
with their character names and the actors
portraying them. This allows a sneak peak
into what to expect from the cast- while
showing the designs of their overall look.
In the centre is a photo of Jared Leto as
the infamous Joker, arguably one of the
In
a smaller
image
is a low-angle
shot of
most
anticipated
characters
of Suicide
Batman,
he is
a less-anticipated
Squad. The
image
is a close up, with Jared
character
due
to thewith
film the
focusing
on
making eye
contact
reader.
Villains, but it also gives a good view of
his costume, and a status between the
reader and Batman himself.
The font is mainly black, to fit in the
villainous atmosphere that is associated
with Suicide Squad, and also with the
Batman series itself. Gotham is a dark
city, and Batman is a fairly dark
character, so the font links with this.
There are hints of green, purples and
oranges aswell - conventionally
Halloween colours, but we can infer

PRODUCTION LOG

PRODUCTION LOG

The first stage of my production was planning and

research: