Professional Documents
Culture Documents
construction
Planning
The first thing i
did when i
started
planning for my
digipak was to
find a template.
I found a
website that i
could look at,
and
downloaded a
template, of
which i put it
onto
Rough plans
Front cover
Back cover
Technical codes:
-Text/type face
-Images/ photos/graphics/ illustrations
-Colour
-Use of white space
-Positioning/ layout
Conventions:
-Track list
-Image of artist/ band
-House style/ genre
-Lyrics
-Publisher/ institutional info/ release date/ copywriter/ social media
-Album name/ logo
-Thanks and acknowledgments/ synopsis
-Bar code
-Credits
Mind map
Mind map
Digipack influences
As you can see the design of this digipak is erupting with conventions and features of a rock genre of music, the
design of this digipak is a shot of all five of the performers that are in the band and then it looks like the image has
been Photo shopped. This cover has a black and white / greyscale shot of the band and then there is splatters of
blood behind the name and logo of the band, the bands name and logo is a dull gold so it stands out and this is the
same for all of the text, the stance and positioning of the band is also typical of a rock genre as the lead singer is at
the front and then all of the musicians are standing behind and this shows the power that the lead singer has.
Here is a list of all of the conventions that the digipak
follows: the name of the band is shown on the front cover,
list of the songs and other extras are listed on the back of
the digipak, there is a brief and basic description of the
band inside the digipak, there are reviews of that album
inside the digipak, the design suits the genre of music, the
colour scheme suites both the bands name and the genre
of music, the font of the text suites the rock genre, the
company that has made the digipak have their logo and
name on the digipak and the digipak has a simple
design, the artists in the portraits of them look like they are
rock stars and there are pictures of previous CD album
covers.
Conventions
There's not much difference between these pictures but if you look closely, the second pictures got
this canvas like effect. This was added to make it look a bit rough to appeal to my genre, In addition
it also implies how his like is like a painting and he has no control over it.
Rejected designs
RED MERCURY
RED MERCURY
I designed the front of my digipak to mimic the magazine advertisement. i did this to create a link
between the two products. The band name and album title are placed on the font cover with the
same font style used in my magazine advert. This also created a synergy between my products.
The record label company logo used is identical to the one we used on the magazine
advertisement. I felt this was important as the record label would need to be represented and the
placing looks smart and professional.