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CONFIDENTIAL

GARRETT'S BIKE
SHOP
WE OFFER HIGH-QUALITY BIKING GEAR FOR FAMILIES AND REGULAR PEOPLE, NOT JUST
GEARHEADS.

BUSINESS PLAN
Prepared April 2016

CONTACT INFORMATION
Alyssa Windell
alyssa@paloalto.com
www.liveplan.com

44 W Broadway #500
Eugene, OR 97401, United States
888-498-6136

GARRETT'S BIKE SHOP

Table of Contents
Executive Summary .........................................................................1
Opportunity ...................................................................................................................................................................1
Expectations ..................................................................................................................................................................3

Opportunity .....................................................................................5
Problem & Solution.......................................................................................................................................................5
Target Market ...............................................................................................................................................................5
Competition...................................................................................................................................................................6

Execution.........................................................................................8
Marketing & Sales.........................................................................................................................................................8
Operations...................................................................................................................................................................10
Milestones & Metrics..................................................................................................................................................11

Company .......................................................................................12
Overview .....................................................................................................................................................................12
Team ............................................................................................................................................................................13

Financial Plan.................................................................................14
Forecast .......................................................................................................................................................................14
Financing .....................................................................................................................................................................16
Statements ...................................................................................................................................................................17

Appendix .......................................................................................20
Profit and Loss Statement...........................................................................................................................................20
Balance Sheet..............................................................................................................................................................27
Cash Flow Statement..................................................................................................................................................34

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GARRETT'S BIKE SHOP

Executive Summary
Opportunity
Problem
It's hard to buy a good bike in this town without being an "insider" cycling expert.
Solution
Garrett's is a snob free zone where regular people can get top notch gear and expert advice.
What We Sell
Bicycles. We sell new bicycles, predominantly in the mountain bike style, retro-cruiser is a close second,
and sport/touring/racing road bikes a distant third. We also sell some used bikes which we take in on
trade as a service to our customers who are buying new bikes.
Accessories. We offer a wide variety of accessories. Locks, computer speedometers, fenders, cargo racks,
comfortable seats, headlights, helmets, water bottles, panniers/back packs/messenger bags, child seats
and trailers, bike storage racks, and auto roof rack systems all fall in this category.
Clothing. We rotate our clothing based on the season. For example, in Autumn, we stock jackets and GoreTex. In Winter, we offer helmet covers and liners, insulated jerseys and pants, gloves, and shoe covers. In
the Spring, we start displaying summer jerseys, and racing shorts
Parts. Parts generally refers to pieces or materials necessary to the basic functioning of the bicycle.
Generally, parts are installed during service and are an additional charge beyond the service fees.
Service
Garrett's Bike Shop is a full-service specialized bicycle shop. Our service offering includes, but is not
limited to:

Free 30-day/100-mile tune up with every new bike sold.

Quick repairs for flat tires, broken chains, brake cables, etc.

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GARRETT'S BIKE SHOP

Scheduled tune-ups, replacement of all bearing surfaces, repacking of lubricants, and adjustments
of derailleurs and brake systems.

Installation of all accessories.

Authorized warranty repairs on the bikes.

Custom wheel building.

Frameset repairs by outsourcing to Via Porco custom frame builders.

Market
Who We Sell To
The primary market for Garrett's Bike Shop is the university student population, which normally has a
turnover/growth of approximately 25% each year. The secondary market is the university faculty and staff,
and the tertiary market is the greater Metroburg
community.

The university students are our main target


market.
1.

They are mostly undergraduates, so


there is a 25% annual turnover.

2.

The lack of parking in the university area


and the general ease of bike mobility
throughout Metroburg motivates them to
use bicycles as inexpensive transport. Athletic pursuits draw them, and the nearby areas for use of
mountain and trail bikes provides a great place to ride.

3.

There is a new enthusiasm for retro Cruiser bikes, and higher tech cruiser-style bikes with
multiple gears, good brakes, etc. among the college age population.

4.

Also, main market for racks, locks, throughout, pannier/bags, fenders, rainwear, etc.

5.

They want convenience for sales and service.

Competition

Big-box retailers

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GARRETT'S BIKE SHOP

Local bike shops

Online retailers

Why Us?
We offer a welcoming, family-friendly bike shop space with higher quality gear and services.

Expectations
Forecast
This financial plan was developed based upon previous years' data for the existing store, tracking trends in
revenues and expenses. A five-month track of sales, accounts receivables and payables, and inventory
from a year-end benchmark was made. The current owner, Han Delbar, has sold the business to Hubert
Wheeler for $140,000. The seller, buyer, and the accountant worked together on the plan to balance
optimism with reality. An attorney was consulted on specifics of the sale contract.
Sales for the first year of new ownership are projected above $500,000, with a gross margin of almost 65%.
Profitability is expected at the mid-way point of the fiscal year, in March.
Financial Highlights by Year

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GARRETT'S BIKE SHOP

Financing Needed
We plan on bootstrapping the business to start, but may consider loans for future expansion.

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GARRETT'S BIKE SHOP

Opportunity
Problem & Solution
Problem Worth Solving
No full-service bike shop offers a snob-free zone focused on servicing the university market.
Our Solution
Our market niche has several needs which we strive to meet:

Quality bikes at several price points.

Various styles and sizes of bikes, leaning heavily toward the styles most popular with the student
population.

Range of accessories most practical in the local setting, such as locks, fenders, lights, tires, seats,
rainwear, etc.

Plenty of replacement components and service parts.

Friendly personal relationships between cyclists and shop staff.

Prompt and convenient service from on-the-spot flat tire fix, to drop in repairs, to scheduled major
maintenance, where the rider can drop their bike off, head to class or work, and be assured that
their bike will be ready for the ride home.

Target Market
The bulk of Garrett's Bike Shop's market growth is the regular matriculation of students from the State
University in Metroburg. While the overall market numbers change in small increments, usually less than
10%, the market has a turnover of 22-26% yearly. In a longer time frame the number of students and the
number of university employees grows and shrinks with economic changes, and with population
demographics.
For the next three years we foresee a steady growth in the overall university population as well as
continued growth of Metroburg as a desirable place to live.

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GARRETT'S BIKE SHOP

Competition
Current Alternatives

One local multi-sport store at the local megamall

One statewide chain of bicycle shops which started out as Schwinn-only shops, but has had to take
on other brands and products.

One used bike store that has made a fine business reputation for itself, dealing strictly in used
bikes.

Three local, including the oldest shop in town.

One local multi-location chain, that has specialized in opening shops in small local malls in areas of
new housing development.

Several garage mechanics offering service only.

The two strongest competitors are the Oldest Shop in Town which carries the cache of being the most
stable, and most well known -- a Metroburg institution. The Mountain Bike Specialist targets the same
athletic, young, performance and image conscious rider that we target in the university student population.
These cyclists are particular about their bike and will go where the name brand they want is sold, or will try
every bike and then buy the one that fits best, regardless of store loyalty.
Our Advantages
The foremost competitive advantage of Garrett's Bike Shop is our university location. The university is over
100 years old and as it has grown, Metroburg has grown around it. Parking is almost nonexistent, with all
campus parking permit or meter controlled, and local streets filled to capacity with the vehicles of
residents. Bicycles are an obvious and popular transportation solution.
The negotiations of the past two years also brings the advantage of continued financial agreements with
major suppliers. This is an advantage over a start-up bicycle shop, but, is more a leveling of the bike path
when compared to other established shop in Metroburg. Traditionally a start-up store will be placed on a
Cash On Delivery (COD) status by bicycle manufacturers and parts/accessories suppliers. The COD status
stays in effect until the new shop demonstrates its ability to manage its orders and cash flow. This also
means the new shop must have more funding to be able to write checks on a moments notice, for large
amounts.
Strategic Alliances

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GARRETT'S BIKE SHOP

Bicycle manufacturers - continuation of dating programs and financial agreements.

Accessory suppliers - continuation of financial agreements.

Metroburg Parks Dept. - we sponsor printed map of city bike paths to publish on our website.

University Security Office - maintenance, supply service contract for cycle security.

HooDaThunkIt - website design and maintenance, search engine placement.

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GARRETT'S BIKE SHOP

Execution
Marketing & Sales
Marketing Plan
Overview
Our marketing strategy seeks to optimize our advantage of prime location. We want the university
population to see us as their bike shop, even our name says so, Garrett's Bike Shop. We want them to see
us as part of their daily experience, and a shop they can depend on for quick repair and maintenance
service.
Positioning
We are Garrett's Bike Shop, and we are passionate about bicycles.
Promotion
Our marketing programs are locally focused, where we can effect our main target market.
Back to school specials. At the beginning of each term, including perhaps a free Kryptonite lock with a new
bike purchase. We will try to have a special purchase of an economy value bike for each term.
Spring special. This coincides with the beginning of spring term, but we will direct some of our advertising
at the wider population as people hang up their skis and tune up their bikes.
Coupons. Once every other month we will run a coupon for a service special in the university newspaper,
the Daily Hyperbole. We also run this coupon as a banner ad in the Daily Hyperbole Online.
Website. Our content site will also serve as a marketing medium. We offer downloadable maps of the city
bike routes, maps of rides outside the city area, give information about the store, and announce sales. We
believe that cyclists will regularly access our site for the valuable information we will provide, and this will
reinforce their of awareness of Garrett's Bike Shop, and we will become their bike shop of choice.
Print advertising. In addition to our coupons, we will keep a small 3 column inch ad appearing on a
recurring schedule in the Daily Hyperbole. To boost citywide awareness of our sales specials we will also
run slightly larger ads in the Metroburg Bombast-Obfuscator during the weekends prior to the sale.

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GARRETT'S BIKE SHOP

Sales Plan
Our sales channels include:
Selling bicycles and accessories directly to customers through our bike shop. We also sell through our
online store and at special bike enthusiast events.
Retail Pricing
Pricing of bicycles is very tight with a markup of between 30% and 40% depending upon the brand
and model. Many people believe that bicycles are priced like automobiles and are open for negotiation,
and make almost insulting offers. The shops have little leeway here.
Parts and accessories are generally keystone priced. Some small items cost more in handling and sales
than they do to buy from suppliers. These can be double and triple keystoned, because customers won't
buy them if they don't have a minimum perceived value. On the plus side, these are great "throw-in" items
used to close the sale of a bike. When new technology arrives in bicycles, and if the supply is limited,
almost any price can be demanded.
Other accessories, such as step-in pedals, pannier racks, helmets, or headlights are sometimes heavily
marketed by the manufacturers. While this drives demand and brings people into the shop to get these
items, the suggested manufacturer's retail price may limit markup.
The markup on clothes, shoes, jackets, gloves can vary from keystone to triple keystone, depending
upon product, manufacturer, country of origin, and customer perception of value. Pearl Izumi and Burley
Design rainwear can demand premium prices as top-of-the-line garments, but many budget-conscious
students can only afford a $35 nylon windbreaker. It has been and always will be a demanding job for us
to adequately stock garments at the various price points.
Service
We try to maintain a basic "Hourly shop rate" at $45/hour. Standard repairs are then priced based upon an
average time for completion. Some repairs, such as a flat tire, are limited by customer perception of
difficulty. Examples:

Flat Tire -- $7.50

Install Fenders -- $10.00

Brake Adjustment -- $25.00

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GARRETT'S BIKE SHOP

Tune-up -- $65.00

Overhaul -- $100.00

10

All parts used in repairs are priced at keystone, and added to the labor service charge.
With several other bicycle shops in the city, there are some price constraints based on competition.
Coupons and specials can balance price ceilings by drawing in customers.

Operations
Locations & Facilities
Garrett's Bike Shop is 1,500 square foot store of interior space located on the university campus in
Metroburg. Our location, in the first block off campus in a commercial area featuring the university
bookstore, a private bookstore, bank, cafes, coffee shops and popular watering holes is ideal. We get
constant, daily visual exposure. Students and staff throng the sidewalk outside our door, and we reap the
benefits. Our nearest competitor is almost a mile away. For the student customer, on foot, in a hurry,
Garrett's Bike Shop is the immediate solution to their needs.
Technology
Our bike shop is equipped with the latest technology to help maintain your bicycle needs. Whether older
bike parts, or newer technologies, we stock inventory of whichever parts you seek to maintain your bike is
in peak condition.
With our customized online tracking system, we can keep record of what we took care of on your bike
from the last visit and maintain an ongoing record for future visits. This allows us to specialize your visits
each time you visit our shop.
Equipment & Tools
We recognize that all bikes require basic tune-ups, to complex maintenance. With an array of bikes in
mind, we have the right equipment and tools to cater to your biking needs.

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GARRETT'S BIKE SHOP

Milestones & Metrics


Milestones Table
Milestone

Due Date

Create New Inventory Plan

April 29, 2016

Open Social Media Accounts

May 02, 2016

Sign Lease for Downtown Showroom

May 06, 2016

Grand Opening!

June 06, 2016

Key Metrics
Customer retention is one of our main focal points for Garrett's Bike Shop. Although, ideal that our shop is
located in a university focused town, there is a consistent turnover of students after they graduate from the
university. Also, during the summer when sales may be lower due to seasonality of university attendance it
is important to focus on retention of key customers in Metroburg. With focus on customer retention, we can
become the specialty bike shop that customers intend to have repeat business for themselves, and their
families.

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GARRETT'S BIKE SHOP

12

Company
Overview
Ownership & Structure
Garrett's Bike Shop is a subchapter S corporation, and is currently owned by Han Delbar. Hubert
Wheeler, current assistant manager of Garrett's Bike Shop, is purchasing Garrett's Bike Shop from Delbar,
acquiring existing inventory, and assuming outstanding accounts payable and dating program debts to
suppliers, location lease, customer base and information, and Garrett's Bike Shop's business name and
goodwill. The business will continue to be a subchapter S corporation. Exchange of ownership will occur
on July 1st.
To establish an accurate accounting of existing inventory and outstanding debts, the prior year's closing
inventory and year end financial statement as reviewed by the business' CPA were used as
benchmarks. The sales, orders placed, deliveries received, and accounts payable payments made have
been tracked each month, and a trial balance of these will be run June 15 to establish the final purchase
price for inventory on hand, and the amount of Accounts Payable assumed. The figures presented here are
conservative, realistic estimates used for planning purposes.
Company History
The current assistant manager, Hubert Wheeler, is buying Garrett's Bike Shop, and will manage the
business. He has a B.S. degree in Economics and an M.A. in Comparative Literature. His passion however
has always been cycling. He originally worked at his local bike shop when he was in college. After several
years trying to find suitable work in his degree field, he gave up chasing the chimera of these fields and
decided to work with something substantial, and returned to his youthful enjoyment of bicycles.
He attended two of the major bicycle mechanic training programs, at New England Bicycle Academy
and the United Bicycle Institute. These courses covered mechanical service and maintenance, frame
building and repair, wheel building, and shop organization, sales, and management. He has 12 years of
progressively responsible experience in bicycle shops with the last five at Garrett's Bike Shop.
One of the other full-time employees, Valerie Pede has expressed interest in learning more about the bike
industry and she will be promoted to be the new assistant manager. Val has been with us for three years.
She graduated from State University at Metroburg with tandem B.S. degrees in Exercise Physiology and
Recreation Management. She loves to cycle, and has kept her contacts at the university active. Her

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GARRETT'S BIKE SHOP

13

knowledge and expertise draws many women bicyclists to our store where they know they will get the
care and attention which is usually missing from traditionally male staffed shops.

Team
Management Team
Garrett McKenzie Founder/Owner
After a successful run as a mortgage broker, Garrett will apply his business acumen to leading a company
he is passionate about.
Jill Bloom Shop Manager
After a decade of bike-shop experience and five completed triathlons, Jill will anchor the services side of
the business.
Heather Gibson Investor
Heather is an avid cyclist and small business investor. Her expertise is in small business expansion.
Advisors, Partners and Resources

Tom McKey, Advisor

Han Delbar, Current Owner

Order Out of Chaos, our full-cycle bookkeeping service

Continental Shelf Bank

Newt Ria, a partner at Weasel, Stoat, Muskrat who advised on the sale/purchase arrangements

The Great Outdoors

Travel Northwest

Cycle Parts R Us

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14

Financial Plan
Forecast
Key Assumptions
Sales vary season to season and with the academic school year. Surprisingly, summer is the slowest
season because there are fewer students in town. Business picks up in August with the return of the
students and staff, and flourishes in September. Accessories and rainwear sales increase in the autumn and
early winter. Repairs and maintenance are steady. Holiday sales are brisk, though generally leaning again
to accessories, parts, rainwear, gloves, helmets, headlights, etc. Winter sales are moderate, and then pick
up in springtime as people put away their skies and look forward to local outdoor activities, longer daylight
hours, and drier weather.
We have three large sales promotions each year.
1.

Back to school in August/September. This is our biggest sale of the year. New bicycles, locks,
helmets, racks, fenders, backpacks. We always search for a special purchase of good quality, but
value priced bikes for this sale such as year end models, slow sellers, new line looks to break into
the market. These bikes will almost always sell out to students seeking great values.

2.

Year-end holidays. This also overlaps the beginning of Winter term. The retail market demands
some participation in this annual buying frenzy, yet, this sale produces lower revenue than our
other two events. We sell fewer bikes, and more accessories and clothing.

3.

Spring. This coincides with both the return of nice weather, and beginning of Spring term. We
feature new bicycles, and repair/maintenance/tune-up specials. It is important to us to have a good
selection on hand at this time. When people decide they want that new bike, they want it now. If we
don't have the bike then, and make the sale immediately, many riders will decide that they really
can get another season out of their old bike, and will spend their discretionary income on some
other purchase.

Additionally, we have some special buys available for June graduation.


We get some small monthly revenue from these sources:

Sale of used bicycles taken in on trade.

Repair classes taught at the University Outdoor Center, once a term.

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GARRETT'S BIKE SHOP

Monthly service contract for repairs and parts with the University Security Office.

Revenue by Month

Expenses by Month

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GARRETT'S BIKE SHOP

16

Net Profit (or Loss) by Year

Financing
Use of Funds
We currently have a $100,000 loan. With this money, we will complete construction on our brick and
mortar store and supplement revenue for the first month.
Sources of Funds
Heather Gibson, an avid cyclist and investor of small businesses has invested in Garrett's Bike Shop. She is
a proponent of small business expansion in the Metroburg area.

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GARRETT'S BIKE SHOP

Statements
Projected Profit & Loss
FY2016

FY2017

FY2018

Revenue

$924,900

$1,094,600

$1,248,705

Direct Costs

$349,261

$421,830

$495,024

Gross Margin

$575,639

$672,770

$753,681

62%

61%

60%

$155,400

$160,210

$165,182

$38,850

$40,053

$41,296

Insurance

$4,260

$4,260

$4,260

Leased Equipment

$1,800

$1,800

$1,800

Marketing

$92,490

$109,460

$124,871

Lease

$56,400

$56,400

$56,400

Utilities

$3,600

$3,600

$3,600

Office Expenses

$46,245

$54,730

$62,435

Expense from Other Current Assets

$10,000

Gross Margin %
Operating Expenses
Salary
Employee Related Expenses

Total Operating Expenses

$409,045

$430,513

$459,844

Operating Income

$166,594

$242,257

$293,837

Interest Incurred

$8,941

$7,963

$5,961

Depreciation and Amortization

$1,131

$1,907

$1,906

$23,478

$34,857

$42,896

Total Expenses

$791,856

$897,070

$1,005,631

Net Profit

$133,044

$197,530

$243,074

14%

18%

19%

Income Taxes

Net Profit / Sales

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GARRETT'S BIKE SHOP

Projected Balance Sheet


FY2016

FY2017

FY2018

$146,696

$297,438

$508,550

$20,442

$25,002

$27,386

$160,945

$199,820

$213,470

$0

$0

$0

$328,083

$522,260

$749,406

Long-Term Assets

$26,200

$26,200

$26,200

Accumulated Depreciation

($1,131)

($3,038)

($4,944)

Total Long-Term Assets

$25,069

$23,162

$21,256

$353,152

$545,422

$770,662

Accounts Payable

$62,458

$73,775

$77,144

Income Taxes Payable

$23,478

$34,857

$42,896

$7,903

$7,630

$8,068

$27,677

$29,679

$31,824

$121,516

$145,941

$159,932

Long-Term Debt

$98,594

$68,915

$37,091

Total Liabilities

$220,110

$214,856

$197,023

$133,042

$330,566

Cash
Accounts Receivable
Inventory
Other Current Assets
Total Current Assets

Total Assets

Sales Taxes Payable


Short-Term Debt
Prepaid Revenue
Total Current Liabilities

Paid-in Capital
Retained Earnings
Earnings

$133,042

$197,524

$243,073

Total Owner's Equity

$133,042

$330,566

$573,639

Total Liabilities & Equity

$353,152

$545,422

$770,662

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GARRETT'S BIKE SHOP

Projected Cash Flow Statement


FY2016

FY2017

FY2018

$133,044

$197,530

$243,074

$11,131

$1,907

$1,906

($20,440)

($4,559)

($2,382)

($160,945)

($38,875)

($13,650)

Change in Accounts Payable

$62,459

$11,319

$3,372

Change in Income Tax Payable

$23,478

$11,379

$8,039

$7,903

($273)

$438

$56,630

$178,428

$240,797

Net Cash Flow from Operations


Net Profit
Depreciation and Amortization
Change in Accounts Receivable
Change in Inventory

Change in Sales Tax Payable


Change in Prepaid Revenue
Net Cash Flow from Operations
Investing & Financing
Assets Purchased or Sold

($36,200)

Investments Received
Change in Long-Term Debt

$98,594

($29,679)

($31,824)

Change in Short-Term Debt

$27,677

$2,002

$2,145

$90,071

($27,677)

($29,679)

($5)

$146,687

$297,432

Net Change in Cash

$146,701

$150,751

$211,118

Cash at End of Period

$146,696

$297,438

$508,550

Dividends & Distributions


Net Cash Flow from Investing &
Financing
Cash at Beginning of Period

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GARRETT'S BIKE SHOP

Appendix
Profit and Loss Statement
Profit and Loss Statement (With Monthly Detail)
FY2016

Oct '15

Nov '15

Dec '15

Jan '16

Feb '16

Mar '16

Apr '16

May '16

Jun '16

Jul '16

Aug '16

Sep '16

Revenue

$69,800

$72,900

$75,000

$74,500

$79,400

$78,200

$82,000

$79,200

$77,000

$78,300

$79,500

$79,100

Direct Costs

$26,845

$27,524

$28,199

$27,988

$30,050

$29,838

$30,900

$30,086

$28,930

$29,521

$29,801

$29,579

$42,955

$45,376

$46,801

$46,512

$49,350

$48,362

$51,100

$49,114

$48,070

$48,779

$49,699

$49,521

62%

62%

62%

62%

62%

62%

62%

62%

62%

62%

63%

63%

Gross Margin

Gross
Margin %
Operating
Expenses
Salary

$12,948

$12,948

$12,948

$12,948

$12,951

$12,951

$12,951

$12,951

$12,951

$12,951

$12,951

$12,951

Employee
Related
Expenses

$3,237

$3,237

$3,237

$3,237

$3,238

$3,238

$3,238

$3,238

$3,238

$3,238

$3,238

$3,238

Insurance

$355

$355

$355

$355

$355

$355

$355

$355

$355

$355

$355

$355

Leased
Equipment

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

Marketing

$6,980

$7,290

$7,500

$7,450

$7,940

$7,820

$8,200

$7,920

$7,700

$7,830

$7,950

$7,910

Lease

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

Utilities

$300

$300

$300

$300

$300

$300

$300

$300

$300

$300

$300

$300

Office
Expenses

$3,490

$3,645

$3,750

$3,725

$3,970

$3,910

$4,100

$3,960

$3,850

$3,915

$3,975

$3,955

Expense from
Other Current
Assets

$1,667

$1,666

$1,667

$1,667

$1,666

$1,667

$33,827

$34,291

$34,607

$34,532

$35,270

$35,091

$33,994

$33,574

$33,244

$33,439

$33,619

$33,559

Total
Operating
Expenses

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21

GARRETT'S BIKE SHOP

Operating
Income

$9,128

Interest Incurred

$11,085

$12,194

$11,980

$14,080

$13,271

$17,106

$15,540

$14,826

$15,340

$16,080

$15,962

$875

$863

$850

$838

$826

$813

$801

$788

$775

$762

$750

$139

$139

$139

$139

$138

$139

$139

$159

Depreciation
and
Amortization
Income Taxes

$1,369

$1,532

$1,699

$1,670

$1,965

$1,846

$2,423

$2,190

$2,085

$2,164

$2,277

$2,258

Total
Expenses

$62,041

$64,222

$65,368

$65,040

$68,262

$67,740

$68,269

$66,790

$65,185

$66,038

$66,598

$66,305

Net Profit

$7,759

$8,678

$9,632

$9,460

$11,138

$10,460

$13,731

$12,410

$11,815

$12,262

$12,902

$12,795

11%

12%

13%

13%

14%

13%

17%

16%

15%

16%

16%

16%

Net Profit /
Sales

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GARRETT'S BIKE SHOP

FY2017

Oct '16

Nov '16

Dec '16

Jan '17

Feb '17

Mar '17

Apr '17

May '17

Jun '17

Jul '17

Aug '17

Sep '17

Revenue

$80,724

$79,424

$85,324

$88,324

$91,225

$94,025

$95,525

$95,025

$96,026

$95,726

$95,726

$97,526

Direct Costs

$30,649

$29,249

$32,199

$33,699

$35,149

$36,549

$36,649

$37,049

$37,549

$37,399

$37,399

$38,299

$50,075

$50,175

$53,125

$54,625

$56,076

$57,476

$58,876

$57,976

$58,477

$58,327

$58,327

$59,227

62%

63%

62%

62%

61%

61%

62%

61%

61%

61%

61%

61%

$13,349

$13,349

$13,349

$13,349

$13,351

$13,351

$13,352

$13,352

$13,352

$13,352

$13,352

$13,352

Employee
Related
Expenses

$3,337

$3,337

$3,337

$3,337

$3,338

$3,338

$3,338

$3,338

$3,338

$3,338

$3,338

$3,338

Insurance

$355

$355

$355

$355

$355

$355

$355

$355

$355

$355

$355

$355

Leased
Equipment

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

Marketing

$8,072

$7,942

$8,532

$8,832

$9,123

$9,403

$9,553

$9,503

$9,603

$9,573

$9,573

$9,753

Lease

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$300

$300

$300

$300

$300

$300

$300

$300

$300

$300

$300

$300

$4,036

$3,971

$4,266

$4,416

$4,561

$4,701

$4,776

$4,751

$4,801

$4,786

$4,786

$4,876

Total
Operating
Expenses

$34,299

$34,104

$34,989

$35,439

$35,878

$36,298

$36,524

$36,449

$36,599

$36,554

$36,554

$36,824

Operating
Income

$15,776

$16,071

$18,136

$19,186

$20,198

$21,178

$22,352

$21,527

$21,878

$21,773

$21,773

$22,403

Interest Incurred

$737

$724

$710

$697

$684

$671

$657

$644

$630

$617

$603

$589

Depreciation
and
Amortization

$159

$159

$159

$159

$159

$158

$159

$159

$159

$159

$159

$159

$2,232

$2,278

$2,590

$2,750

$2,903

$3,052

$3,231

$3,108

$3,164

$3,149

$3,152

$3,248

$68,076

$66,514

$70,647

$72,744

$74,773

$76,728

$77,220

$77,409

$78,101

$77,878

$77,867

$79,119

Gross Margin

Gross
Margin %
Operating
Expenses
Salary

Utilities
Office
Expenses
Expense from
Other Current
Assets

Income Taxes

Total
Expenses

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23

GARRETT'S BIKE SHOP

Net Profit
Net Profit /
Sales

$12,648

$12,910

$14,677

$15,580

$16,452

$17,297

$18,305

$17,616

$17,925

$17,848

$17,859

$18,407

16%

16%

17%

18%

18%

18%

19%

19%

19%

19%

19%

19%

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24

GARRETT'S BIKE SHOP

FY2018

Oct '17

Nov '17

Dec '17

Jan '18

Feb '18

Mar '18

Apr '18

May '18

Jun '18

Jul '18

Aug '18

Sep '18

$102,641

$94,141

$101,241

$105,441

$103,942

$103,342

$103,542

$105,442

$105,442

$108,543

$108,044

$106,944

$40,544

$36,294

$39,844

$41,944

$41,194

$40,894

$40,994

$41,944

$41,944

$43,494

$43,244

$42,694

$62,097

$57,847

$61,397

$63,497

$62,748

$62,448

$62,548

$63,498

$63,498

$65,049

$64,800

$64,250

60%

61%

61%

60%

60%

60%

60%

60%

60%

60%

60%

60%

$13,763

$13,764

$13,764

$13,764

$13,764

$13,764

$13,764

$13,767

$13,767

$13,767

$13,767

$13,767

Employee
Related
Expenses

$3,441

$3,441

$3,441

$3,441

$3,441

$3,441

$3,441

$3,442

$3,442

$3,442

$3,442

$3,442

Insurance

$355

$355

$355

$355

$355

$355

$355

$355

$355

$355

$355

$355

Leased
Equipment

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

$150

$10,264

$9,414

$10,124

$10,544

$10,394

$10,334

$10,354

$10,544

$10,544

$10,854

$10,804

$10,694

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$4,700

$300

$300

$300

$300

$300

$300

$300

$300

$300

$300

$300

$300

$5,132

$4,707

$5,062

$5,272

$5,197

$5,167

$5,177

$5,272

$5,272

$5,427

$5,402

$5,347

Total
Operating
Expenses

$38,105

$36,831

$37,896

$38,526

$38,301

$38,211

$38,241

$38,530

$38,530

$38,995

$38,920

$38,755

Operating
Income

$23,992

$21,016

$23,501

$24,971

$24,447

$24,237

$24,307

$24,968

$24,968

$26,054

$25,880

$25,495

Interest Incurred

$575

$561

$547

$533

$519

$504

$490

$476

$461

$446

$432

$417

Depreciation
and
Amortization

$159

$159

$158

$159

$159

$159

$159

$159

$159

$159

$159

$158

$3,489

$3,044

$3,420

$3,642

$3,565

$3,536

$3,549

$3,650

$3,652

$3,817

$3,794

$3,738

$82,872

$76,889

$81,865

$84,804

$83,738

$83,304

$83,433

$84,759

$84,746

$86,911

$86,549

$85,762

Revenue
Direct Costs
Gross Margin

Gross
Margin %
Operating
Expenses
Salary

Marketing
Lease
Utilities
Office
Expenses
Expense from
Other Current
Assets

Income Taxes

Total
Expenses

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25

GARRETT'S BIKE SHOP

Net Profit
Net Profit /
Sales

$19,769

$17,252

$19,376

$20,637

$20,204

$20,038

$20,109

$20,683

$20,696

$21,632

$21,495

$21,182

19%

18%

19%

20%

19%

19%

19%

20%

20%

20%

20%

20%

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26

GARRETT'S BIKE SHOP

FY2016

FY2017

FY2018

Revenue

$924,900

$1,094,600

$1,248,705

Direct Costs

$349,261

$421,830

$495,024

$575,639

$672,770

$753,681

62%

61%

60%

$155,400

$160,210

$165,182

Gross Margin

Gross Margin %
Operating Expenses
Salary
Employee Related Expenses

$38,850

$40,053

$41,296

Insurance

$4,260

$4,260

$4,260

Leased Equipment

$1,800

$1,800

$1,800

Marketing

$92,490

$109,460

$124,871

Lease

$56,400

$56,400

$56,400

Utilities

$3,600

$3,600

$3,600

Office Expenses

$46,245

$54,730

$62,435

Expense from Other Current Assets

$10,000

Total Operating Expenses

$409,045

$430,513

$459,844

Operating Income

$166,594

$242,257

$293,837

$8,941

$7,963

$5,961

Interest Incurred
Depreciation and Amortization

$1,131

$1,907

$1,906

$23,478

$34,857

$42,896

Total Expenses

$791,856

$897,070

$1,005,631

Net Profit

$133,044

$197,530

$243,074

14%

18%

19%

Income Taxes

Net Profit / Sales

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27

GARRETT'S BIKE SHOP

Balance Sheet
Balance Sheet (With Monthly Detail)
FY2016
Cash
Accounts
Receivable
Inventory
Other Current
Assets

Total
Current
Assets

Oct '15

Nov '15

Dec '15

Jan '16

Feb '16

Mar '16

Apr '16

May '16

Jun '16

Jul '16

Aug '16

Sep '16

$140,508

$111,703

$66,598

$70,736

$60,883

$76,259

$86,403

$102,460

$115,843

$121,781

$135,908

$146,696

$17,993

$18,796

$19,373

$19,221

$20,481

$20,156

$21,187

$20,462

$19,829

$20,212

$20,523

$20,442

$143,599

$146,975

$148,862

$149,804

$149,275

$149,238

$147,917

$148,480

$148,799

$151,477

$155,375

$160,945

$8,333

$6,667

$5,000

$3,333

$1,667

$0

$0

$0

$0

$0

$0

$0

$310,433

$284,141

$239,833

$243,094

$232,306

$245,653

$255,507

$271,402

$284,471

$293,470

$311,806

$328,083

$25,000

$25,000

$25,000

$25,000

$25,000

$25,000

$25,000

$26,200

($139)

($278)

($417)

($556)

($694)

($833)

($972)

($1,131)

$24,861

$24,722

$24,583

$24,444

$24,306

$24,167

$24,028

$25,069

Long-Term
Assets
Accumulated
Depreciation

Total LongTerm Assets


Total Assets

$310,433

$284,141

$239,833

$243,094

$257,167

$270,375

$280,090

$295,846

$308,777

$317,637

$335,834

$353,152

$149,135

$112,439

$56,408

$55,223

$55,791

$56,401

$56,718

$57,376

$56,251

$58,074

$60,675

$62,458

Income Taxes
Payable

$1,369

$2,901

$4,600

$6,270

$8,235

$10,081

$12,504

$14,694

$16,779

$18,943

$21,220

$23,478

Sales Taxes
Payable

$2,170

$4,459

$6,958

$2,394

$4,928

$7,364

$2,765

$5,432

$7,770

$2,576

$5,201

$7,903

Short-Term
Debt

$25,962

$26,113

$26,266

$26,419

$26,573

$26,728

$26,884

$27,041

$27,199

$27,357

$27,516

$27,677

$178,636

$145,912

$94,232

$90,306

$95,527

$100,574

$98,871

$104,543

$107,999

$106,950

$114,612

$121,516

$124,038

$121,792

$119,532

$117,259

$114,973

$112,674

$110,361

$108,035

$105,695

$103,342

$100,975

$98,594

Accounts
Payable

Prepaid
Revenue

Total
Current
Liabilities
Long-Term Debt

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28

GARRETT'S BIKE SHOP

Total
Liabilities

$302,674

$267,704

$213,764

$207,565

$210,500

$213,248

$209,232

$212,578

$213,694

$210,292

$215,587

$220,110

$7,759

$16,437

$26,069

$35,529

$46,667

$57,127

$70,858

$83,268

$95,083

$107,345

$120,247

$133,042

$7,759

$16,437

$26,069

$35,529

$46,667

$57,127

$70,858

$83,268

$95,083

$107,345

$120,247

$133,042

$310,433

$284,141

$239,833

$243,094

$257,167

$270,375

$280,090

$295,846

$308,777

$317,637

$335,834

$353,152

Paid-in Capital
Retained
Earnings
Earnings

Total
Owner's
Equity
Total
Liabilities &
Equity

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29

GARRETT'S BIKE SHOP

FY2017

Oct '16

Nov '16

Dec '16

Jan '17

Feb '17

Mar '17

Apr '17

May '17

Jun '17

Jul '17

Aug '17

Sep '17

$149,668

$158,794

$147,690

$155,599

$173,005

$192,656

$206,062

$226,001

$246,045

$258,466

$278,350

$297,438

$20,781

$20,481

$21,956

$22,705

$23,429

$24,129

$24,527

$24,379

$24,630

$24,553

$24,553

$25,002

$166,845

$174,245

$179,095

$182,945

$185,195

$186,045

$187,695

$191,190

$189,935

$192,380

$196,925

$199,820

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$337,294

$353,520

$348,741

$361,249

$381,629

$402,830

$418,284

$441,570

$460,610

$475,399

$499,828

$522,260

Long-Term
Assets

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

Accumulated
Depreciation

($1,290)

($1,449)

($1,608)

($1,767)

($1,926)

($2,084)

($2,243)

($2,402)

($2,561)

($2,720)

($2,879)

($3,038)

Total LongTerm Assets

$24,910

$24,751

$24,592

$24,433

$24,274

$24,116

$23,957

$23,798

$23,639

$23,480

$23,321

$23,162

Total Assets

$362,204

$378,271

$373,333

$385,682

$405,903

$426,946

$442,241

$465,368

$484,249

$498,879

$523,149

$545,422

Accounts
Payable

$64,328

$64,909

$65,899

$67,173

$67,781

$68,231

$69,299

$71,485

$69,073

$70,237

$73,319

$73,775

Income Taxes
Payable

$25,710

$27,988

$7,100

$9,850

$12,753

$15,805

$19,036

$22,144

$25,308

$28,457

$31,609

$34,857

Sales Taxes
Payable

$2,438

$4,982

$7,525

$2,543

$5,087

$7,630

$2,634

$5,177

$7,721

$2,543

$5,087

$7,630

Short-Term
Debt

$27,839

$28,002

$28,165

$28,329

$28,494

$28,661

$28,828

$28,996

$29,165

$29,336

$29,507

$29,679

$120,315

$125,881

$108,689

$107,895

$114,115

$120,327

$119,797

$127,802

$131,267

$130,573

$139,522

$145,941

$96,199

$93,790

$91,367

$88,930

$86,479

$84,013

$81,533

$79,039

$76,530

$74,006

$71,468

$68,915

$216,514

$219,671

$200,056

$196,825

$200,594

$204,340

$201,330

$206,841

$207,797

$204,579

$210,990

$214,856

$133,042

$133,042

$133,042

$133,042

$133,042

$133,042

$133,042

$133,042

$133,042

$133,042

$133,042

$133,042

Cash
Accounts
Receivable
Inventory
Other Current
Assets

Total
Current
Assets

Prepaid
Revenue

Total
Current
Liabilities
Long-Term Debt

Total
Liabilities
Paid-in Capital
Retained
Earnings

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30

GARRETT'S BIKE SHOP

Earnings

$12,648

$25,558

$40,235

$55,815

$72,267

$89,564

$107,869

$125,485

$143,410

$161,258

$179,117

$197,524

Total
Owner's
Equity

$145,690

$158,600

$173,277

$188,857

$205,309

$222,606

$240,911

$258,527

$276,452

$294,300

$312,159

$330,566

Total
Liabilities &
Equity

$362,204

$378,271

$373,333

$385,682

$405,903

$426,946

$442,241

$465,368

$484,249

$498,879

$523,149

$545,422

CONFIDENTIAL - DO NOT DISSEMINATE. This business plan contains confidential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with
third parties without the express written consent of the plan author.

31

GARRETT'S BIKE SHOP

FY2018

Oct '17

Nov '17

Dec '17

Jan '18

Feb '18

Mar '18

Apr '18

May '18

Jun '18

Jul '18

Aug '18

Sep '18

$312,036

$329,444

$315,074

$331,958

$355,513

$377,527

$391,183

$414,665

$438,717

$456,822

$483,222

$508,550

$26,317

$24,191

$25,966

$27,015

$26,639

$26,489

$26,539

$27,014

$27,013

$27,787

$27,662

$27,386

$200,170

$204,870

$206,970

$206,970

$209,270

$211,620

$213,320

$214,070

$214,820

$214,020

$213,470

$213,470

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$538,523

$558,505

$548,010

$565,943

$591,422

$615,636

$631,042

$655,749

$680,550

$698,629

$724,354

$749,406

Long-Term
Assets

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

$26,200

Accumulated
Depreciation

($3,197)

($3,356)

($3,514)

($3,673)

($3,832)

($3,991)

($4,150)

($4,309)

($4,468)

($4,627)

($4,786)

($4,944)

Total LongTerm Assets

$23,003

$22,844

$22,686

$22,527

$22,368

$22,209

$22,050

$21,891

$21,732

$21,573

$21,414

$21,256

Total Assets

$561,526

$581,349

$570,696

$588,470

$613,790

$637,845

$653,092

$677,640

$702,282

$720,202

$745,768

$770,662

Accounts
Payable

$73,957

$73,204

$74,346

$75,656

$76,968

$77,226

$76,674

$76,694

$76,808

$77,180

$77,306

$77,144

Income Taxes
Payable

$38,346

$41,390

$9,953

$13,595

$17,160

$20,696

$24,245

$27,895

$31,547

$35,364

$39,158

$42,896

Sales Taxes
Payable

$2,689

$5,378

$8,067

$2,689

$5,379

$8,068

$2,689

$5,378

$8,067

$2,690

$5,379

$8,068

Short-Term
Debt

$29,852

$30,026

$30,201

$30,377

$30,554

$30,732

$30,911

$31,092

$31,273

$31,455

$31,639

$31,824

$144,844

$149,998

$122,567

$122,317

$130,061

$136,722

$134,519

$141,059

$147,695

$146,689

$153,482

$159,932

$66,347

$63,764

$61,166

$58,553

$55,925

$53,281

$50,622

$47,947

$45,257

$42,551

$39,829

$37,091

$211,191

$213,762

$183,733

$180,870

$185,986

$190,003

$185,141

$189,006

$192,952

$189,240

$193,311

$197,023

$330,566

$330,566

$330,566

$330,566

$330,566

$330,566

$330,566

$330,566

$330,566

$330,566

$330,566

$330,566

Cash
Accounts
Receivable
Inventory
Other Current
Assets

Total
Current
Assets

Prepaid
Revenue

Total
Current
Liabilities
Long-Term Debt

Total
Liabilities
Paid-in Capital
Retained
Earnings

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32

GARRETT'S BIKE SHOP

Earnings

$19,769

$37,021

$56,397

$77,034

$97,238

$117,276

$137,385

$158,068

$178,764

$200,396

$221,891

$243,073

Total
Owner's
Equity

$350,335

$367,587

$386,963

$407,600

$427,804

$447,842

$467,951

$488,634

$509,330

$530,962

$552,457

$573,639

Total
Liabilities &
Equity

$561,526

$581,349

$570,696

$588,470

$613,790

$637,845

$653,092

$677,640

$702,282

$720,202

$745,768

$770,662

CONFIDENTIAL - DO NOT DISSEMINATE. This business plan contains confidential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with
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33

GARRETT'S BIKE SHOP

Cash
Accounts Receivable
Inventory
Other Current Assets

Total Current Assets


Long-Term Assets
Accumulated Depreciation

FY2016

FY2017

FY2018

$146,696

$297,438

$508,550

$20,442

$25,002

$27,386

$160,945

$199,820

$213,470

$0

$0

$0

$328,083

$522,260

$749,406

$26,200

$26,200

$26,200

($1,131)

($3,038)

($4,944)

$25,069

$23,162

$21,256

$353,152

$545,422

$770,662

Accounts Payable

$62,458

$73,775

$77,144

Income Taxes Payable

$23,478

$34,857

$42,896

$7,903

$7,630

$8,068

$27,677

$29,679

$31,824

$121,516

$145,941

$159,932

$98,594

$68,915

$37,091

$220,110

$214,856

$197,023

$133,042

$330,566

Total Long-Term Assets


Total Assets

Sales Taxes Payable


Short-Term Debt
Prepaid Revenue

Total Current Liabilities


Long-Term Debt

Total Liabilities
Paid-in Capital
Retained Earnings
Earnings

$133,042

$197,524

$243,073

Total Owner's Equity

$133,042

$330,566

$573,639

Total Liabilities & Equity

$353,152

$545,422

$770,662

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34

GARRETT'S BIKE SHOP

Cash Flow Statement


Cash Flow Statement (With Monthly Detail)
FY2016

Oct '15

Nov '15

Dec '15

Jan '16

Feb '16

Mar '16

Apr '16

May '16

Jun '16

Jul '16

Aug '16

Sep '16

Net Profit

$7,759

$8,678

$9,632

$9,460

$11,138

$10,460

$13,731

$12,410

$11,815

$12,262

$12,902

$12,795

Depreciation
and
Amortization

$1,667

$1,666

$1,667

$1,667

$1,805

$1,806

$139

$139

$138

$139

$139

$159

Change in
Accounts
Receivable

($17,993)

($803)

($577)

$152

($1,260)

$325

($1,031)

$725

$633

($383)

($311)

$81

Change in
Inventory

($143,599)

($3,376)

($1,887)

($942)

$529

$37

$1,321

($563)

($319)

($2,678)

($3,898)

($5,570)

Change in
Accounts
Payable

$149,135

($36,696)

($56,031)

($1,185)

$568

$610

$317

$658

($1,125)

$1,823

$2,601

$1,783

Change in
Income Tax
Payable

$1,369

$1,532

$1,699

$1,670

$1,965

$1,846

$2,423

$2,190

$2,085

$2,164

$2,277

$2,258

Change in
Sales Tax
Payable

$2,170

$2,289

$2,499

($4,564)

$2,534

$2,436

($4,599)

$2,667

$2,338

($5,194)

$2,625

$2,702

$508

($26,710)

($42,998)

$6,258

$17,279

$17,520

$12,301

$18,226

$15,565

$8,133

$16,335

$14,208

Net Cash
Flow from
Operations

Change in
Prepaid
Revenue

Net Cash
Flow from
Operations
Investing &
Financing
Assets
Purchased or
Sold

($10,000)

($25,000)

($1,200)

Investments
Received

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35

GARRETT'S BIKE SHOP

Change in
Long-Term
Debt

$124,038

($2,246)

($2,260)

($2,273)

($2,286)

($2,299)

($2,313)

($2,326)

($2,340)

($2,353)

($2,367)

($2,381)

Change in
Short-Term
Debt

$25,962

$151

$153

$153

$154

$155

$156

$157

$158

$158

$159

$161

$140,000

($2,095)

($2,107)

($2,120)

($27,132)

($2,144)

($2,157)

($2,169)

($2,182)

($2,195)

($2,208)

($3,420)

$0

$140,508

$111,703

$66,598

$70,736

$60,883

$76,259

$86,403

$102,460

$115,843

$121,781

$135,908

$140,508

($28,805)

($45,105)

$4,138

($9,853)

$15,376

$10,144

$16,057

$13,383

$5,938

$14,127

$10,788

$140,508

$111,703

$66,598

$70,736

$60,883

$76,259

$86,403

$102,460

$115,843

$121,781

$135,908

$146,696

Dividends &
Distributions

Net Cash
Flow from
Investing &
Financing
Cash at
Beginning of
Period
Net Change in
Cash

Cash at End
of Period

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36

GARRETT'S BIKE SHOP

FY2017

Oct '16

Nov '16

Dec '16

Jan '17

Feb '17

Mar '17

Apr '17

May '17

Jun '17

Jul '17

Aug '17

Sep '17

$12,648

$12,910

$14,677

$15,580

$16,452

$17,297

$18,305

$17,616

$17,925

$17,848

$17,859

$18,407

$159

$159

$159

$159

$159

$158

$159

$159

$159

$159

$159

$159

($339)

$300

($1,475)

($749)

($724)

($700)

($398)

$148

($251)

$77

$0

($449)

Change in
Inventory

($5,900)

($7,400)

($4,850)

($3,850)

($2,250)

($850)

($1,650)

($3,495)

$1,255

($2,445)

($4,545)

($2,895)

Change in
Accounts
Payable

$1,870

$581

$990

$1,274

$608

$450

$1,068

$2,186

($2,412)

$1,164

$3,082

$456

Change in
Income Tax
Payable

$2,232

$2,278

($20,888)

$2,750

$2,903

$3,052

$3,231

$3,108

$3,164

$3,149

$3,152

$3,248

($5,465)

$2,544

$2,543

($4,982)

$2,544

$2,543

($4,996)

$2,543

$2,544

($5,178)

$2,544

$2,543

$5,205

$11,372

($8,844)

$10,182

$19,692

$21,950

$15,719

$22,265

$22,384

$14,774

$22,251

$21,469

Change in
Long-Term
Debt

($2,395)

($2,409)

($2,423)

($2,437)

($2,451)

($2,466)

($2,480)

($2,494)

($2,509)

($2,524)

($2,538)

($2,553)

Change in
Short-Term
Debt

$162

$163

$163

$164

$165

$167

$167

$168

$169

$171

$171

$172

Net Cash
Flow from
Operations
Net Profit
Depreciation
and
Amortization
Change in
Accounts
Receivable

Change in
Sales Tax
Payable
Change in
Prepaid
Revenue

Net Cash
Flow from
Operations
Investing &
Financing
Assets
Purchased or
Sold
Investments
Received

Dividends &
Distributions

CONFIDENTIAL - DO NOT DISSEMINATE. This business plan contains confidential, trade-secret information and is shared only with the understanding that you will not share its contents or ideas with
third parties without the express written consent of the plan author.

37

GARRETT'S BIKE SHOP

Net Cash
Flow from
Investing &
Financing

($2,233)

($2,246)

($2,260)

($2,273)

($2,286)

($2,299)

($2,313)

($2,326)

($2,340)

($2,353)

($2,367)

($2,381)

Cash at
Beginning of
Period

$146,696

$149,668

$158,794

$147,690

$155,599

$173,005

$192,656

$206,062

$226,001

$246,045

$258,466

$278,350

$2,972

$9,126

($11,104)

$7,909

$17,406

$19,651

$13,406

$19,939

$20,044

$12,421

$19,884

$19,088

$149,668

$158,794

$147,690

$155,599

$173,005

$192,656

$206,062

$226,001

$246,045

$258,466

$278,350

$297,438

Net Change in
Cash

Cash at End
of Period

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38

GARRETT'S BIKE SHOP

FY2018

Oct '17

Nov '17

Dec '17

Jan '18

Feb '18

Mar '18

Apr '18

May '18

Jun '18

Jul '18

Aug '18

Sep '18

$19,769

$17,252

$19,376

$20,637

$20,204

$20,038

$20,109

$20,683

$20,696

$21,632

$21,495

$21,182

$159

$159

$158

$159

$159

$159

$159

$159

$159

$159

$159

$158

($1,315)

$2,126

($1,775)

($1,049)

$376

$150

($50)

($475)

$1

($774)

$125

$276

Change in
Inventory

($350)

($4,700)

($2,100)

$0

($2,300)

($2,350)

($1,700)

($750)

($750)

$800

$550

$0

Change in
Accounts
Payable

$182

($753)

$1,142

$1,310

$1,312

$258

($552)

$20

$114

$372

$126

($162)

$3,489

$3,044

($31,437)

$3,642

$3,565

$3,536

$3,549

$3,650

$3,652

$3,817

$3,794

$3,738

($4,941)

$2,689

$2,689

($5,378)

$2,690

$2,689

($5,379)

$2,689

$2,689

($5,377)

$2,689

$2,689

$16,993

$19,817

($11,947)

$19,321

$26,006

$24,480

$16,136

$25,976

$26,561

$20,629

$28,938

$27,881

Change in
Long-Term
Debt

($2,568)

($2,583)

($2,598)

($2,613)

($2,628)

($2,644)

($2,659)

($2,675)

($2,690)

($2,706)

($2,722)

($2,738)

Change in
Short-Term
Debt

$173

$174

$175

$176

$177

$178

$179

$181

$181

$182

$184

$185

Net Cash
Flow from
Operations
Net Profit
Depreciation
and
Amortization
Change in
Accounts
Receivable

Change in
Income Tax
Payable
Change in
Sales Tax
Payable
Change in
Prepaid
Revenue

Net Cash
Flow from
Operations
Investing &
Financing
Assets
Purchased or
Sold
Investments
Received

Dividends &
Distributions

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third parties without the express written consent of the plan author.

39

GARRETT'S BIKE SHOP

Net Cash
Flow from
Investing &
Financing

($2,395)

($2,409)

($2,423)

($2,437)

($2,451)

($2,466)

($2,480)

($2,494)

($2,509)

($2,524)

($2,538)

($2,553)

Cash at
Beginning of
Period

$297,438

$312,036

$329,444

$315,074

$331,958

$355,513

$377,527

$391,183

$414,665

$438,717

$456,822

$483,222

$14,598

$17,408

($14,370)

$16,884

$23,555

$22,014

$13,656

$23,482

$24,052

$18,105

$26,400

$25,328

$312,036

$329,444

$315,074

$331,958

$355,513

$377,527

$391,183

$414,665

$438,717

$456,822

$483,222

$508,550

Net Change in
Cash

Cash at End
of Period

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third parties without the express written consent of the plan author.

40

GARRETT'S BIKE SHOP

FY2016

FY2017

FY2018

$133,044

$197,530

$243,074

$11,131

$1,907

$1,906

($20,440)

($4,559)

($2,382)

Net Cash Flow from Operations


Net Profit
Depreciation and Amortization
Change in Accounts Receivable
Change in Inventory

($160,945)

($38,875)

($13,650)

Change in Accounts Payable

$62,459

$11,319

$3,372

Change in Income Tax Payable

$23,478

$11,379

$8,039

$7,903

($273)

$438

$56,630

$178,428

$240,797

Change in Sales Tax Payable


Change in Prepaid Revenue

Net Cash Flow from Operations


Investing & Financing
Assets Purchased or Sold

($36,200)

Investments Received
Change in Long-Term Debt

$98,594

($29,679)

($31,824)

Change in Short-Term Debt

$27,677

$2,002

$2,145

$90,071

($27,677)

($29,679)

($5)

$146,687

$297,432

$146,701

$150,751

$211,118

$146,696

$297,438

$508,550

Dividends & Distributions

Net Cash Flow from Investing & Financing


Cash at Beginning of Period
Net Change in Cash

Cash at End of Period

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third parties without the express written consent of the plan author.

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