Comparative Research 2

Purpose: This piece gives an insight into the profession

Of perfuming and the long and challenging journey
To becoming a perfumer.

Form and Style: It is presented as one

Continuous shot of someone talking to the cam
with still frames illustrating key points.

Content: It gives information as to how to become a

perfumer, why you should and what it is like being one.

Context: The video is a special interest piece surveying all

things perfumr.

Genre: Factual.
Target Audience: People interested in perfume and/or
the profession of perfumer.

Frequency: The video was shared on social-media

platforms as well as video hosting websites like YouTube

Production Process: This particular video is an

amateur/hobbyists media production and is thusly low-budget,
with minimal editing and industry standards.

Ethics and Copyright Issues: The images used

throughout the video would have had to been licensed.