HABIB COLLEGE OF COMMERCE &

ECONOMICS

NAME:- SINGAPURWALA MOIZ

CLASS:- SY {B.M.S}

ROLL NO:-

SUBJECT:-STRATEGIC MANAGEMENT

VISION & MISSION AND SWOT ANALYSIS

OF INDIAN OIL CORPORATION
MADAM
GULFAM MISS
 INDEX

1.INTRODUCTION OF INDIAN OIL

CORPORATION LTD.

2.PROFILE OF INDIAN OIL CORPORATION

LTD.

3.HISTORY OF INDIAN OIL CORPORATION

LTD.

4.VISION AND MISSION OF INDIAN OIL

CORPORATION LTD.

5.SWOT ANALYSIS OF INDIAN OIL

CORPORATION LTD.
 INTRODUCTION
INDIAN OIL CORPORATION LTD.
Indian Oil Corporation, or IndianOil, (BSE: 530965) is an Indian state-
owned oil andgas company. It is India’s largest commercial enterprise, ranking
105th on the Fortune Global 500 list in 2009. IndianOil and its subsidiaries account
for a 47% share in the petroleum products market, 40% share in refining capacity
and 67% downstream sector pipelines capacity in India. The Indian Oil Group of
Companies owns and operates 10 of India's 19 refineries with a combined refining
capacity of 60.2 million metric tons per year.

IndianOil operates the largest and the widest network of fuel stations in the
country, numbering about 17606 (15557 regular ROs & 2049 Kissan Sewa Kendra).
It has also started Auto LPG Dispensing Stations (ALDS). It
supplies Indane cooking gas to over 47.5 million households through a network of
4,990 Indian distributors. In addition, IndianOil's Research and Development
Center (R&D) at Faridabad supports, develops and provides the necessary
technology solutions to the operating divisions of the corporation and its
customers within the country and abroad. Subsequently, IndianOil Technologies
Limited - a wholly owned subsidiary, was set up in 2003, with a vision to market the
technologies developed at IndianOil's Research and Development Center. It has
been modeled on the R&D marketing arms of Royal Dutch Shell and British
Petroleum.
 PROFILE
Reach and Network
IndianOil and its subsidiary (CPCL) account for over 48% petroleum products
market share, 34% national refining capacity and 71% downstream sector pipelines
capacity in India.
With a steady aim of maintaining its position as a market leader and providing best
quality products and services, IndianOil is currently investing Rs. 47,000 crore in a
host of projects for augmentation of refining and pipelines capacities, expansion of
marketing infrastructure and product quality upgradation.

The IndianOil Group of companies owns and operates 10 of India's 20 refineries

with a combined refining capacity of 62.7 million metric tonnes per annum (MMTPA,
.i.e. 1.25 million barrels per day). IndianOil’s cross-country network of crude oil and
product pipelines, spanning 10,899 km and the largest in the country, meets the
vital energy needs of the consumers in an efficient, economical and environment-
friendly manner.
It has a portfolio of powerful and much-loved energy brands that includes Indane
LPGas, SERVO lubricants, XtraPremium petrol, XtraMile diesel, etc. Validating the
trust of 56.8 million households, Indane has earned the coveted status of
‘Superbrand’ in the year 2009.
IndianOil has a keen customer focus and a formidable network of customer touch-
points dotting the landscape across urban and rural India. It has 18,643 petrol and
diesel stations, including 2,947 Kisan Seva Kendras (KSKs) in the rural markets.
With a countrywide network of 35,600 sales points, backed for supplies by 140
bulk storage terminals and depots, 98 aviation fuel stations and 88 LPGas bottling
plants, IndianOil services every nook and corner of the country. Indane is present
in almost 2764 markets through a network of 5095 distributors. About 7,593 bulk
consumer pumps are also in operation for the convenience of large consumers,
ensuring products and inventory at their doorstep.
IndianOil’s ISO-9002 certified Aviation Service commands an enviable 63%
market share in aviation fuel business, successfully servicing the demands of
domestic and international flag carriers, private airlines and the Indian Defence
Services. The Corporation also enjoys a 65% share of the bulk consumer,
industrial, agricultural and marine sectors.
 HISTORY
Indian Oil Corporation Ltd.
Address: 
Core-2 
Scope Complex, 7, Institutional Area Lodhi Road 
New Delhi 1100 003 
India 

Telephone: (91) 11 436-2896 
Fax: (91) 11 436-4602 
http://www.iocl.com 

Statistics: 
Public Company 
Incorporated: 1964 
Employees: 32,266 
Sales: Rs 113.32 billion ($24.2 billion) (2001) 
Stock Exchanges: Mumbai 
Ticker Symbol: 530965 
NAIC: 324110 Petroleum Refineries 

Company Perspectives: 
We strive be a major diversified, transnational, integrated energy company, with
national leadership and a strong environmental conscience, playing a national role in
oil security and public distribution. 

Key Dates: 
1948: India's government passes the Industrial Policy Resolution, which states
that its oil industry should be state-owned and operated. 
1958: The government forms its own refinery company, Indian Refineries Ltd. 
1959: Indian Oil Company is founded as a statutory body to supply oil products to
Indian state enterprise. 
1964: Indian Refineries and Indian Oil Company merge to form the Indian Oil
Corporation. 
1976: The Burmah-Shell and the Caltex refineries are nationalized. 
1981: Half of India's 12 refineries are operated by Indian Oil. 
1998: The company's seventh refinery is commissioned at Panipat. 
2002: The Indian petroleum industry is deregulated. 

Company History:
The Indian Oil Corporation Ltd. operates as the largest company in India in terms
of turnover and is the only Indian company to rank in the Fortune "Global 500"
listing. The oil concern is administratively controlled by India's Ministry of
Petroleum and Natural Gas, a government entity that owns just over 90 percent of
the firm. Since 1959, this refining, marketing, and international trading company
served the Indian state with the important task of reducing India's dependence on
foreign oil and thus conserving valuable foreign exchange. That changed in April
2002, however, when the Indian government deregulated its petroleum industry
and ended Indian Oil's monopoly on crude oil imports. The firm owns and operates
seven of the 17 refineries in India, controlling nearly 40 percent of the country's
refining capacity.
Origins
Indian Oil owes its origins to the Indian government's conflicts with foreign-owned
oil companies in the period immediately following India's independence in 1947. The
leaders of the newly independent state found that much of the country's oil
industry was effectively in the hands of a private monopoly led by a combination of
British-owned oil companies Burmah and Shell and U.S. companies Standard-Vacuum
and Caltex.
An indigenous Indian industry barely existed. During the 1930s, a small number of
Indian oil traders had managed to trade outside the international cartel. They
imported motor spirit, diesel, and kerosene, mainly from the Soviet Union, at less
than world market prices. Supplies were irregular, and they lacked marketing
networks that could effectively compete with the multinationals.
Burmah-Shell entered into price wars against these independents, causing protests
in the national press, which demanded government-set minimum and maximum
prices for kerosene--a basic cooking and lighting requirement for India's people--
and motor spirit. No action was taken, but some of the independents managed to
survive until World War II, when they were taken over by the colonial government
for wartime purposes.
During the war, the supply of petroleum products in India was regulated by a
committee in London. Within India, a committee under the chairmanship of the
general manager of Burmah-Shell and composed of oil company representatives
pooled the supply and worked out a set price. Prices were regulated by the
government, and the government coordinated the supply of oil in accordance with
defense policy.
The Indian Oil Industry Evolves: Late 1940s-60s
Wartime rationing lasted until 1950, and a shortage of oil products continued until
well after independence. The government's 1948 Industrial Policy Resolution
declared the oil industry to be an area of the economy that should be reserved for
state ownership and control, stipulating that all new units should be government-
owned unless specifically authorized. India remained effectively tied to a colonial
supply system, however. Oil could only be afforded if imported from a country in
the sterling area rather than from countries where it had to be paid for in dollars.
In 1949, India asked the oil companies of Britain and the United States to offer
advice on a refinery project to make the country more self-sufficient in oil. The
joint technical committee advised against the project and said it could only be run
at a considerable loss.
The oil companies were prepared to consider building two refineries, but only if
these refineries were allowed to sell products at a price ten percent above world
parity price. The government refused, but within two years an event in the Persian
Gulf caused the companies to change their minds and build the refineries. The
companies had lost their huge refinery at Abadan in Iran to Prime Minister
Mussadegh's nationalization decree and were unable to supply India's petroleum
needs from a sterling-area country. With the severe foreign exchange problems
created, the foreign companies feared new Iranian competition within India. Even
more important, the government began to discuss setting up a refinery by itself.
Between 1954 and 1957, two refineries were built by Burmah-Shell and Standard-
Vacuum at Bombay, and another was built at Vizagapatnam by Caltex. During the
same period the companies found themselves in increasing conflict with the
government.
 MISSION
3.1
ENVIRONMENTAL CONSULTANCY FOR WORLD BANK
Sector profile for Sugar and Distilleries Industries in Gujarat, Maharashtra, Tamil
Naidu.

3.2
ENVIRONMENTAL CONSULTANCY FOR CENTRAL POLLUTION CONTROL
BOARD
River Basin Reports for Krishna, Sabarmati and Brahmani-Baitarani Basins
 

Bulk Drugs
1. Lupin Laboratories Ltd., Mandideep, Madhya Pradesh (1990 and also for 1993,
1996, 1999 and 2001 Expansions)
2. Ranbaxy Laboratories Ltd., Mohali, Punjab
3. Ranbaxy Laboratories Ltd., Toansa, Punjab
4. Vitalife Laboratories, Pathreri, Haryana
5. Panacea Biotec Ltd., Lalru, Punjab
6. Ranbaxy Laboratories Ltd., Paonta Sahib, Himachal Pradesh (Fermentation Plant
Expansion).
7. Ranbaxy Laboratories Ltd., Toansa, Punjab (Proposed Diversification)
8. Ranbaxy Laboratories Ltd., Mohali, Punjab (Proposed New Plant)
9. Ranbaxy Laboratories Ltd., Paonta Sahib, Himachal Pradesh (New Formulation
Plant)
10. Ranbaxy Laboratories Ltd., Lalru, Punjab (New Bulk Drugs Plant)
11. Ranbaxy Laboratories Ltd., Paonta Sahib, Himachal Pradesh (Fermentation Plant
Expansion)

Cement
1. Zuari Agro-Chemicals Ltd., Mandalgarh, Rajasthan
2. Udaipur Cement Works, Udaipur, Rajasthan
3. Raymond Cement Works, Bilaspur, Madhya Pradesh
4.Associated Cement Co. Ltd., Lakheri, Rajasthan
5.J.K. Cement Works, Nimbahera, Rajasthan
6.Diamond Cement Works, Damoh, Madhya Pradesh
7.Cement Corporation of India, Bokajan, Assam and Cement Grinding Units in
Tripura and Mizoram
8.Tata Iron and Steel Company Ltd., Sonadih, Madhya Pradesh and Jojobera, Bihar
9.Lakshmi Cement, Sirohi, Rajasthan

Chlor-Alkali
1.Hukum Chand Jute and Industries Ltd., Amlai, Madhya Pradesh
2. Kanoria Chemicals & Industries Ltd., Renukoot, Uttar Pradesh

Explosives and Accessories

1.I.B.P. Company Ltd., Manesar, Haryana
2.I.B.P. Company Ltd., Singrauli, Uttar Pradesh

Fertilizer
1.Aravali Fertilizers Ltd., Sawai Madhopur, Rajasthan
2.Tata Chemicals Ltd., Babrala, Uttar Pradesh
3.Indian Explosives Ltd., Kanpur, Uttar Pradesh
4.Sarda Fertilizers Ltd., Bishnupur, West Bengal
 
Foundry
1.Shriram Piston and Rings Ltd., Ghaziabad, Uttar Pradesh
2.Ranjeev Alloys Ltd., Ghaziabad, Uttar Pradesh
3. Maruti Udyog Ltd., Manesar, Haryana
4.Suzuki Powertrain India Ltd., Manesar, Haryana
5. Maruti Udyog Ltd., Gurgaon, Haryana

Petroleum Refinery/Petrochemicals/Pipeline/Storage/Exploration/Production &

CBM Exploration/Production

1.Indian Oil Corporation Ltd., Panipat Refinery, Panipat, Haryana

2.UB Elastomers Ltd., Visakhapatnam, Andhra Pradesh
3.Haldia Petrochemicals Ltd., Haldia, West Bengal
4.Indian Oil Corporation Ltd., Barauni Refinery, Barauni, Bihar
5.IBP Co. Ltd., Rewari Depot, Rewari, Haryana
6.Indian Oil Corporation Ltd., Saharanpur Branch Pipeline, Noida, Uttar Pradesh
7.Indian Oil Corporation Ltd., Meerut Branch Pipeline, Noida, Uttar Pradesh
8.Indian Oil Corporation Ltd., Tundla Feeder Pipeline, Noida, Uttar Pradesh
9.Tullow India Operations Ltd., Block GK-OSJ-
1, Gulf of Kachchh, Gujarat (Exploration Drilling)
10. Oil India Ltd., Block RJ-ONN-2000/1, Jaisalmer, Rajasthan (Seismic Survey)
11.Oil India Ltd., Block RJ-ONN-2001/1, Bikaner/Ganganagar, Rajasthan
(Seismic Survey)
12.Okland International LDC, Oklahoma City, U.S.A., Block GK-ON-90/2,
Kachchh, Gujarat(Seismic Survey)
13.Jubilant Enpro Pvt. Ltd., Block CB-ONN-2002/2,
Mahesana/Ahmedabad, Gujarat(Seismic Survey)
14.Enpro Finance Pvt. Ltd. Block CY-ONN-2002/1, Cuddalore, Tamil Nadu
(Seismic Survey)
15.Enpro Finance Pvt. Ltd. Block AA-ONN-2002/1, Tripura (Seismic Survey)
16. Oil India Ltd., Block RJ-ONN-2002/1, Bikaner/Ganganagar/Churu, Rajasthan
(Seismic Survey)
17.Oil India Ltd., Baghewala Area, Jaisalmer/Bikaner, Rajasthan (Drilling &
Production)
18. Oil India Ltd., Block RJ-ONN-2001/1, Bikaner/Ganganagar, Rajasthan
(Exploration Drilling)
19.Oil India Ltd., Block RJ-ONN-2000/1, Jaisalmer, Rajasthan (Exploration
Drilling)
20.Reliance Industries Ltd., Block CB-ON/1, Banas Kantha, Gujarat (Seismic
Survey)
21.Reliance Industries Ltd., Block CB-ONN-2003/1 (Parts A and B),
Ahmedabad/Anand,Gujarat (Seismic Survey)
22.Oil India Ltd., Ganga Valley Project, Champawat/Udhamsingh Nagar,
Uttaranchal (Exploration Drilling)
 

Thermal Power Plant

1.National Thermal Power Corporation Ltd., Mangalore, Karnataka
2.Electric Supply Company (India) Ltd., Ghaziabad, Uttar Pradesh
3.National Thermal Power Corporation, Sipat, Chhattisgarh
4.GFL Power Ltd., Chandauli, Uttar Pradesh
5. National Thermal Power Corporation Ltd., Simhadri, Andhra Pradesh
6.Jindal Stainless Ltd., Hisar, Haryana
 
1.Tata Iron and Steel Co. Ltd., Sonadih, Madhya Pradesh
2.Lakshmi Cement, Sirohi, Rajasthan
3.Steel Authority of India Ltd., Nandini, Madhya Pradesh
4.Steel Authority of India Ltd., Dalli-Rajhara, Madhya Pradesh
5.Bhillai Steel Plant, Dulki-Kalwar, Madhya Pradesh
6.Bhillai Steel Plant, Mahamaya, Madhya Pradesh

 
3.3
EIA/EMP STUDIES FOR CONSTRUCTION PROJECTS 
1.Maruti Udyog Ltd., Corporate Office Complex, Vasant Kunj, New Delhi
2.Jasmine Projects Pvt. Ltd. (A Bharti Enterprise), Corporate Office Complex,
Vasant Kunj,New Delhi
 
3.4
SAFETY STUDIES
1.Lupin Laboratories Ltd., Mandideep, Madhya Pradesh (1996 and 1999)
2.I.B.P. Company Ltd., Manesar, Haryana
3.Indian Oil Corporation Ltd., Haldia Refinery, Haldia, West Bengal
4.Indian Oil Corporation Ltd., Barauni Refinery, Barauni, Bihar
5.National Engineering Industries Ltd., Jaipur, Rajasthan
6.HPM Industries Ltd., Alwar, Rajasthan
7.Rajasthan Breweries Ltd., Shahjahanpur, Distt. Alwar, Rajasthan
8.Tata Chemicals Ltd., Babarala, Distt. Badaun, U.P.
9.Oil India Safety Directorate, Govt. of India, New Delhi
10.Bharat Explosives Ltd., Lalitpur, Uttar Pradesh
11.GFL Power Ltd., Chandauli, Uttar Pradesh
12.Vitalife Laboratories Ltd., Pathreri, Haryana
13.Ranbaxy Laboratories Ltd., Paonta Sahib, H.P.
14.Panacea Biotec Ltd., Lalru, Distt. Patiala, Punjab
15. Lupin Ltd., Mandideep, Madhya Pradesh (Proposed Expansion)
16.Maruti Udyog Ltd., Gurgaon, Haryana
17.Asian Paints (I) Ltd., Kasna, Uttar Pradesh
18.Ranbaxy Laboratories Ltd., Paonta Sahib, Himachal Pradesh (Fermentation
Plant  
     Expansion)
19.National Thermal Power Corporation Ltd., Simhadri, Andhra Pradesh
20.Jubilant Enpro Pvt. Ltd., Block CB-ONN-2002/2,
Mahesana/Ahmedabad, Gujarat
21.Enpro Finance Pvt. Ltd., Block CY-ONN-2002/1, Cuddalore, Tamil Nadu
22.Enpro Finance Pvt. Ltd., Block AA-ONN-2002/1, Tripura
 

3.6
ENVIRONMENTAL AUDIT
1.Lupin Laboratories Ltd., Mandideep, Madhya Pradesh
2.Udaipur Cement Works, Udaipur, Rajasthan
3.Bharat Explosives Ltd., Lalitpur, Uttar Pradesh
4.STP Ltd., Kosikalan, Uttar Pradesh
5.Heinz India Pvt. Ltd., Aligarh, Uttar Pradesh
6.Crop Health Products Ltd., Ghaziabad, Uttar Pradesh
7.Hamdard (Wakf) Laboratories, Ghaziabad, Uttar Pradesh
8.Hindustan Lever Ltd., Etah, Uttar Pradesh
9.Carrier Aircon Ltd., Gurgaon, Haryana
10.Uppal Steel & Alloys (P) Ltd., Greater Noida, Uttar Pradesh
11.Delphi Automotive Systems Ltd., Noida, Uttar Pradesh (2000, 2001 and 2002)
12.Henkel Teroson India Ltd., Gurgaon, Haryana
13. Suzuki Powertrain India Ltd., Manesar, Gurgaon, Haryana
 

MONITORING OF SOURCE EMISSIONS/AMBIENT AIR QUALITY AND

PERFORMANCE TESTING OF AIR POLLUTION CONTROL SYSTEM

Monitoring of source emissions/ambient air quality for over 1250 industries in

small, medium and large sectors involved in the manufacture of large variety of
products all over the country.Performance testing of air pollution control system
has also been carried out for large number of industries.
 SWOT Analysis for IOCL
External environment
Opportunity : - The IOCL has much opportunity in the present market
conditions. This is
because the petroleum products are become a need for everyone and still contains
a lot of
scope for customization. The various opportunities are listed below.
•
Since the company has the maximum no. Of out lets and also the maximum no.
Ofrefineries in India, it can very easily go for extension at any point of time, and
canintroduce any new products, which will get support from its huge market
network.
•
The company can make the buying process more easy for the customers, by
implying
many more schemes in the range of XTRAPOWER AND XTRAREWARD.
•
The company can think over the issue to build its own pipelines, so that it will be a
independent player and it will also support its aviation fuel supply.
•
Company have a great scope in E&P. It is already involves in E&P but only in a very
limited scale.

Threats : - since the company is the market leader in the field , so have
maximum threats
from the other players and many other issues. The lists of threats are given below.
•
The foreign players with more advanced technology are the biggest treat
for the company.
•
The crude oil supply is also a big issue in front of the company, because
the company cannot fix its price and so, some time had operate in loss
also. it is the biggest problem because the maximum part of their crude is
been imported.
•
In future the market will welcome more private players, which will eat up
its market share.
•
If the Govt. Policies allow the private players to set their own price, the the
private player can seriously harm the market share of IOCL.

Internal
environment
Strengths
IOC controls 10 refineries, by virtue of which it has a total share of around 40%
ofIndia’s overall refining capacity. IOC has also acquired equity stakes in CPCL
andBRPL, and in 2001, these refineries became subsidiaries of IOC.

•
58% of IOC’s refining capacity is located in the Northern and Western regions,
which
are high demand and high growth areas.
•
Although its refineries are located the interior of the country, and not near the
majorports IOC has a very strong distribution network by virtue of having a share
of 48% inthe country’s product pipelines. The total capacity of these product
pipelines is 49.79 MMT.
•
IOC also acquired management control of the marketing company IBP,
therebystrengthening its position in these activities. It also has a dominant share
in allsegments in terms marketing infrastructure. Its network includes 19830 retail
outlets,8000 LPG distributors, and 6492 kerosene/LDO dealers.
•
By virtue of entering into extensive joint venture agreements, and of its own
initiativeas well, the company has a presence in various other related activities
such aspetroleum storage, pipelines, lube additives, exploration, petrochemicals,
gas, trainingand consultancy, etc.
•
The company has already entered overseas markets such as Sri Lanka, Maldives,
andOman and is presently considering entering Turkey through a JV. The company
is intalks with Caliak of Turkey to set up a 10 million TPA grassroot refinery with
aninvestment of $2 billion and establish retail business. IOC is also weighing
thepossibility of entering Indonesia.
IOC has also started exploring the overseas markets for increasing its scope of
operations. Itsinterests include downstream activities in Sri Lanka, Maldives,
Oman, and Nepal; interest inthe lubes business in Maldives, Dubai, Bangladesh, Sri
Lanka, etc; among others.

Weakness :-the company is the market leader in the industry, but

still it had many weakness.
The list is given below.
•
The major weakness for the company is the R&D. The company starts working on
it.
•
The petrochemical product development technology is another weakness for the
company.
•
The technological drawback, as compared to some major foreign player is another
weakness for the company.