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MEGA MART

Mega brands Mega savings guaranteed.


CONTENTS
 Introduction
 Branches

 History of dapodi branch

 Products offered by them.

 Visual merchandising.

 General information.

 use of technologies.

 overall management.
INTRODUCTION
 Mega mart, a pioneer in apparels.
 The chain is spread over 60 cities with around 160 stores across
the country .
 There tag line is “MEGA BRANDS MEGA SAVINGS
GUARANTEED.”
 Setup in 1996, Mega mart is a venture of the prestigious Arvind
Ltd.
 Managing Director : Mr. Sanjay Lalbhai.

 CEO: J.Suresh.

 Megamart operates in 2 formats – Megamart stores that occupy


around 2000 – 4000 sq. ft. and BIG Megamart stores that
occupy 30,000 – 60,000 sq. ft. +
BRANCHES
 AUNDH
 KALYANI NAGAR

 DAPODI

 PAUD ROAD
HISTORY OF MEGA MART DAPODI

 Manager : Rafique Shaik.


 On 10 august 2008, Actress and model Neha Dhupia
inaugurated Mega mart Dapodi
 It is the Second Outlet in the city.

 They kept the facility of pick and drop for the customers
who were willing to shop at Mega mart
 This is for the first time that Mega mart has started this
unique initiative for the benefit of its customers.
PRODUCTS OFFERED BY THEM
 
 Men wear,
 Women wear,

 Apparel, accessories, and footwear from leading brands such as

 Allen Solly,

 Addidas,

 Arrow,

 Indian Terrain,

 Lee,

 Levis,

 Louis Phillipe,

 Nike,

 Park Avenue,

 Van Heusen,

 AUBURN HILL
VISUAL MERCHANDISING

 Discounts on various products


 Lucky draw

 Free gifts on huge purchases.

 Advertisements through newspapers, radio, magzines,


banners.
 Buy one get one free.

 Member ship cards.


GENERAL INFORMATION
 Customer satisfaction
 Employee satisfaction

 Launching New branches

 Customer friendly outlets

 Acceptance of credit cards

 Offers to their staff


USE OF TECHNOLOGIES
 The mega mart is one of the finest malls and shopping
destination in pune.
 In order to live up to the legacy to the mall users latest
technologies with cutting edge features .
 The technologies used in security ,billing
transportation , lightning and decoration.
 It involves installation of security cameras and metal
detectors at the entrance for security purposes .
 All the products carry a magnetic chip in order to ensure
theft detection through scanners.
OVERALL MANAGEMENT
 The mega mart is well managed in order to provide
customers with the pleasure of shopping experience
 There is a wide variety of apparels and brands .

 The mall staff is well trained.

 There is a regular cleanliness and neatness in the mall.


Thank you

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