UNIVERSITY OF BRADFORD INTERNATIONAL TOURISM STUDIES MANO206M 11 January 2010 16.00 — 18.15 (inc. 15 minutes reading time) This is a CLOSED BOOK Examination During the reading time students may HIGHLIGHT sections on the case study it but must not start writing in the answer book nor make notes on the case study. ‘The case study MUST NOT be removed from the examination room. [MANO206M ~ Intemational Tourism Stucies_UG_08/0_main exam pager (ease study) Page of 3Namibia ZAMBIA Katina Mul. From a tourism perspective, Southern Africa suffers because of the great distances to the major industrial nations of the World and the political situation in the region. Of the nations of Southern Africa, three — Zimbabwe, Botswana, and South Africa — have a significant tourist industry. Namibia, a newly independent nation, is building a tourist industry. Namibia's independence in 1990 has led to the opening of the country to tourism. Currently a majority of its visitors are South Africans who comprise nearly 60 percent of the visitors. There is an increase in European visitors, with Germany being the main source, accounting for some 11 percent of visitors. Capital city: Windhoek Language: English, Afrikaans, German Currency: rand Population (2001): 1.8 millions ‘Square miles and State Comparison: 318,261 (1/2 of Alaska) Namibia is one of the few countries of the world where the black rhino stil exists. In addition to the Etosha National Park it has 19 park and game reserves. Other attractions than game include the Fish River Canyon in the southwest, one of the biggest outside the Grand Canyon, hot springs resorts, and the Cape Gross seal reserve on the northern coastline. Namibia's colonial history (the Germans seized Namibia in the late 1800s) provides plenty of evidence of architectural gems in Luderitz and Swakopmund of the German colonial days. [MAN206M ~ International Tourism Studlas_UG_0910_main exam papor (case study) Page 20f3Travel Tips for the Region of Southern Africa: Entry. visas ate required for some of the countries. In many cases they require proof of transportation and sufficient funds. Transportation: the region is served from the US with direct flights to South Africa and Zambia. Lusaka, Zambia and Johannesburg, South Africa, are hubs for travel to and throughout the region. Connections to the other countries are via Europe, which provides service to the various countries of the region. Service from East Africa via Kenya to Botswana and Johannesburg is also available. Health: malaria, yellow fever and in some cases cholera protection should be taken. Water in major cities of Southern Africa is potable, but care should be taken to use bottled and boiled water elsewhere. Visitors should avoid swimming in fresh water. Hepatitis has been a problem in some of the cities of the region. Travel advisory: the state department (USA) has advised that the political situation in South Africa is tense and travelers should be aware of problem areas. Travel to the most frequented tourist, areas has been generally safe, but recently there have been some problems on the beaches. ‘Shopping: common items include animal skins, precious stones, hand-carved wooden objects, brass, leather goods, masks, jewelry, handwoven fabrics, and handicrafts of the individual ‘country. Source: Taken from Hudman, L. and Jackson, R., Geography of Travel and Tourism, 4" Edition, Thomson, 2003. You have been brought in to advise the Namibian Government by the Namiblan Tourist Board They need you to prepare a report explaining: 4, The possible positive and negative impacts of expanding international tourism in Nar 2.. The factors that need to be in place within Namibia in order to attract tourists. 3. How the Government can ensure that any development occurs in a planned and controlled manner. 4. What data they would need to collect and analyse before any decisions could be made. 5. Whether there is a particular type of tourism that you would recommend they try and develop and if so, why? Your Task Write a draft report which you feel would cover the above points. Use references to relevant research to support your arguments/recommendations. Whenever possible, relate your answer to the context described above. You do NOT need to write an executive summary. [MANO206M Intemational Tourism Studies_UG_O8/0_main exam paper (case stucy) Page of 3