Horizontal Console Manufacturer Console Manufacturer Console Manufacturer

Nintendo Technology Development Nintendo Technology and Engineering Nintendo Integrated Research and
- Concentrates on creating future - Improvements made on existing Development
hardware and researching future consoles. Done through more in depth - Designing and development of new
technologies in relation to new research. Also explores new innovative consoles through research. Used for
consoles for America. Known for concepts for consoles. Known for their most Nintendo consoles such as
developing Nintendo GameCube. launch of the Gameboy Advance series. Nintendo 64 and Wii

Game Developer Game Developer Game Developer Games Developer

Games Developer
Nd Cube
First Party developer.
Located in Tokyo, Japan.
98% owned by Nintendo. A
notable game is Tube
Slider developed for the
Gameboy series.
Retro Studios Next Level Games KUJU Entertainment Brownie Brown
First Party Developer. Third Party developer Third Party Developer. English First Party developer,
100% owned and based in Vancouver, Video Games company funded and owned by
directed by Nintendo of Canada. Founded in consisting of eight studios. Nintendo. Studio located in
Japan. Currently located October 2002. Two of which are located in Tokyo, Japan. Now aiding
in Austin , Texas. Most Involved in the England. Helped develop Call the development of
significant releases are development of Tom of Duty: Finest Hour Professor Layton and the
the Metroid Prime Clancy’s Ghost Recon multiplayer mode on Spector's Flute on Nintendo
series. on Wii. Nintendo Wii. 3DS.

Game Publisher Game Publisher Game Publisher Game Publisher

Nintendo of Europe
Distribute within the majority of
Europe as well as main countries
of Africa such as Egypt and
Cameroon. Behind the Nintendo
DS series and Wii Fit.
Latamel Inc.
Distributes widely round all of
Mexico, South and Central
America and the Caribbean.
Known for launching the
Nintendo Wii into Brazil.
Nintendo Company LTD.
Distributes round some
countries in Asia such as India
and Japan. Nintendo promotes
the Mario series in all parts of
the world.
Nintendo Australia
Distributes round the region of
Austrailia, New Zealand as well
as Fiji, Samoa and surrounding
islands. Recently teamed up
with Capcom to promote Super
Street Fighter IV 3D edition,

Vertical
 Co - Production
ACTIVISION
Worked with Nintendo to
Co - Production publish the Call of Duty series on
SEGA Nintendo consoles.
Worked together with Nintendo
to launch the Mario and Sonic
games series.

Tie In
VANCOUVER WINTER GAMES 2010
A partnership which helped promote
the Winter Games and encourage
awareness.

SYNERGOUS RELATIONSHIPS

Tie In
Co – Production / Product Placement NICKELODEON
EA SPORTS The SpongeBob series on
Features in Sports games such as FIFA on Nintendo consoles has been in
Nintendo consoles and games. Work direct contact with Nickelodeon
together with Nintendo to publish these who own the SpongeBob
games. Also allows companies to have a concept.
product placement relationship with them
such as FIFA.com who advertise in the Tie In
sideboards within the game. DISNEY PIXAR
Help produce movie games such
as The Incredible. Usually follow
the same storyline as the movie.