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Group Member:

×î
 Rita Hsu
×î

 Grace Huang
 
 

× Omway, one of the biggest direct-
selling companies in the world. In this
report, we will analyze Omway¶s
success from different of aspects.

 


 |   

× Omway is an abbreviation for
"Omerican Way" and was founded in

îî by Jay Van Ondel and Richard
DeVos.
 
 




× he range of consumers group is very
large which is from babies to elders

× Women are the main consumers

   



× !

r 
å

× ^  rü
å

hey sell similar products as Omway.

 ]

× opportunity to millions of people in
more than 8 countries and territories
around the world

× offer over million Business Owners

the inspiration to grow those
businesses
 ë  

ë



× Omway¶s products are a little bit

expensive but with high quality;
therefore, they are positioned in up-
market

 

| 

× Omway¶s brands are the solid

foundation for a successful,
independent retail business.
 Ú 
]
× Ú 
] is a
brand of vitamins,
minerals and
dietary
supplements (in
tablet/capsule form,
based on 22
sales).
 

× he 
brand sales facial
skin care products
and color
cosmetics since in

î8
 Ú ]

× he Ú ]
sales hair care
system and they
use the nature¶s
exclusive renewing
technology.
  
× ^logan:he world¶s
best source of water
×   Water
reatment ^ystem
provides the quality
drinking water family
deserves with the
highest standards for
clean water quality.
 

× ^logan: Cook
healthier. Live better.
×  ^tainless ^teel
Cookware sales
kitchen containers
 J 
× ^logan: Everyone
loves clean. Clean
says you¶re in control
of your life and your
surroundings.
× Omway's J 
brands provide
complete cleaning
systems.
 -

!

×  
 
"!



×  



 

  
 
"!



× web stores where people can browse

the available products and place an
order online.
  



 

× more than 8 countries and territories around
the world
× China has opened more than 2 shops in
over
 cities
× Venlo in the Netherlands, which opened in
22 distributes OMWO products to
Business Owners throughout Europe and
^outh Ofrica
 


× Ofter doing this report, we can know

why Omway can be so successful.
Omway will keep running and
expanding their business field.