Professional Documents
Culture Documents
13 Knowledge of Different Perspective of Qualtity
13 Knowledge of Different Perspective of Qualtity
perspective of quality
Pravin B Tiwari
Products and services for consumers
Quality perspective
Global Quality market?
Market perceived quality
Performance quality
Kingfisher Airlines
Diffusion of products
1. Relative advantages
2. Compatibility
3. Complexity
4. Trialability
5. Observability
Product component
model. Explain three
layers of model. Its sub
parts, & factors causing
each to be changed