PROSPECTUS 2011/12

UNDE R G RA DUATE | P OS TG RA DUATE | E X E C UTIVE BUS INE S S & MA NAG E M E NT P R O G RAM M E S

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History Of The Institute

Aims & Objectives

Academic Programmes at IIPM

IIPM Centre for Higher Education

IIPMs Global Advantage

Indian School of Business & Economy

International Infrastructure

Placement Process

Ranking News

HISTORY OF THE INSTITUTE

Dr. Malay Chaudhuri, Founder Director of IIPM & the author of the path breaking best seller The Great Indian Dream

The Roots Year 1963... A dream... A proposal to Jawaharlal Nehru, the then Prime Minister of India to set up an Institute under the name of Institute for Planning and Administration of National Economy... A study tour of Europe & a man. The roots of an institute with a difference. An institute oriented towards the promotion of corporate growth, based on innovation and entrepreneurship in harmony with national economic planning objectives, aiming at a sustainable and ethically acceptable growth rate. Conceptualised by Dr. M. K. Chaudhuri, Indias leading economic visionary, The Indian Institute of Planning and Management was formally registered in the year 1973. After completing his M. Sc., Ph.D. & D.Sc. from the School of Economics, Berlin, Dr. M. K. Chaudhuri worked with leading organisations and institutions like HLL, Indian Institute of Advanced Studies, Shimla, XLRI, Jamshedpur (as a Professor of Economics) & IIM, Bangalore (as a Professor of Economics), before resigning from his prestigious job at IIM Bangalore to start what is today regarded as Indias Greatest Academic Movement... The IIPM Movement! The first residential Full-Time Post Graduate Diploma Programme commenced on 12th August, 1974, with students selected through admission tests-cuminterviews held in Delhi, Kolkata, Bombay and Bangalore. Admission testscum-interviews have so far been held in over 18 cities, namely, Ahmedabad, Bangalore, Bhopal, Bhubaneshwar, Mumbai, Pune, Kolkata, Chandigarh, Delhi, Guwahati, Hyderabad, Jaipur, Lucknow, Chennai, Patna and Trivandrum. The IIPM programme is today regarded as the only course with a WIDER COVERAGE than MBA/MBE courses taught anywhere else in the country because of its integration with National Economic Planning and a compulsory Marketing specialization, making it the most INTELLECTUALLY STIMULATING course in India. In the light of globalization, IIPM aims to create a new generation of globally competent entrepreneurial managers, who can face with confidence emerging challenges of international markets, while remaining committed to remove massive poverty of Indian masses within a generation. Realising the huge demand in the Indian economy for skilled management graduates, IIPM decided to offer its world class courses to a larger student base spread across smaller Indian towns - still deprived of quality higher education opportunities. Hence, in 2009 IIPM launched Indian School of Business & Economy (ISBE) and IIPM Centre for Higher Education (ICHE). While ISBE promises to offer the same IIPM experience for one and all through various PG & UG level programmes, ICHE envisages to prepare undergraduate students to take up careers in different specialised functional areas. Both these institutes attract a large number of applicants every session, who aspire to make a significant difference in their life and create an impactful career ahead.

Prof. Arindam Chaudhuri Hony. Dean - Centre for Economic Research & Advanced Studies, IIPM Founder Director - IIPM Centre for Higher Education. Author of the best sellers Count Your Chickens Before They Hatch and Discover the Diamond in You and co-author of the path-breaking best seller The Great Indian Dream

AIMS & OBJECTIVES

The IIPM programme was conceptualised in 1973 keeping in mind the unfortunate fact that education in India till then had still remained primarily oriented towards the needs of the private sector and had overlooked the specific requirements of the public sector. We had even failed to do justice to the private sector in as much as we had not succeeded in impressing upon the students the basic framework within which the private sector had to operate in our country. The scope and role of the private sector in our country, in the context of national economic planning, was quite distinct from that of the private sector in the free market economies originally developed through colonial exploitation. Problems of development of the private and the public sectors were, therefore, to be studied and analyzed carefully in the background of national economic planning. Otherwise, we would not be able to translate the laudable goals of plans into physical realities, however sophisticated the planning models may be. The Indian Institute of Planning and Management had thus set before it the twin tasks: to reorient education and research towards the needs of both the sectors and to establish the link between the national economic planning and the development of private enterprises in our country.

As an educational institute, IIPM aimed at developing a three dimensional personality in its students, viz (1) pursuit of knowledge, (2) commitment to economic, social and cultural upliftment of masses and (3) cultivation of taste for literature, fine arts etc. With changing times and near dismantling of the Planning Commission in India, IIPM aims to reorient the IIPM programme to the new realities of the Indian economic system while remaining committed to the basic philosophy of global humanism. In fact, while India unfortunately abandons principles of National Economic Planning, intellectuals around the world are waking up to the inevitable need for International Planning in the search of a more humane and sustainable society as man is becoming increasingly alienated from the society and violence - both internal and external - is becoming a trademark of the free market fiscal bottom line oriented driven system. Thus the need to re-focus on welfare concepts has actually acquired greater importance today. To make a happier and humane society, future entrepreneurs and managers need to understand not just concepts that are taught in traditional B-Schools around the globe, but also concepts of International Planning and Humanitarian Economics, which IIPM aims to impart.

AIMS & OBJECTIVES

In India, IIPM aims at initiating training and research on problems of development that must be solved for realising The Great Indian Dream of a healthy, educated and employed India.
The IIPM programme, therefore, is not a simple MBA, although it might be recognised as one. It is far more than what the best B-Schools across the world have ever conceptualised. It is a programme in entrepreneurship (which helps you become not just a manager but much beyond) with compulsory specialisations in Marketing, Economics and International Planning. In fact, the Economics part of the curriculum is by itself at par with a Masters programme in Economics. Apart from the above specialisations, students are required to choose another extra specialisation of their choice (which could be in Finance or HR) and an additional super-specialisation from a choice of 6 functional areas. The IIPM programme further incorporates World-Class global exposure through the three phase structure that every student undergoes viz. 1) A compulsory global tour of a developed country like Switzerland/Germany/USA etc. that exposes them to the functioning of leading global corporations and institutions. 2) Compulsory exposure to the classes/seminars of globally renowned faculty members of leading B-Schools from all over the world. 3) Constant interaction with students from all over the world who come to study/spend a semester at the Institute. Having said all that, what really makes the big difference in the lives of students joining the IIPM movement is perhaps the unique Leadership, Personality Development and Mentorship Programme at the institute. From one to all, every student typically defines it as a life changing experience. The programme helps creating exceptional communicators, orators, public speakers and leaders out of each and every student in the Institute, irrespective of their backgrounds. These are some of the key reasons that students of the Institute not only get exceptional placements, but also get personalities, which they can be proud of for the rest of their lives.

As an educational institute, we aim at developing a three dimensional personality in our students,viz (1) pursuit of knowledge, (2) commitment to economic, social and cultural upliftment of masses and (3) cultivation of taste for literature, fine arts etc. We aim to create entrepreneurial managers who are globally competent, yet are committed to India.

For the People...

Mrs. Suroma Chaudhuri, one of the founding members of IIPM society at a relief camp for the poor.

By the People...
Dr. Malay Chaudhuri, Founder-Director of IIPM felicitating noted Manipuri rights activist Irom Sharmila Chanu with the IIPM-Rabindranath Tagore Peace Prize in Imphal.

ACA DEMIC PROGR A M M ES AT IIPM

IIPM offers 2 different types of programmes - Global and International - at 3 different levels of higher education - Undergraduate, Postgraduate and Executive. All these programmes have been developed keeping in mind the requirements of different groups of students. But, the essence of all these programmes remain the same and they all try to attain the institutes socio-economic philosophies as envisioned by its Founder-Director (refer page 3).

GLOBAL PrOGrAMMeS
A) Integrated Programme in International Planning and entrepreneurship with International residentship Programme Code: GA1 Programme Type: 3-years full time Degrees Awarded: BSc (Hons) in Business & Mgmt, Graduate Degree in Management (IMI Belgium) & PG Degree in Management (IMI Belgium) Credits: 150 Programme Brief: Designed exclusively for the global market, this Undergraduate Programme is highly unique in its proposition, as the last 1 year of the programme includes comprehensive credits of an MBA courseware making this an integrated fast track programme. On successful completion, this programme will open diverse higher learning opportunities for students from India and abroad. As a participant you get to be mentored and tutored at 4 global locations, during the course of the programme India, UK, Belgium and USA spread across 3-years. This programme aims to add a cross cultural flavour to undergraduates, enhancing a students learning process in various international business and economic environments. On successful completion of the programme, every participant also gets eligible for a Certificate in Global Management, from one of the top 20 US/UK B-Schools. eligibility: Candidates who have cleared high-school may apply. Candidates having high TOEFL scores to be preferred.

Sl. No. Indicative Course List 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. Introduction to Organisation & Management Concepts Fundamentals of Marketing Selling and Negotiation Skills Beyond Principles of Management & Economics Web Designing and e-marketing Customer Relationship at Work Organisation Growth & Development Strategic Marketing Concepts Outsourcing and ITeS Globalisation and International Policies Leadership and Business Successes Executive Communication & Corporate Etiquettes

Please Note: This is not the complete list of courses, but only an indicative list for references

Time spent at various locations Location Belgium India UK USA TOTAL Months 34 1 0.5 0.5 36 months

NB: 1 Credit is equivalent to 12 hours of academic contact hours

ACA DEMIC PROGR A M M ES AT IIPM

B) PG Programme in International Planning and entrepreneurship with International residentship Programme Code: GA2 Programme Type: 1-year full time, Post Graduate Degrees Awarded: MBA & PG Degree in Management (PGDM, IMI Belgium) Credits: 100 Programme Brief: It is one of the most innovative MBA programmes to have been designed for a global student community. As a participant you get to be mentored and tutored at 4 global locations India, UK, Belgium and USA - spread across 1 year. This programme aims to add a cross cultural flavor to IIPM-IMIs highly revered PG programme, enhancing a student s learning process in various international business and economic environments. The programme is packed with various courses in general management, entrepreneurship and economics with specialization options in Marketing, HR, Finance and Operations. A d d i t i o n a l s u p e r- s p e c i a l i s a t i o n s i n Leadership & Strategy, Entrepreneurship, Global Business Strategies and Information Systems are also offered. Participants in this programme also get eligible to get a Certificate in Global Management from one of the top 20 US/UK B-Schools. eligibility: Graduates from any stream, with a minimum of 2 years of industry experience may apply. Preference to be given to candidates with high GMAT scores.

Sl. No. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16.

Indicative Course List Managing Organisations: Processes & People Accounting for Managerial Decision Making Economics for Managers: Micro & Macro Quantitative Skills for Managerial Decisions Marketing in the 21st Century Executive Communication & Self Development) National & International Economic Planning IT for Managers: Database Management & KM Competitive Business Strategies Global Business Strategies Managing IT & ITeS Businesses Leadership & Strategic Visioning Entrepreneurship Strategic Marketing for Global Operations Managing People Across Borders Strate gic Corp orate Finance & Inves tment Decisions

Please Note: This is not the complete list of courses, but only an indicative list for references

Time spent at various locations Location Belgium India UK USA TOTAL Months 10 1 0.5 0.5 12 months

NB: 1 Credit is equivalent to 12 hours of academic contact hours

ACA DEMIC PROGR A M M ES AT IIPM

Why Study Abroad when IIPM gives you No.1 Ranked Global Exposure
INTerNATIONAL PrOGrAMMeS
IIPM offers 4 different Full Time Post Graduate Programmes in National economic Planning and entrepreneurship: PG-A: With International Residentship and Certificate in Global Management PG-B: With International Exposure and Certificate in European Management PG-C: With International Exposure, and PG-D: With Mini-GOTA (study tour) Degree Awarded: PG Degree in Management (IMI Belgium). (For PG-D, students will get an MBA degree from an Indian University*) Credits: 200 (for PG-A and PG-B), 180 (for PG-C) and 175 (for PG-D) eligibility: Graduates from any stream, with or without work experience may apply. Programme Brief: It is the most innovative and the most comprehensive world class MBA programme ever designed in India. This programme takes you through a world of management education which has its roots in over 37 years of research of the Indian economy and business practices. With over 80 different, yet interlinked, courses in management, entrepreneurship, and economics, the programme not only helps you in acquiring business acumen and creating global perspectives, but also brings about a complete transformation to your overall personality. This programme is sub-divided into 4 different variants depending on the extent of global exposure and the different specialisation options: PG-A: Students who opt for this programme, during the GOTA tour get a once in a life-time opportunity to stay on campus and study at one of the top-most global B-Schools in UK or USA, leading to a Certificate in Global Management. Academically, every programme participant gets a dual

specialisation - with marketing as a compulsory specialisation and an additional specialisation to be chosen from HR or Finance. Students also may opt for an additional Super Specialisation in any one of the contemporary management areas covering Leadership & Strategy, Wealth Management, Entrepreneurship, International Marketing , IT & MIS and Operations & SCM. PG-B: Students opting for this programme get to visit developed economies in Europe to study and research on international business and economic environments leading to a Certificate in European Management. Academically, every programme participant gets a dual specialisation - with marketing as a compulsory specialisation and an additional specialisation to be chosen from HR or Finance. Students here do not get an option to chose a super-specialisation course.

Credit Distribution (PG-A & B): Years Semesters I I II Industry Internship Global Exposure III II IV Live Projects Thesis TOTAL Credits 30 30 10 10 30 30 24 36 200

NB: 1 Credit is equivalent to 12 hours of academic contact hours

ACA DEMIC PROGR A M M ES AT IIPM

PG-C: Students opting for this programme will not be eligible for any Global / European Management certificate like the afore mentioned two programmes. Although, students here also get an opportunity to travel to two different destinations - the Middle east and Europe, to study and analyse business and economic environments there. Academically, every programme participant gets to specialise in one of the core management functional areas - Marketing, Marketing Communication, Human Resources, Finance and Information Technology - gaining a highly specialised career driven perspective in management education and research. PG-D: Participants in this programme get a similar academic exposure as those in PG-C. The only differentiating factor being a shorter global study tour to South East Asia. Needless to say, the ASEAN zone is of great academic, research and business significance with various multinational corporations having their Asia-Pacific headquarters here. Students in this programme can specialise in a single functional area and get no additional choice in super specialisation courses. In addition to all the above mentioned programmes, every IIPM student also get to interact with some of the highest rated global faculty members from the Ivy league colleges, top US, UK and European Universities and foreign students (exchange scholars) at their home campuses as a part of the Global Outreach Programme (GOP) and Global Student Exchange Programme (GSEP). Programme Code: eX-A (with Global Certification) Programme Type: 1-Year Full Time, executive Degree Awarded : PG Degree in Management (IMI Belgium). Credits: 90 Programme Brief: This is a full time programme spread across 3 academic trimesters, offered to working executives with a minimum of 3-years of industry experience. The candidate gets exposed to a highly challenging and extremely stimulating courseware designed and delivered by the best experts of management education in India. At the end of the programme, the candidate metamorphoses into a completely different individual with a unique and distinct perspective to the world of business and economy around him. Along with masters level courses in Economics and Entrepreneurship, an option to specialise in any one field from Marketing, HR or Credit Distribution (PG-C): Years Semesters I I II Industry Internship Global Exposure III II IV Live Projects Thesis TOTAL Credit Distribution (PG-D): Years Semesters I I II Industry Internship Global Exposure III II IV Live Projects Thesis TOTAL Credits 30 30 10 5 20 20 24 36 175 Credits 30 30 10 10 20 20 24 36 180

Finance is available. eligibility: Graduates from any stream, with minimum 3 yrs. work experience may apply. Credit Distribution (eX-A): Terms I II Global Exposure Industry Internship III Thesis TOTAL Credits 30 20 5 5 20 10 90

NB: 1 Credit is equivalent to 12 hours of academic contact hours

IIPM-IMI Cross Continental MBA Programme: IIPM has introduced a unique cross continental MBA programme, through which all students enrolled in this programme get an opportunity to study at two locations consecutively - India and Belgium. All candidates seeking admission in the PG programme at IIPM get an opportunity to spend a complete academic year at IMI, Belgium - either in the first year or in the second year of the programme, making them eligible for the MBA degree from the University of Buckingham, along with the Post Graduate Degree in Management from IMI, Belgium.

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I I PM CE N T R E FOR H IGH E R E DUC AT ION

The VALUe MBA

World-Class. Uncompromising. Affordable.
When the regular graduation and post graduation colleges provide you sub standard education that takes you no where in life, IIPM CHE, comes as a breath of fresh air!! Our dedicated and experienced faculty members will change your lives like never before and education will become an enjoyable experience!! Prof. Rajita Chaudhuri, Dean ICHE and Popular Columnist 4Ps Business & Marketing and Author of Orangutan as your Brand Ambassador. You can read her educative articles at www.rajitachaudhuri.blogspot.com or reach her at http://www.facebook.com/people/Rajita-Chaudhuri/611256657

ABOUT ICHe
ICHE (IIPM Centre for Higher Education) is an educational initiative under the aegis of one of Indias largest business schools, The Indian Institute of Planning and Management. ICHE promises to carry on the legacy of IIPM in offering an intellectually stimulating management and entrepreneurship curriculum at the Undergraduate level pan India. Any student, who desires to build a career in business management and / or become an entrepreneur by setting up his own business enterprise, should opt for the ICHE programmes, because of the depthness of the courses and the wide applicability of the same. More importantly, the ICHE undergraduate programmes are integrated in nature, through which a student completes a post graduate level management curriculum within three years after completing high school.

ACADeMIC PrOGrAMMeS:
ICHE offers 4 different Full Time Integrated Programmes in National economic Planning and entrepreneurship at the Under Graduation level: UG-A: With International Residentship and Certificate in Global Management UG-B: With International Exposure and Certificate in European Management UG-C: With International Exposure, and UG-D: With Mini-GOTA (study tour) Degree Awarded: Graduate Degree in Management (GDM). (For UG-D, students will get a BBA degree from an Indian University*). After graduating, with 2 years of work experience, students also get eligible for a PG Degree in Management from IMI, Belgium) Credits: 300 (for UG-A & UG-B), 280 (for UG-C) and 275 (for UG-D). eligibility: Candidates should have cleared the 10+2 level of school examination system. Programme Brief: The ICHE Integrated Programme in Planning & Entrepreneurship, conceptualized over two decades ago, till date remains the most unique management programme of its kind in India. Offered to candidates after their 10+2 level of education, this programme aims to mould

management professionals at a very young age to enable the candidate get a head-start in their career. As an ICHE student, you are not only eligible to get a Graduate Degree at the end of the three academic years, but also a Post Graduate Degree, after 2 years of work experience from the date of completion of the programme. In the first year of this programme, a student is exposed to various fundamentals of business management and Credit Distribution (UG-A & B): Years I Semesters I II Extra-curricular III II IV GOTA Industry Internship III V VI Credits 30 30 15 30 30 25 20 30 30 24 36 300

Live Projects Thesis TOTAL

NB: 1 Credit is equivalent to 12 hours of academic contact hours

I I PM CE N T R E FOR H IGH E R E DUC AT ION

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entrepreneurship in addition to courses covering Indian culture, history and literature. In the following years, you get to attend lectures along with the PG students in the same lecture rooms, delivered by the same faculty members and gaining the same world class knowledge that IIPM-ICHE stands for. At the end of 3 years, you stand to gain much more than any normal BBA student and even the most well groomed MBA student. This programme is sub-divided into 4 different variants depending on the extent of global exposure and the different specialisation options: UG-A: Students who choose this programme get to visit two different global destinations once during the first year and the next time during the second / third year (details of the same given in pages 8-9 under the IIPM programmes). Academically, every student gets a dual specialisation - with marketing as a compulsory specialisation and an additional specialisation to be chosen from HR or Finance. Students also may opt for an additional Super Specialisation in any one of the contemporary management areas covering Leadership & Strategy, Wealth Management, Entrepreneurship, International Marketing , IT & MIS and Operations & SCM. UG-B: Students in this programme once again get an option to visit two global destinations - the first visit happens in year 1, while the second visit happens along with PG-B students (refer pgs 8-9 under PG-B for further details) in year 2/3. Academic orientations for these students remain the same as UG-A students, except for the fact that they do not get an option to choose a super-specialisation area. UG-C: Students who opt for this programme get to experience an international study tour along with the PG-C students (refer pgs 8-9 for further details). Academically, students here get to opt for a single specialisation, from an option of Marketing, Marketing Communication, Finance, HR and IT. UG-D: Students in this programme has a short study tour (or Mini-GOTA) along with the PG-D students (refer pgs 8-9 for further details). Academically, the remaining courses are same as UG-C.

Credit Distribution (UG-C): Years I Semesters I II Extra-curricular III II IV GOTA Industry Internship III V VI Credits 30 30 15 30 30 25 20 20 20 24 36 280

Live Projects Thesis TOTAL

Credit Distribution (UG-D): Years I Semesters I II Extra-curricular III II IV GOTA Industry Internship III V VI Credits 30 30 15 30 30 20 20 20 20 24 36 275

Live Projects Thesis TOTAL

NB: 1 Credit is equivalent to 12 hours of academic contact hours

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ACA DEMIC PROGR A M M ES AT IIPM

COURSE LIST PG/UG/EXECUTIVE PROGRAMMES

Sl. No. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Course List Fundamentals of Economics Micro Economics Macro Economics Intro to NEP and World Economic Systems Comparative Economic Systems National & Global Economic Planning Managerial Economics Economic Environment of Business Welfare Economics Fundamentals of Marketing Intro to Rural & Services Marketing Intro to Consumer Behavior & Branding Intro to Mass ComM. & Integrated Mktng. Comm. Intro to Sales & Distribution Management Intro to Advertising Concepts Advanced Concepts of Marketing Management Management Information for Decision Making Consumer Behavior Advertising Management Sales Management Brand Management Services Marketing Marketing Strategy Marketing Research Rural & Social Marketing Credits 3 2 2 3 2 4 2 2 1 3 1.5 3 3 3 3 4 2 2 2 2 2 2 1 2 1 Sl. No. 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 Course List Retail Management Customer Relationship Marketing Business to Business Marketing Database and Hi -Tech Marketing Introduction to OB & HRM Organisation Behaviour Human Resource Systems OB & Human Resource Development Industrial Relations & Personnel Management Training & Development Group Dynamics Manpower Planning Compensation Management Strategic HRM Work Psychology Performance Management & Appraisal System Cross Cultural Management International HRM Introduction to Financial Accounting Introduction to Portfolio Management Corporate Accounts Managerial Accounting in Decision Making Financial Management Advanced Securities Analysis & Portfolio Management Insurance & Banking Credits 1 1 1 1 1.5 2 2 2 1 4 4 4 4 2 4 2 2 2 3 3 3 3 2 3 2 eCONOMICS & PUBLIC POLICY AreA

OB & Hr MANAGeMeNT AreA

MArKeTING MANAGeMeNT AreA

FINANCe & ACCOUNTING AreA

Please Note: The course-cum-credit list given here is purely indicative. IIPM or its affiliate institutes may modify the same as per the programme requirements.

ACA DEMIC PROGR A M M ES AT IIPM

Sl. No. 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 Course List FOREX & Multi-national Business Finance Advanced Accounting Management of Indian Financial Systems Financial Modelling using MS Excel Mergers & Acquisitions Strategic Corporate Finance Derivatives, Options & Futures Corporate Tax Planning Project Appraisal Introduction to Business Organisation & Management Business Ethics & Happy Capitalism Research Methods for Business Business & Corporate Laws Intro to Entrepreneurship & Small Business Management Indian Business Environment Case Study Methods International Business & Management Organisational Event Analysis & Experiential Learning Business, Corporate & Industrial Law Adv. Entrepreneurship & Small Business Management Corporate Business Ethics Planning an Entrepreneurial Venture Business Valuation Using Financial Statements Capital Raising Strategies in Corporations New Product Development Investing in Private Equity Micro Finance Intro to Business Mathematics & Statistics Quantitative Methods for Business Decisions Statistical Methods for Business Decisions Operations Research & Decision Models TQM & Production Management Distribution Management Global Operation Management Logistics & SCM Operations Strategy Outsourcing & IT Based Business Service Operations Management Revenue Management & Pricing Credits 2 2 2 1 3 3 3 2 3 3 3 1.5 1.5 3 3 3 3 2 3 4 1 1 1 1 1 1 1 3 4 4 3 2 1 1 1 1 1 1 1 Sl. No. 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117 118 119 120 121 122 123 124 125 Course List Information Systems Basic Web Designing and Web-based Marketing System Essentials Management Information System & Knowledge Management Business Intelligence Using Data Mining Strategic Innovation Management Strategies for Managing Networked Businesses Financial Valuation of Technology Business Technology & Strategic Consulting Mobile Policy and M-Commerce Executive Communication Organization Development Business Policy & Competitive Strategy Managing Strategic Partnerships & Alliances Strategic Talent Management Negotiation Analysis Gender & Leadership Great Leadership Strategies and Visioning International Marketing International Marketing Research Export Procedures & Documentation Indias Foreign Trade French Appreciation of Art, Culture & Literature Sales Management Advertising Management Consumer Behavior Industrial Relations OB & HRM Industrial Research Operations Management Information Technology INDUSTRIAL INTERNSHIP CERTIFICATION IN GLOBAL MANAGEMENT PROGRAMME GLOBAL OPPORTUNITY & THREAT ANALYSIS PROGRAMME THESIS Credits 3 3 2 2 1 1 1 1 1 1 9 2 2 1 1 1 1 2 2 1 2 1 6 3 4 4 4 4 4 4 4 4 10 10 10 36 INFOrMATION TeCHNOLOGY AreA

11 13

eNTrePreNeUrSHIP AreA

LeADerSHIP & STrATeGY AreA

INTerNATIONAL MArKeTING

LANGUAGe & CULTUre

OPerATIONS MANAGeMeNT AreA

LIVe PrOJeCTS

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I I P M s G L O B A L A D VA N T A G E

All students enrolled in IIPMs International programmes with Global Certification or Global Opportunity & Threat Analysis with International Exposure, compulsorily visit various locations in USA/UK/mainland Europe/Asia for a period of 12-14 days. During these visits, students stay on campus of some of the worlds most reputed B-Schools and attend customised lectures on Global Management. Students also visit corporate head quarters of Fortune500 companies, global organisations like UN, WTO, WIPO and attend lectures by professionals and business tycoons on global economy and business practices.

GOTA

Free STUDY TOUR TO EUROPE/USA etc.

Participating B-School: Participating B-School:

leading to CERTIFICATION IN GLOBAL

Affiliate B-School: Participating School for GOTA:

MANAGEMENT from

WORLDS TOP RANKED B-SCHOOLS

International Management Gurus Who Have Taken Exclusive Seminars With IIPM Students !!

P r o f e s s o r s f r o m t h e t o p 20 B-schools and universities of the world representing institutions Global Outreach Programme like Harvard, Columbia, Wharton, Stanford, Yale, Stern, Chicago, LSE, Oxford, Insead, IMD, amongst others, have regularly taken interactive sessions with IIPM students across all the centres. During their visit to India, they also conduct joint corporate workshop along with IIPMs senior most internal faculty members. As a part of this programme, collaborative researches on contemporary business issues are also proposed and taken up. Some of the international professors who have taken exclusive sessions with IIPM students include:

GOP

JOEL STERN - EVA : Maximizing Shareholder Value

STEPHEN R. COVEY Organizational Management

Philip Kotler

Stephen R. Covey

Jim Rogers

Jack Canfield

Craig Smith LBS

JACK CANFIELD - The Success Principles

Pennings Johannes Wharton

ZIG ZIGLAR - Success, Performance, Achievement

Donald Marchand IMD

Ravi Dhar Yale SoM

Andre Laurent INSEAD

Rick Aubry Stanford

George Wu Chicago GSB

Ari Ginsburg NYU, Stern

PHILIP KOTLER - Strategic Marketing

TOBIAS KRESTSCHMER Strategic Thinking

I I P M s G L O B A L A D VA N T A G E

15

Students from leading institutions of higher learning in Europe/ America/Asia visit IIPM regularly to Global Student Exchange Programme experience a whole new learning process, as a part of IIPMs Global Student Exchange Program (GSEP). Visiting students stay over for a period ranging from 15 days to 3 months (a trimester), attending lectures along with IIPM students. These students also participate in various cultural and sporting activities on campus and gradually become an integral part of the institutes student community. Likewise, IIPM students also visit various partnering institutes, as a part of this unique programme.

GSeP

The Strategic Management Group (SMG) at IIPM, operates from its offices in New York, London, Dubai Global Placements Programme and Singapore and work closely with corporations across the globe to identify global employment opportunities for its students. The 2008 Zee Business survey ranked IIPM as the 9th Best B-School in India in Placements. However, what is worth mentioning is the fact that IIPM ranks next to only the IIMs in terms of the no. of students placed internationally.

GPP

IIPM PLACEMENT NEWS

For the class of 2009

2700+ PLACED! 55+ INTERNATIONALLY!

For the class of 2008

2650+ PLACED! 165+ INTERNATIONALLY!

HIGHEST NUMBER OF PLACEMENTS

by any B-School in India for the year 2008 & 09!

Winner of Dewang Mehta Best B-School Award 2008 & 2009

>> FOR HIGHEST INTERNATIONAL PLACEMENTS IN INDIA<< >> BEST B-SCHOOL IN INDIA IN THE NON IIM CATEGORY<<
# Original scanned portions from an article in Hindustan Times that appeared on 13th July 08 . For the complete article log on to www.iipm.edu

IIPM. REAL EDUCATION. REAL PLACEMENTS.

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I N DI A N SCHOOL OF BUSI N E SS & ECONOM Y

ABOUT ISBe:
ISBE (Indian School of Business & Economy) is an affiliate of IIPM - the worlds largest B-School. Based on over 3 decades of dedicated research and academic inputs in the fields of Entrepreneurship, National Economic Planning and Business Management, IIPM decided to introduce a completely different academic entity, ISBE, with a commitment to deliver World Class Education for everybody!!

ACADeMIC PrOGrAMMeS:
ISBE offers three different programmes in Planning & Entrepreneurship at the post graduate and under-graduate levels and also for working executives. The ISBE programmes bring in the same academic orientation and richness of courseware, as are offered through IIPM, while opening up specialised career frontiers for the students from across India. Programme Code: PG-E Programme Type: Full Time, Post Graduate Degree Awarded: MBA (awarded by an Indian University*) Credits: 135 eligibility: Graduates from any field with or without work experience. Programme Brief: This is a full time programme spread over 4 semesters offered to fresh graduates looking forward to start a managerial career in the corporate world or planning to start their own enterprise. Students are offered a choice of five specialisation areas - Marketing, Marketing Communication, Finance, HR and IT, along with Masters level courses in Economics and Entrepreneurship. One of the key takeaways of this programme is the highly exhaustive personality developmentcum-communication module, which is spread across all the semesters. Courses Covered: Pages 18-19 enlists the different courses general and specialisation - offered in this programme. Credit Distribution (PG-e): Years I Semesters I II Industry Internship III II TOTAL Credit Distribution (UG-e): Years I Semesters I II Extra-curricular III II Programme Code: UG-e Programme Type: Full Time, Undergraduate Degree Awarded: BBA (awarded by an Indian University*) Credits: 135 eligibility: Candidate should have completed 10+2 years of school education. Programme Brief: ICHE offers a 3-years full time UG programme in Planning & Entrepreneurship. During the first year, students get exposed to conceptual understanding of various fundamentals of management and business processes. In the second year, further advanced courses are taken up covering economics and entrepreneurship. A compulsory component of the curriculum includes Executive Communication, a communication cum personality development course, which is spread across all the terms. IV Industry Internship III V VI Credits 20 20 15 15 15 12 15 15 8 135 IV Thesis / Projects Credits 30 26 25 20 20 14 135

NB: 1 Credit is equivalent to 12 hours of academic contact hours

Live Projects TOTAL

NB: 1 Credit is equivalent to 12 hours of academic contact hours

*Currently students enrolled for this programme are also additionally enrolled for the Manonmaniam Sundaranar University, Tamil Nadu. However ISBE reserves the right to change its association, without prior notice, with any other Indian University, wherein it understands that the University compliments with ISBEs objective of a credible association and imparting quality education. Students should also note that their admission eligibility to the University, is at the discretion of the University. Over and above this, attendance, enrolment, exam schedule, marksheets and degree certification would be governed as per that Universitys rules and regulations.

I N DI A N SCHOOL OF BUSI N E SS & ECONOM Y

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Prof. A. Sandeep, Alumnus IIM-C is the Dean - Research & Consulting at IIPM since 1998 and also the Editor of Indias leading business magazine - Business & Economy.

Prof. Partha P. Saha, B.Tech, IIT-Delhi; PGDM, IIM-C and the Dean- Centre for Information Technology, IIPM and Group Consulting Editor MIS & IT, Planman Media.

Prof. U. C. Tiwari, IIT-Kharagpur; Dean - Indian School of Business and Economy; Head of Department, Operations Management and Research, IIPM.

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I N DI A N SCHOOL OF BUSI N E SS & ECONOM Y

INDICATIVE COURSE LIST FOR PG/UG PROGRAMMES

FIRST SEMESTER 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. Quantitative Methods for Business Decisions Statistical Methods for Business Decisions Marketing Management Managerial Accounting in Decision Making Management Information for Decision Making Executive Communication Organization Behavior Micro Economics Human Resource Systems-I Organizational Event Analysis for Experiential Learning Business Law Comparative Economic Systems System Essentials SECOND SEMESTER Operations Research & Decision Models Consumer Behavior OB & HRD Financial Management Advertising Management Sales Management Product & Brand Management Management Information System & KM Managerial Economics Executive Communication National Economic Planning Global Economics & International Planning Macro Economics Human Resource Systems-II Industrial Law Company Law 30 CREDITS 4 4 3 4 2 2 2 2 2 2 1 1 1 30 CREDITS 3 2 2 2 2 2 2 2 2 2 2 2 2 1 1 1 15 CREDITS THIRD SEMESTER 25 CREDITS 4 4 2 2 1 2 1 3 2 1 1 1 1 4 4 6 1 2 3 2 3 4 4 2 4 4 3 2

MARKETING SPECIALISATION COURSES

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 1. 2. 3. 4. 5. 6. 7. 8. 1. 2. 3. 4. 5. 6. 7. Entrepreneurship & Small Business Management Executive Communication Services Marketing Business Policy & Competitive Strategy Economic Environment of Business Marketing Strategy Welfare Economics International Marketing International Marketing Research Managing Strategic Partnerships and Alliances Negotiation Analysis Planning an Entrepreneurial Venture Capital Raising Strategies In Corporations Entrepreneurship & Small Business Management Executive Communication Advertising Creatives Economic Environment of Business Advertising in Rural Markets Direct Marketing and Communication Below the Line Promotional Activities Presentation of Print Campaign Entrepreneurship & Small Business Management Executive Communication Organization Change & Development Training & Development Group Dynamics HR Planning Compensation Management

MARKETING COMMUNICATION SPECIALISATION COURSES

HR SPECIALISATION COURSES

INDUSTRY INTERNSHIP

I N DI A N SCHOOL OF BUSI N E SS & ECONOM Y

8. 9. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 1. 2. 3. 4. 5. 6. 7. 8. 9. Strategic Talent Management Negotiation Analysis Entrepreneurship & Small Business Management Executive Communication Business Policy & Competitive Strategy Economic Environment of Business Welfare Economics Securities Analysis & Portfolio Management Insurance & Banking Corporate Tax Planning Advanced Accounting Management of Indian Financial Systems Financial Modelling using MS Excel Entrepreneurship & Small Business Management Executive Communication Organization Development Business Policy & Competitive Strategy Business Intelligence Using Data Mining Strategic Innovation Management Strategies for Managing Networked Businesses ERP and CRM Consulting & Implementation Knowledge Management and E-governance FOURTH SEMESTER 1 1 4 4 2 1 1 3 2 2 2 2 2 4 4 2 2 3 2 3 3 2 25 CREDITS 4 2 2 4 1 2 2 2 2 1 1 1 1 4 2. 3. 4. 5. 6. 7. 8. 1. 2. 3. 4. 5. 6. 7. 8. 9. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Art Direction and Production - Broadcast Account Planning, Servicing & Management Sales Promotion Campaign Web designing and Marketing Public Relations & Corporate Communication International Marketing and Advertising Media Planning Quality & HRM Business Ethics Strategic HR Work Psychology Performance Management & Appraisal System Cross Culture Management International HRM Gender & Leadership Strategic Leadership & Visioning Business Ethics Mergers & Acquisitions Multinational Business Finance & FOREX Management Strategic Corporate Finance Derivatives, Options & Futures Project Appraisal & Infrastructural Financing VC Funding & PE Investments Quality & Financial Audit Micro Finance Wealth Planning & Management Ethical Practices in IT & ITeS Businesses IT Quality Management Investing in IT Stocks Valuation of IT Companies: M&A in IT Outsourcing and IT based Businesses Technology & Strategic Consulting Mobile Policy and M-Commerce Workplace Challenges and Ergonomics E-Waste Management Cyber Crimes and Terrorism Live Projects Thesis 3 2 2 3 3 4 4 4 2 4 4 4 2 2 1 2 2 4 4 2 2 3 2 2 2 2 4 4 2 2 3 3 3 1 1 2 10 15

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FINANCE SPECIALISATION COURSES

HR SPECIALISATION COURSES

IT & TECHNOLOGIES SPECIALISATION COURSES

FINANCE SPECIALISATION COURSES

I I P M C E N T R E F O R H I G H E R E D U C AT I O N

MARKETING SPECIALISATION COURSES

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 1. Marketing Research: Theories & Practices Rural Marketing Social Marketing & CSR Retail Management Business Ethics Distribution & Inventory Management Customer Relationship Management Business to Business Marketing Database and Hi -Tech Marketing Indias Foreign Trade Outsourcing and IT Based Businesses Service Operations Management Revenue Management and Pricing Marketing & Advertising Research

IT & TECHNOLOGIES SPECIALISATION COURSES

MARKETING COMMUNICATION SPECIALISATION COURSES

Please Note: The course-cum-credit list given here is indicative. IIPM or its affiliate institutes may modify the same as per the programme requirements.

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I N T E R NAT IONA L I N F R A ST RUC T U R E

I N T ER N AT I O N A L I N FR A S T R U C T U R E
At IIPM, we have always believed in providing the most comfortable learning environment to our students, to facilitate a better learning process, which is fun-filled, simple and more engaging. With this commitment, we have ensured that all our campuses have the very best of infrastructural facilities, setting an enviable benchmark for others to follow. All our campuses are Wi-Fi enabled, allowing students free access to the World Wide Web or data servers from any corner of their respective campuses. Since we operate in an on-line work environment, hence, students get to submit their projects, assignments, etc. online. At the same point of time, access to dedicated student servers help the students to download notes, test scores, attendance records and other important information without much hassle. With fully air-conditioned classrooms, equipped with the latest A/V equipments, all the campuses are an amalgamation of latest technology and modernity. One of the most striking feature of any of the IIPM campuses is the library. Students across different programmes, spend a considerable amount of time in the campus library, referring to research reports, text books or other resources for further learning. All IIPM libraries are stacked with numerous academic titles - books, journals, magazines and CD ROMs. The libraries also have an online indexing and title search facility, enabling students to locate a specific title and its availability, thereby speeding up the search process. All the campuses are located in the heart of the city and are well connected with public transport facilities from all corners. This is planned specially keeping students convenience in mind.

EV E N T S AT I I PM

21

N T S AT I I P M EVE

as well! IIPMs curricular activities lead the way in extra ne IIPM students DAre (with no AZe, B-School Quiz- e Quiz Master), M B-School Festival-A Khan as th ional than Shahrukh other eNGe are internat ICerOs CHALL -C s! Debate Competition their respective field ich are the largest in events wh

eXTrA-CUrrICULUr ACTIVITIES

IIPM believes in providing its students a plethora of choices in grooming their academic and extra-curricular skills through compulsory participations in various club events and activities. Through these club activities, students polish up their skills in management, leadership and team-building. The following academic and non-academic clubs exist at IIPM: ACADeMIC CLUBS: 4Ps (Marketing & Advertising), Human Factor (HR), Finex (Finance), E2 (Eco & Entrepreneurship), G-40 (IT), SMG (Career Management), Rhetorix (Debate & Cases) NON-ACADeMIC CLUBS: Alchemy (Cultural), Torque (Sports), Stage (Theatrics), Heal (Wellness), RECALL (Adventure), GID (Social Activity)

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PL AC E M E N T PRO C E S S

Each year, more than 700 companies come to campus to make presentations and to interview students. For the same purpose, IIPM has offices in Delhi as well as in Gurgaon, Mumbai, Bangalore, Chennai, Kolkata, Pune, Ahmedabad, Hyderabad, Toronto, London, Dubai & Singapore. Last year too saw a record of more than 800 companies visiting the IIPM campus for placements. All the eligible students who required placements got placed from the campus itself. It has been observed that more than 70% of each class usually accepts offers from companies that recruit on campus. Many students use IIPM resources to conduct networked job searches, targeting smaller companies, entrepreneurial ventures, and not-for-profit organisations. The Institutes Strategic Management Group (SMG) assists eligible students in securing suitable jobs/trimester projects. For this purpose, the office keeps effective contacts with firms all over India, as well as globally maintaining and performing liaison work between possible employers and the Institutes students. Students must, however, note that the Institute is a place for serious academic pursuit and not an agency to provide employment. No fee is charged for the service and no binding obligation to find a job/trimester project for any student is accepted by the Institute.

COMPANIES PARTNERING THE PLACEMENT SESSION AT IIPM in the past few years...
Anand Group Anthem Accord PR Bajaj Capital Banaras House Bentley Birla Trexim Blowplast Ltd. Baan Infosystems BirlaSunLife Insurance Chicago Pneumatic China Trust Bank CII Cimmco Birla Cipla Citicorp Compaq Chambal Fertilizers Ltd Coca Cola Cosco Denso India Dainik Bhaskar Dainik Jagran Direm DS Group Elbee Emery Worldwide Egon Zender Future Soft Solutions GE Capital Gestetner Global Telecom Goodyear GTC HCL Infosystems HCL Perot HDFC HSBC HT.com Hero Motors Hinduja Group Co. Heatly & Gresham Henkel, Spic ICICI Prudential ICRA India Bulls Indian Express Jaypee Greens J.K.Pharmaceuticals Jindal Group Kajaria Ceramics LG Chemicals Mahindra McKinsey & Co. Microsoft Modicare Modi Revlon Oracle Perfect Relations Ranbaxy Ltd Radisson Samsonite SAS International SDI India Ltd Shriram Pistons Ltd Sita World Softek India Result McCann Sakura Bank Sanwa Bank Sumitomo Corp Total Lubricants Turner Morrison TATA Infomedia TBWA Anthem TCIL Timex UNITECH Ltd.

Rakesh Malhotra,

Dean-Placements, Global

It has been a wonderful experience to be a part of IIPMs placement process. We are impressed with the quality of education imparted and exposure given to the students. BERGER PAINTS S. Bhattacharya (Sr. General Manager Corporate HR and Personnel)

RANKING NEWS

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Powered by another No.1 rank in Global exposure IIPM now enters the league of

TOP 5 B-SCHOOLS IN INDIA!

Zee BUSINeSS Best B-Schools of India 2009! Rank 1 2 3 4 5 6 7 8 9 10 Name of the B-School IIM-Ahmedabad IIM-Bangalore IIM-Calcutta XLRI IIPM FMS Delhi IIM-Lucknow IIFT IIM-Kozhikode IIM-Indore
DNA BeST B-SCHOOL SUrVeY 2010

Ranked No.1 Ranked No.9 Ranked No.1 Ranked No.1 Ranked No.2 Ranked No.9 Ranked No.1 Ranked No.5 Ranked No.8 Ranked No.1

in International exposure >> (Ahead of all the IIMs)<< Best B-School in India >> (Ahead of 1 IIM)<<

MAIL TODAY BeST B SCHOOLS SUrVeY 2010

B School in Delhi NCr in International exposure in Placements and Potential to Network

HINDUSTAN TIMeS BeST B-SCHOOLS OF INDIA 2010

In India Overall >> (Amongst all private B-Schools in India)<<

Zee BUSINeSS BeST B-SCHOOLS OF INDIA 2009

in Global exposure in India. >> (Ahead of all the IIMs)<< In Industry Interface and Overall >> (Ahead of 3 IIMs)<< In Placements amongst all B-Schools >> (Ahead of 1 IIM)<<

MAIL TODAY rANKINGS OF DeLHI/NCr-2009

B-School in Placement record, Quality of Faculty and Global exposure

ADMISSION OFFICE
NEW DELHI : Level-4, Rectangle-1, D-4, Behind Select City Walk, Saket District Centre GURGAON : IIPM Tower-1,Building No.79, Sector32 NOIDA : IIPM Tower, C-56/30,Sector -62 MUMBAI : IIPM Tower, Plot No. E-781, S.V. Road, Khar (W) BANGALORE : IIPM Tower, 419, 100 ft. Road, Koramangala HYDERABAD : IIPM Tower, 6-3-252/2, Erramanzil, Banjara Hills AHMEDABAD : IIPM Tower, 19, Inqulab Society. Opp. Sears Tower, Gulbai Tekra, Opp. C.G.Road PUNE : IIPM Tower, 893/4, Bhandarkar Road, Deccan Gymkhana CHENNAI : IIPM Tower, 145, Marshalls Road, Egmore BHUBANESHWAR : IIPM Tower, A-411 Saheed Nagar, Vani Vihar Square, Janpath LUCKNOW : IIPM Tower, 16, Ashok Marg, Hazratganj CHANDIGARH : IIPM Tower, C-127, Phase 8, SAS Nagar, ELTOP Industrial Area, Mohali JAIPUR : IIPM Tower, SB 39B, Rambagh circle, Bapu Nagar KOLKATA : IIPM Tower, AQ 6, Sector V, Salt Lake City, Near Technopolis BHOPAL : IIPM Tower, 278-279, Sarv Dharam, B-Sector, Kolar Main Rd. Near Kolar Bridge INDORE : IIPM Tower, Near Bombay Hospital, Commercial Plot No - 3, PU-4 COCHIN : IIPM Tower, Starlight Arcade, 40/9210 Dwarai Swami, Iyyer Lane, MG Road, Ernakulam DEHRADUN : IIPM Tower, 74, Rajpur Road